The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
BurdaIntermedia Merchandising has been appointed as the German licensing agent for the U.K. preschool brand Deer Little Forest.
Mind Candy has appointed CPLG as the licensing agent for its new gaming brand "World of Warriors" across continental Europe and the U.S.
Marsha Armitage-Bristow, founder of the licensing agency Dimensional Branding, has launched another new company, Brand Brilliant Consulting.
The oldest symphony orchestra in the country, the New York Philharmonic, has appointed Remarkable Brands as its worldwide licensing agent.
Beanstalk has signed on to help fashion retailer The Limited build its brand beyond its namesake retail stores with a host of licensed brand extensions.
The Campbell Soup Company has retained brand agency Big Tent Entertainment to lead the way for a new line of licensed products.
memBrain has signed on to manage the global licensing program for the character brand Purridge & Friends, created by Furry Feline Creatives.
C3 Entertainment has signed on to represent acclaimed illusionist and magician Michael Grandinetti, currently a regular on the CW TV series "Masters of Illusion."
The Spanish character brand Baby Animals has appointed Empire Multimedia Corp. to represent its brand in Asia.
The kids' educational brand Numbers Alive! has tapped Kid Glove to develop the property for a wide spectrum of entertainment and merchandising platforms.
Go Speed International has tapped 360 Licensing to extend its Speedway Great Britain motorcycle racing brand.
Bulldog Licensing has signed on to represent the CBBC kids’ drama “Wolfblood” for licensing in the U.K.
Chupa Chups has appointed Infiniss to serve as its exclusive licensing agent in the Korean market.
AG Properties has renewed its partnerships with 14 licensing agents worldwide for its five signature brands.
Brandgenuity has launched the licensing program for Gas Monkey Garage, famous for fixing up and flipping hot rods, classic cars and motorcycles.
Branding and licensing company Epic Rights has been named as the global licensing agent for contemporary artist Gary Baseman.
Sony Pictures Consumer Products has appointed two new agents for its film and TV properties in Italy, France, Australia and New Zealand.
Hoho Rights has appointed The Serenata Group to represent its preschool property Toddler Time in the U.S. and Canada.
Universal Partnerships & Licensing is broadening its oversight to include consumer products for the NBC network and Sprout globally.
Hair care company Drybar has appointed licensing consultants Brand Central to expand the blowout-only salon brand across the U.S.
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