Target has unveiled its 2016 Top Toys List, half of which are playthings from licensed brands including Star Wars, “Paw Patrol,” Barbie, Pokémon and more.
Spin Master is planning to bring the “Paw Patrol Roll Patrol” road tour Toronto and surrounding areas this weekend, Sept. 9-11.
Walmart has turned to real toy experts–kids ages 18 months to 12 years–to find this holiday season’s top 25 toys.
Nickelodeon, Life Like Touring and VStar Entertainment Group have joined forces to launch the live stage show “Paw Patrol Live!: Race to the Rescue” in Australia.
Nickelodeon has extended its partnership with Leomil Group, a part of The Cortina Group, to launch a range of footwear and apparel products inspired by “Paw Patrol.”
Entertainment companies are expanding their brands and giving classic franchises new life through live experiences.
Viacom International Media Networks Italia has partnered with Klepierre to launch the “Nickelodeon Extra Tour” in Italy.
Nickelodeon has unveiled a lineup of new events that will debut at Nickelodeon Land at Pleasure Beach, Blackpool, in the U.K. this summer.
Nickelodeon and Viacom Consumer Products has tapped HTI to manufacture and supply toys for “Blaze and the Monster Machines,” “Paw Patrol” and “Shimmer and Shine” in the U.K. and Eire.
Nickelodeon & Viacom Consumer Products held its annual U.K. Achievement Awards last Thursday in London, celebrating its most successful licensee and retail partnerships from the past year.
Nickelodeon has commissioned a fourth season of its preschool series “Paw Patrol.”
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