Licensing agency The Joester Loria Group is extending both popular and heritage food and beverage brands to create programs that are not only tasty, but lucrative.
Viva Brand has teamed up with actress Alyssa Milano to transform traditional paper towels into kitchen couture.
Motorola Mobility has expanded its partnership with Binatone Global to create a line of consumer mobile accessory products.
The National Gallery Company has tapped Paul Bristow Associates to create a range of bags, purses and kitchen textiles featuring the museum's works of art.
Ree Drummond, creator of "The Pioneer Woman" blog and Food Network host, has launched a collection of modern country housewares exclusively at Walmart.
The Tetris Company has teamed with Vandor to create a line of branded home and lifestyle merchandise.
Bicycle manufacturer TI Cycles of India has acquired the license for Ridley Bikes Belgium in a deal that covers India, Sri Lanka, Bangladesh, Nepal, Bhutan and Myanmar.
Major League Baseball has teamed with RockTape for a new line of branded kinesiology tape featuring the logos of MLB teams.
Halantex is planning a home textile range featuring Rovio's upcoming Angry Birds Movie in Central and Eastern Europe.
Jazzercise is bringing its Kids Get Fit outreach program to schools around the world in an effort to help children understand the benefits of regular exercise.
British textile and ceramic studio Hinchcliffe & Barber has teamed up with Huayu to create a range of licensed table porcelain in Japan.
To complement its line of heritage-inspired furniture, the University of Oxford has signed a new home décor licensee.
Knockout Licensing has renewed and extended several deals with key licensees for the TV series “Downton Abbey."
Greeting card designer Kathy Davis has signed seven new partners that will expand her brand into a range of apparel and home categories.
Sony Computer Entertainment America will serve as the first-ever partner of NBA Cares Hoops for Troops, to support U.S. Armed Forces and their families.
Martha Stewart Living Omnimedia and 3D printing company MakerBot are teaming to develop printing materials and 3D printable designs for the MakerBot Replicator 3D Printer.
Headphone manufacturer Sennheiser has opened two experiential pop-up stores in New York City and San Francisco for the holiday season.
Brand development and licensing agency Carmella Johns Unlimited has appointed Segal Licensing to represent the lifestyle brand Ragnar in Canada.
The Eastman Kodak Company and its licensee Sakar International previewed a range of new products at CES this week in Las Vegas, Nev.
Mixed martial arts organization UFC has partnered with EB Sport Group to develop a line of branded in-home fitness equipment and accessories.
The World of Eric Carle has partnered with Native Organics for a line of natural, non-toxic cleaning products featuring artwork from Eric Carle books.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.