Food and beverage brand licensing continues to rank as one of the largest three consumer products categories.
Gwyneth Paltrow and Tracy Anderson are teaming up to build a licensing program.
Dance fitness company Zumba Fitness has appointed Speedo USA as its official swimwear partner.
Celebrity fitness pioneer Tracy Anderson will exhibit at the annual Licensing Expo, set to take place June 18-20 at Mandalay Bay Convention Center in Las Vegas, Nev.
Actress, fashion icon and entrepreneur Gwyneth Paltrow will deliver the 11:30 a.m. keynote address at Licensing Expo 2013.
Oxford Limited has partnered with IGS Corporation for an Oxford-branded bicycle range under IGS’s Rule Bikes brand.
Pacific Cycle has appointed Brand Sense Partners to represent two of its top bicycle brands, Schwinn and Mongoose.
Home fitness equipment company Nautilus has appointed the Seltzer Licensing Group to develop a licensing program for its Nautilus and Bowflex brands.
U.K. licensee Dreamtex has inked a deal with CPLG for a Power Rangers bedding line.
Lifestyle brand HGTV Home has announced plans for new campaign in collaboration with its brand partners Bassett Furniture, ELK Lighting, P/K Lifestyles, Shaw Floors and Sherwin-Williams.
Sanrio has teamed up with Blik for a new line of Hello Kitty wall graphics.
The National Basketball Association Canada has announced two new retail partnerships for apparel and home accessories, in a series of deals brokered by Studio Licensing.
Drinkware manufacturer Tervis has announced plans for a new line of insulated cups featuring a curated selection of images from the Smithsonian.
HGTV Home is teaming up with Jo-Ann Fabric and Craft Stores in the U.S. for a new line of home décor fabrics and trims, in a deal brokered by Beanstalk.
Classic British lifestyle brand Laura Ashley has partnered with Merison Groep for a contemporary kitchen and tabletop collection.
Kellogg Company has partnered with Tabletops Unlimited to create a range of homeware items featuring current and vintage Kellogg brands.
Cartoon Network Enterprises and Mimoco have added to their line of Adventure Time Mimobot USB flash drives, with the addition of a limited edition BMO Rainbow Mimobot.
Infant product manufacturer Munchkin has introduced its first line of cleaning products in partnership with Church & Dwight’s Arm & Hammer baking soda.
HGTV and HSN have launched a new multi-year partnership that will see HGTV become the face of HSN’s outdoor living category.
Fashion designer Nanette Lepore is expanding into the home category in a new partnership with Peking Handicraft.
41 Entertainment has appointed Legend Holdings as the textile licensee for its new Pac-Man series in Australia and New Zealand.
Discovery Communications has announced a new partnership with FoodScience for a line of Animal Planet-branded nutritional supplements for dogs and cats in the U.S.
The trial over the rights to the Martha Stewart brand between Macy's and J.C. Penney began Wednesday in New York and is scheduled to take three weeks.
kathy ireland Worldwide has announced plans to exhibit for the first time at this year’s Licensing Expo in the new Fashion District area.
The Christian brand This is the Good News has partnered with Kurt S. Adler for its debut into the holiday market.
Actress Sofia Vergara has partnered with retailer Rooms To Go to create her first furniture collection.
FanWraps has teamed up with Lucasfilm for Star Wars vehicle graphics.
Fathead has released a new range of custom wall graphics featuring the popular British teen band One Direction.
Fiesta Dinnerware, a division of Homer Laughlin China, has teamed up with manufacturer Town and Country Living for a new collection of home textiles.
Bakery company Entenmann's has teamed up with Durakleen for a baking pan featuring 12 heart-shaped cups.
The Joester Loria Group, exclusive global licensing agent for The World of Eric Carle, has brokered a deal with Dophes for Eric Carle infant bedding and room decor in Canada.
kathy ireland Worldwide has teamed up with BLP Commerce, the parent company of Organic Bouquet, for a line of floral gift products.
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