With MAGIC Market Week in full swing, it’s only fitting that License! Global looks at the trends that will shape the licensed apparel business in 2014.
Perfetti Van Melle has appointed Beanstalk as the exclusive licensing agency in Greater China for its iconic lollipop brand Chupa Chups.
CBeebies has appointed the licensing agency Brands with Influence to represent its new series “Swashbuckle” in the U.K.
Talent agency N.S. Bienstock has been appointed as the licensing agent for Veria Living, a media brand devoted to health and wellness.
Ludorum has appointed Licensing Street as its U.S. licensing consultant for the preschool show “Chuggington.”
Reeder Brand Management will represent the brand of the late Chris Farley for licensing.
Photographic agency Magnum Photos has tapped Trunk Archive as its licensing agent in North America.
m4e has tapped Dutch brand licensing agency License Connection to represent its girls brand Mia and me in Benelux.
Studio 100 International has appointed ABC Licensing to represent its flagship brand, Maya the Bee, in Australia and New Zealand.
Bulldog Licensing has signed on to represent the CBBC kids’ drama “Wolfblood” for licensing in the U.K.
Brand licensing agency Global Icons is the new exclusive worldwide representative for the Ironman endurance sports brand.
DHX Media has appointed Icon Promotions as its new licensing and merchandising in Russia.
Dimensional Branding Group has appointed two new sub-agents for the app property Temple Run in China and Australia.
Early Bird Licensing has signed on to represent the soccer brand Paris Saint Germain in the Nordic market.
Nottingham Forest has appointed Planeta Junior to manage the licensing program for its boys’ series “Sendokai Champions.”
Evolution has been appointed as agent for Jane Seymour's children’s property This One ‘N That One.
Univision Communications is powering up with a multi-year licensing partnership with fitness expert and nutritionist Claudia Molina.
Rainbow has announced plans for a second season of “Mia and me" and new icensing agents for the brand.
PGS Entertainment has secured worldwide media rights to the new “ALVINNN!!! and The Chipmunks” TV series.
Lawless Entertainment has appointed Metrostar to represent Suzy’s Zoo in the U.K. and Eire.
The Joy Tashjian Marketing Group has been named as the licensing agency for fashion designer and artist Robin Zingone.
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