Preparations are well underway for the 35th edition of Licensing Expo, with a host of new brands already set to exhibit and a new Sports section planned for the show floor.
Breakthrough Entertainment has appointed Antares Licensing to spearhead worldwide licensing efforts for its live-action kids' comedy "Max and Shred."
The Caleb Gray Studio has appointed Ideaologie to rep the artist's portfolio for licensing.
Lawless Entertainment has been appointed as the worldwide representative for Poby’s Adventures, a book-based property targeted to preschool children.
Actress, model and philanthropist Lisa Ray has gathered a management team and created Lisa Ray Worldwide to build her lifestyle brand.
Planeta Junior has signed on to represent Motion Pictures' new series "Pumpkin Reports" in Spain, Portugal, France, Greece, Turkey and Eastern Europe.
All American Licensing & Management Group has been appointed to represent the new entertainment brand Mulligan.
Nickelodeon & Viacom Consumer Products has appointed Copyright Promotions Licensing Group as its new consumer products agent in the Nordics and CEE.
Morgen Studios has appointed licensing agents to represent its animated series "Super 4" and the brand that inspired it, Playmobil, in Spain, Portugal and Italy.
WeMatch has appointed One Entertainment to develop a licensing program in the U.S. and Canada for the 2016 Copa America soccer tournament.
Italian agency Team Entertainment has been appointed to represent the TV series "Calimero" and fashion brand V19.69 Italy.
Global brand extension agency Beanstalk has launched a new consulting division -Blueprint–Powered by Beanstalk.
Lawless Entertainment has been appointed to represent the new musical animated series “Tchaboom!” for media distribution, licensing and merchandising.
Independent licensing agency JELC has appointed JTL licensing to serve as the Greek sub-agent for the iDoo-B-Doo brand.
London-based licensing agency Bloom has been appointed as the U.K. representative for the British gifting and stationery brand Happy Jackson.
Just Licensing, master agent for the WikiLeaks brand and the name and likeness of its founder Julian Assange, has signed two new sub-agents for the brand in Europe.
m4e has appointed Dutch brand licensing agency License Connection to represent children’s TV series “Tip The Mouse” in Benelux territories.
Redibra has appointed P&L Global Network as the exclusive licensing agency for Gallina Pintadita for several Latin American countries.
WildWorks, a developer of online worlds and free-to-play games, has appointed Peeko as the worldwide licensing agent for its Animal Jam brand.
P&L Global Network has signed on to represent Colombian illustrator Catalina Estrada for licensing in Latin America.
Bulldog Licensing has signed on to represent Moose Toys' Shopkins, the new girls’ grocery-themed collectible toy range, in the U.K.
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