Preparations are well underway for the 35th edition of Licensing Expo, with a host of new brands already set to exhibit and a new Sports section planned for the show floor.
Breakthrough Entertainment has appointed Antares Licensing to spearhead worldwide licensing efforts for its live-action kids' comedy "Max and Shred."
The Caleb Gray Studio has appointed Ideaologie to rep the artist's portfolio for licensing.
Lawless Entertainment has been appointed as the worldwide representative for Poby’s Adventures, a book-based property targeted to preschool children.
Actress, model and philanthropist Lisa Ray has gathered a management team and created Lisa Ray Worldwide to build her lifestyle brand.
Planeta Junior has signed on to represent Motion Pictures' new series "Pumpkin Reports" in Spain, Portugal, France, Greece, Turkey and Eastern Europe.
All American Licensing & Management Group has been appointed to represent the new entertainment brand Mulligan.
Nickelodeon & Viacom Consumer Products has appointed Copyright Promotions Licensing Group as its new consumer products agent in the Nordics and CEE.
Morgen Studios has appointed licensing agents to represent its animated series "Super 4" and the brand that inspired it, Playmobil, in Spain, Portugal and Italy.
WeMatch has appointed One Entertainment to develop a licensing program in the U.S. and Canada for the 2016 Copa America soccer tournament.
Italian agency Team Entertainment has been appointed to represent the TV series "Calimero" and fashion brand V19.69 Italy.
Drexel University has extended its partnership with The Collegiate Licensing Company, the licensing affiliate of IMG College.
Italian lifestyle brand Lumberjack has appointed Turkish licensing agency Sinerji to represent its brand worldwide.
Biplano has been appointed as the exclusive licensing agent for iconic lollipop brand Chupa Chups in Spain, Portugal and Andorra.
In the run up to Miffy’s 60th anniversary in 2015, Mercis has signed new apparel partnerships for the character in Italy and Israel.
Tinderbox has been appointed by Microsoft Studios to develop a global consumer products programs for titles within the Xbox portfolio.
DRi Licensing has signed on to represent U.K. artist Doug Hyde.
Aadrash has appointed MJA licensing as its licensing agent in France for the Purple Turtle book series.
CBS Consumer Products will represent the merchandising rights for the iconic TV series "MacGyver" on behalf of series creator Lee David Zlotoff.
Nickelodeon Viacom Consumer Products has appointed licensing agent TLC to exclusively represent its brands across Germany, Switzerland and Austria.
Nickeloden’s top shows continue to score licensing deals throughout the world.
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