A collection of new celebrity chefs are taking the licensing world by storm with their dynamic personalities and unique product extensions.
Kids' healthy living brand Bloomers! Edutainment has signed its first major licensee–Joint Merchant for toys.
Historic Royal Palaces, the charity that cares for the Tower of London and other site, will showcase its new gardening range from Briers at Brand Licensing Europe, Oct. 7-9.
Bulldog Licensing, agent for the CBeebies series "Mr. Bloom’s Nursery," has teamed with charitable organization The Conservation Volunteers for a new range of Mr. Bloom product.
Knockout Licensing has been appointed to launch and manage the licensing program for the Smithsonian Libraries’ Seed Catalog Collection.
Warner Bros. has named U.S. online retailer ProFlowers as the official floral partner of the romance reality series “The Bachelor.”
The New York Botanical Garden has partnered with Keeco for a line of bedding and bath products.
The Husqvarna Group has appointed Golden Goose as the U.K. licensing agent for its Flymo gardening brand.
Seltzer Licensing Group has added four new licensees for the ScottsMiracle-Gro gardening brand.
ScottsMiracle-Gro has teamed up with Acme United for two new lines of lawn and garden tools–one for professionals and one for home gardeners.
kathy ireland Worldwide has teamed up with BLP Commerce, the parent company of Organic Bouquet, for a line of floral gift products.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.