Preparations are well underway for the 35th edition of Licensing Expo, with a host of new brands already set to exhibit and a new Sports section planned for the show floor.
Agency Rush has signed on to represent the design brand Magicomora, created by artist Sergio Mora.
Copyright Promotions Licensing Group, part of DHX Media, has extended its footprint in Europe with the opening of offices in the Nordics and Central and Eastern Europe.
Playboy continues to expand its brand worldwide with a host of new deals ranging from high-end apparel to branded skateboards.
All American Licensing & Management Group been appointed to develop a comprehensive licensing strategy for the Legendary Hatfield & McCoy Family brand.
Maya Studio has appointed the IP management company Consumer Product Connection to develop a licensing program for its brands in Europe and the East.
DHX Brands has appointed Haven as the licensing agent for the all-new "Teletubbies" program in Australia and New Zealand.
King Digital Entertainment is continuing to grow the international licensing program for the game app "Candy Crush" with the appointment of three new agents.
Genius Brands International has partnered with Penguin Young Readers to expand the book franchise Llama Llama worldwide.
The Jim Henson Company has appointed four new licensing agents for the CG-animated preschool series "Doozers" and sold the new series to new broadcasters.
Twentieth Century Fox Consumer Products has appointed Merchantwise as its new licensing agent in Australia and New Zealand.
Perfetti Van Melle has appointed Beanstalk as the exclusive licensing agency in Greater China for its iconic lollipop brand Chupa Chups.
Porterfield's Fine Art Licensing has signed on to represent artist and photographer Mindy Schroeder.
Lisle Licensing has been appointed to represent the now defunct “Flappy Bird” app for licensing.
UEFA, European football’s governing body, has appointed IMG Licensing as master licensee for the UEFA Euro 2016 football tournament.
Friendly Family Productions has appointed Knockout Licensing to represent the Little House on the Prairie brand in the U.S. and Canada.
Professional basketball player Jeremy Lin and his company JLIN Marketing have appointed Seltzer Licensing Group to represent its brands.
Canadian fashion designer Brian Bailey has appointed the Toronto-based agency The Licensing Shop to extend his brand.
The Licensing Company North America has expanded its representation agreement with beverage brand Welch’s.
Nutri Ventures has appointed d-rights to represent its healthy eating brand in Pan Asia.
All-American Licensing and Management Group has signed on to represent the sports apparel brand PoloGear in North America.
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