A collection of new celebrity chefs are taking the licensing world by storm with their dynamic personalities and unique product extensions.
Meredith Corp.'s publishing and lifestyle brand Better Homes and Gardens has partnered with Lakeside Development Company to build the Innovation Home.
Forbes Media has licensed its name to rFactr to brand the new social media management system as the Forbes SocialPort.
Health club chain 24 Hour Fitness has teamed up with YouTube fitness star Cassey Ho to bring her Pop Pilates workout to its clubs across the U.S. this spring.
SMS Audio, the audio accessories brand from rapper Curtis “50 Cent” Jackson, has announced two new licensing deals with Reebok and Marvel.
Design house DwellStudio will debut a new furniture collection from Comfort Design and Magnussen Home Furnishings later this month.
The Biltmore licensing program, inspired by the storied North Carolina estate, is celebrating its 25th anniversary this year.
Nelvana Enterprises has enchanted several new licensees with its animated preschool series "Little Charmers."
SmileyWorld has launched a host of new fashion collaborations featuring the iconic smiley face imagery with retail partners around the world.
Jazzercise is putting legwarmers and leotards firmly in the past with a new re-branding effort led by brand and retail consultancy CBX.
The Winterthur Museum has tapped Art Needlepoint for a range of needlepoint designs inspired by the museums' drawings, prints and floor coverings.
The Good Sign brand, which literally features a yellow road sign that reads “This is a Good Sign,” has signed a series of new licensing deals.
With the huge scope and success of its Better Homes and Gardens brand, Meredith has solidified the foundation of its licensing efforts and is looking to expand.
Home fashion and lifestyle brand Designers Guild has appointed the newly created London licensing agency Bloom to represent its brand.
DreamWorks Animation and children’s housewares brand Land of Nod are partnering for a brand new program that will feature DWA’s Little Golden Books characters.
Sports lifestyle brand Zoo York has partnered with the J Fin Group for consumer electronics and cases.
Talisman Licensing has tapped Li & Fung Home to develop the debut homewares line for international food writer and TV host Rick Stein.
Beach products manufacturer JGR Copa will develop a collection of beach accessories for beer brands Corona, Modelo Especial and Pacifico.
Amazon has unveiled a new tablet built from the ground up for kids–the Fire HD Kids Edition.
Spearmark is the latest licensee to join the roster of partners for new design property It’s a Wild Life, in a deal negotiated by Bulldog Licensing.
The Little Gym International is introducing SpongeBob SquarePants-themed Awesome Birthday Bash parties in partnership with Nickelodeon.
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