Preparations are well underway for the 35th edition of Licensing Expo, with a host of new brands already set to exhibit and a new Sports section planned for the show floor.
Agency Rush has signed on to represent the design brand Magicomora, created by artist Sergio Mora.
Copyright Promotions Licensing Group, part of DHX Media, has extended its footprint in Europe with the opening of offices in the Nordics and Central and Eastern Europe.
Playboy continues to expand its brand worldwide with a host of new deals ranging from high-end apparel to branded skateboards.
All American Licensing & Management Group been appointed to develop a comprehensive licensing strategy for the Legendary Hatfield & McCoy Family brand.
Maya Studio has appointed the IP management company Consumer Product Connection to develop a licensing program for its brands in Europe and the East.
DHX Brands has appointed Haven as the licensing agent for the all-new "Teletubbies" program in Australia and New Zealand.
King Digital Entertainment is continuing to grow the international licensing program for the game app "Candy Crush" with the appointment of three new agents.
Genius Brands International has partnered with Penguin Young Readers to expand the book franchise Llama Llama worldwide.
The Jim Henson Company has appointed four new licensing agents for the CG-animated preschool series "Doozers" and sold the new series to new broadcasters.
Twentieth Century Fox Consumer Products has appointed Merchantwise as its new licensing agent in Australia and New Zealand.
Lawless Entertainment has been appointed as the worldwide representative for the Elaine Ryan Home Decorating Kit.
VIZ Media Europe has signed several new broadcast partners and a licensing agent for its boys’ property Tenkai Knights in Benelux.
Licensing agency Dream Theatre is partnering with Adidas to develop the licensing business of the Italian football team AC Milan in India.
Pan American World Airways has tapped Itochu Fashion System as the master licensee for the Pan Am brand in Japan.
All American Licensing & Management Group has been appointed to develop a program for the MGM Grand Hotel & Casino in Las Vegas, Nev.
Friendly Family Productions has appointed Metrostar to develop a licensing program for the Little House on the Prairie brand in the U.K. and Ireland
Hustler and its licensing agent Sharper Inc. will present a new vision for the iconic adult brand at the Licensing Expo this week.
Universal Music Group and Keshet International have signed a deal that will see UMG have the exclusive option to sign artist agreements with contestants on “Rising Star.”
Those Licensing People has been appointed as the master licensing agent for fashion brand and retail group Bolongaro Trevor.
East West Licensing has been appointed as the regional licensing agent for NBCUniversal in the Middle East and North Africa.
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