Preparations are well underway for the 35th edition of Licensing Expo, with a host of new brands already set to exhibit and a new Sports section planned for the show floor.
Brandgenuity has appointed independent licensing company Rocket as the pan-European agent for Gas Monkey Garage brand.
Breakthrough Entertainment has appointed Antares Licensing to spearhead worldwide licensing efforts for its live-action kids' comedy "Max and Shred."
The Caleb Gray Studio has appointed Ideaologie to rep the artist's portfolio for licensing.
Lawless Entertainment has been appointed as the worldwide representative for Poby’s Adventures, a book-based property targeted to preschool children.
Actress, model and philanthropist Lisa Ray has gathered a management team and created Lisa Ray Worldwide to build her lifestyle brand.
Planeta Junior has signed on to represent Motion Pictures' new series "Pumpkin Reports" in Spain, Portugal, France, Greece, Turkey and Eastern Europe.
All American Licensing & Management Group has been appointed to represent the new entertainment brand Mulligan.
Nickelodeon & Viacom Consumer Products has appointed Copyright Promotions Licensing Group as its new consumer products agent in the Nordics and CEE.
Morgen Studios has appointed licensing agents to represent its animated series "Super 4" and the brand that inspired it, Playmobil, in Spain, Portugal and Italy.
WeMatch has appointed One Entertainment to develop a licensing program in the U.S. and Canada for the 2016 Copa America soccer tournament.
Dimensional Branding Group will represent the iconic character King Kong as part of DeVito ArtWorks’ property King Kong of Skull Island.
Shogakukan-Shueisha Productions has appointed its subsidiary, Viz Media, to handle the merchandising of the anime brand Doraemon in the Americas.
The Kellogg Company has appointed the Joester Loria Group to develop and execute a licensing program for its Pringles snack brand.
Apparel and interior designer Amy Coe has tapped The Joester Loria Group to bring her brand into broader distribution and new product categories.
The Game 7 Group, owners of the Game 7 trademarks and Internet web domain, has appointed SRG Ventures to exclusively represent them to develop the brand.
Mo’s Nose, the children’s book series by Margaret Hyde, is looking to extend its brand into new products.
Jam Brands, in collaboration with Copyrights Group, will launch a licensing program for the lifestyle magazine Jits at Brand Licensing Europe next month.
Brands with Influence has signed on to manage the brand licensing of BBC Worldwide's tween/teen show "The Next Step."
The National Gallery, the fourth most visited museum in the world, has appointed JELC to develop an international licensing program for its collection of paintings.
Jewel Branding & Licensing has signed on to represent Nikki Chu, interior designer and fashion accessory designer.
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