With MAGIC Market Week in full swing, it’s only fitting that License! Global looks at the trends that will shape the licensed apparel business in 2014.
Big Tent Entertainment is expanding its relationship with Tsuneo Goda, creator of the Domo character, to also represent the character Komaneko.
SEGA Europe is strengthening its presence in Iberia with the appointment of two new licensing agents in the region for Sonic the Hedgehog.
Bulls Licensing, worldwide agent for the Moomins heritage brand, has appointed The Agency to represent the property in France and Benelux.
Perfetti Van Melle has appointed Beanstalk as the exclusive licensing agency in Greater China for its iconic lollipop brand Chupa Chups.
CBeebies has appointed the licensing agency Brands with Influence to represent its new series “Swashbuckle” in the U.K.
Talent agency N.S. Bienstock has been appointed as the licensing agent for Veria Living, a media brand devoted to health and wellness.
Ludorum has appointed Licensing Street as its U.S. licensing consultant for the preschool show “Chuggington.”
Reeder Brand Management will represent the brand of the late Chris Farley for licensing.
Photographic agency Magnum Photos has tapped Trunk Archive as its licensing agent in North America.
m4e has tapped Dutch brand licensing agency License Connection to represent its girls brand Mia and me in Benelux.
41 Entertainment has appointed Plus Licens in Moscow to handle licensing and merchandising activities for its new Pac-Man series in Russia.
Lawless Entertainment has been appointed as the worldwide representative for the new children’s property Raising Maddie.
Cartoon Network Enterprises has appointed Haven Licensing to represent is brands in Australia and New Zealand.
One Three Media has appointed Brand Central to represent its new game show.
Chef and restaurateur Wolfgang Puck is teaming up with Beanstalk to expand his brand and culinary expertise into new categories and product lines.
Coolabi has appointed SMC Entertainment Group as the exclusive licensing agent in North America for “Poppy Cat.”
Californian tabletop designer Laurie Gates has tapped IMG Licensing as his exclusive worldwide licensing agency.
Ink has appointed Rizon Studios Licensing as Subway Surfers' newest sub-agent in the U.K. and Ireland.
Lawless Entertainment has signed on to represent the properties of Animagic Media Group.
Mercis, which owns the Miffy property among others, has appointed CPLG Italy to represent its brands for licensing.
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