A collection of new celebrity chefs are taking the licensing world by storm with their dynamic personalities and unique product extensions.
Target is teaming up with four YouTube stars along with Design Hunter L.A. for a YouTube video series.
Fans of the Star Trek franchise can now pre-order the new Star Trek Original Phaser universal remote control from Firebox.
Housewares International will develop a line of pet feed products under the American Kennel Club brand, in a deal brokered by 4Licensing.
Halo Consumer Products has teamed up with four new licensees for products inspired by the "Halo" video game franchise.
Bulldog Licensing has brokered a new agreement for design brand Tired Ted with personalized art company Yoofiti.
Character World is expanding and moving up the release of bedroom textiles and accessories based on the Disney animated film Frozen in time for Christmas.
Sports lifestyle brand Zoo York has partnered with the J Fin Group for consumer electronics and cases.
Ellen DeGeneres has teamed up with J. Christopher Burch, founder of C. Wonder and chief executive officer of Burch Creative Capital, to create a new lifestyle brand.
Celebrity designer David Tutera has extended his brand to wall art, picture frames, decorative mirrors and home storage products with Concepts in Time.
BBC Worldwide has tapped Dreamtex for a new range of bedding and home accessories featuring its TV drama “Sherlock” in the U.K.
Majesco Entertainment is planning a new kids version of its Zumba Fitness video game franchise.
The Trump Organization has their licensing partner, Serta, to supply mattresses in one of its renovated resorts.
What to Expect When You’re Expecting has launched a new online baby registry tool in partnership with Babies ‘R’ Us.
Terminex has teamed up with home goods manufacturer London Luxury to develop a line of products designed to protect against pests.
Sequential Brands Group has added five new licensees for its Caribbean Joe lifestyle brand and renewed three existing partnerships.
Rudolph the Red-Nosed Reindeer has added another new licensee as it gears up for the 50th anniversary in 2014.
New technological advances could very well become part of everyone's life sooner than many people would guess and certainly influence the business of brand licensing.
American Greetings Properties has debuted a new direct-to-retail deal for Strawberry Shortcake children’s apparel, bedding and accessories.
Discovery Communications has teamed up with Gramercy Products to create a line of products based on Animal Planet’s “Puppy Bowl.”
Licensee Vandor has added the Paul Frank brand to its portfolio and added more than 100 new products to its winter 2014 catalog.
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