In June 2013, global brand extension agency Beanstalk launched Tinderbox, its digital division to help brand licensing extend into new media.
Aadrash has appointed MJA licensing as its licensing agent in France for the Purple Turtle book series.
Withit Licensing has appointed licensing agency AI Licensing to represent its character brand Joey and Joy in the Far East, the Middle East and India.
MGL Licensing has signed on the represent art brand GAL Designs.
Nutri Ventures has appointed d-rights to represent its healthy eating brand in Pan Asia.
RJM Licensing has been appointed by RetroBrands USA to represent the Tegrin dandruff shampoo brand.
Footwear company Birkenstock is gearing up to license its brand with the help of its global consultant TM1 Trademark One.
IMC has launched its own influencer marketing division, built on the platform established by its sister company, Vibrant Nation.
Discount variety store chain Dollar Tree has acquired rival discount store chain Family Dollar Stores, becoming the largest discount retailer in North America.
Mo’s Nose, the children’s book series by Margaret Hyde, is looking to extend its brand into new products.
Art licensing company MGL has signed on to represent contemporary artist Dan Fenelon.
The U.K.-based, American-style baking brand The Hummingbird Bakery is planning to extend into new product categories.
Plush manufacturer Gund has tapped Parham Santana’s BrandSlam licensing division to build its licensing program.
The European Licensing Company has been appointed to represent Zenit St. Petersburg.
Nottingham Forest has appointed Copyright Licensing Agency to handle licensing for the animated feature film Foosball in MENA.
The Yamaha Motor Corporation has tapped IMG Licensing, a division of IMG Worldwide, to manage and expand its business in North America.
The U.K.’s Royal National Lifeboat Institution has appointed global licensing agency Brands with Influence to represent it worldwide.
DRG presented the new U.K. series “Babylon,” which takes a wry look at a modern police force, at NATPE Miami this week in Florida.
Planeta Junior has taken on the animated TV series “Nutri Ventures,” which promotes healthy eating habits, for TV rights, licensing and merchandising.
Lawless Entertainment has been appointed as the worldwide representative for the Elaine Ryan Home Decorating Kit.
VIZ Media Europe has signed several new broadcast partners and a licensing agent for its boys’ property Tenkai Knights in Benelux.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.