The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Guru Studio has appointed Small Screen Distribution to manage all TV and home entertainment rights in Asia for its current series.
Brand development and licensing agency Carmella Johns Unlimited has appointed Segal Licensing to represent the lifestyle brand Ragnar in Canada.
Licensing agency TPA has been appointed to represent app property Pou for licensing in the U.K.
The University of California has extended its partnership with The Collegiate Licensing Company, an affiliate of IMG, through 2017.
Start Licensing has signed on to represent the Brand Licensing Europe License This! finalist "Chef & Sue," a weekly comic strip that appears in the newspaper Waitrose.
Learfield Sports has acquired licensing agency Strategic Marketing Affiliates in a move to expand its licensing services in the college market.
Perpetual Licensing has been appointed to manage the new digital/physical crossover coloring book format Painting Lulu.
Lawless Entertainment has been appointed as the worldwide licensing agent for the book series Waddley Sees The World.
The Joester Loria Group, global licensing agent for The World of Eric Carle, has appointed Team! Licensing to build the brand in Germany.
Outfit7 has appointed Dream Theatre to represent its digital brand Talking Tom and Friends in India.
DC Thomson has appointed License to PR as the specialist communications agency for its growing consumer products division.
Knockout Licensing has appointed four new sub-agents for social media canine celebrity Boo–The World’s Cutest Dog.
Gaumont International Television and NBCUniversal have appointed Evolution USA as the global licensing agency for the TV series “Hannibal.”
Zodiak Kids has appointed FranceTV Distribution to manage the licensing of its new animated series “Lolirock” in France and French-speaking territories.
IMG Licensing and UniWorld Group have partnered to develop licensing and marketing opportunities for the music brand Def Jam Enterprises.
The Joester Loria Group has been appointed to represent the Constellation beer portfolio for licensing in the U.S.
DreamWorks Animation has appointed Saban Brands Israel as its consumer products licensing agent in Israel.
Lawless Entertainment has been appointed to represent Aurora World’s YooHoo & Friends brand in North America.
Knockout Licensing has been appointed to launch and manage the licensing program for the Smithsonian Libraries’ Seed Catalog Collection.
The Collegiate Licensing Company has extended its partnership with Stephen F. Austin State University in Nacogdoches, Texas.
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