Licensing agency The Joester Loria Group is extending both popular and heritage food and beverage brands to create programs that are not only tasty, but lucrative.
Viva Brand has teamed up with actress Alyssa Milano to transform traditional paper towels into kitchen couture.
Motorola Mobility has expanded its partnership with Binatone Global to create a line of consumer mobile accessory products.
The National Gallery Company has tapped Paul Bristow Associates to create a range of bags, purses and kitchen textiles featuring the museum's works of art.
Ree Drummond, creator of "The Pioneer Woman" blog and Food Network host, has launched a collection of modern country housewares exclusively at Walmart.
The Tetris Company has teamed with Vandor to create a line of branded home and lifestyle merchandise.
Bicycle manufacturer TI Cycles of India has acquired the license for Ridley Bikes Belgium in a deal that covers India, Sri Lanka, Bangladesh, Nepal, Bhutan and Myanmar.
Major League Baseball has teamed with RockTape for a new line of branded kinesiology tape featuring the logos of MLB teams.
Halantex is planning a home textile range featuring Rovio's upcoming Angry Birds Movie in Central and Eastern Europe.
Jazzercise is bringing its Kids Get Fit outreach program to schools around the world in an effort to help children understand the benefits of regular exercise.
British textile and ceramic studio Hinchcliffe & Barber has teamed up with Huayu to create a range of licensed table porcelain in Japan.
The Joester Loria Group is expanding Kellogg’s presence in the kitchen with a new deal for home textiles and the launch of microwavable cookware at Walmart.
CBS Consumer Products and Mitchell Gold + Bob Williams are extending the furniture collection inspired by TV drama "The Good Wife."
Jewel Branding & Licensing has signed on to represent Nikki Chu, interior designer and fashion accessory designer.
National craft store Michaels has compiled a list of the hottest arts and crafts gifts for Holiday 2014.
Selk’bag has debuted a line of Marvel character anatomical sleeping bags.
Warner Bros. Consumer Products has partnered with Icon Heroes for a line of office accessories inspired by the DC Comics franchise.
Harley-Davidson is partnering with Cobra Electronics for a special, limited edition Harley-Davidson-branded CB radio.
Polaroid unveiled the new Polaroid iZone smartphone camera at the International Consumer Electronics Show, taking place this week in Las Vegas, Nev.
The Yankee Candle Company has launched a new Girl Scout Cookies limited edition candle collection.
EB Sport Group has signed on to create a line of fitness equipment featuring Beachbody's home exercise brand P90X.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.