A collection of new celebrity chefs are taking the licensing world by storm with their dynamic personalities and unique product extensions.
Meredith Corp.'s publishing and lifestyle brand Better Homes and Gardens has partnered with Lakeside Development Company to build the Innovation Home.
Forbes Media has licensed its name to rFactr to brand the new social media management system as the Forbes SocialPort.
Health club chain 24 Hour Fitness has teamed up with YouTube fitness star Cassey Ho to bring her Pop Pilates workout to its clubs across the U.S. this spring.
SMS Audio, the audio accessories brand from rapper Curtis “50 Cent” Jackson, has announced two new licensing deals with Reebok and Marvel.
Design house DwellStudio will debut a new furniture collection from Comfort Design and Magnussen Home Furnishings later this month.
The Biltmore licensing program, inspired by the storied North Carolina estate, is celebrating its 25th anniversary this year.
Nelvana Enterprises has enchanted several new licensees with its animated preschool series "Little Charmers."
SmileyWorld has launched a host of new fashion collaborations featuring the iconic smiley face imagery with retail partners around the world.
Jazzercise is putting legwarmers and leotards firmly in the past with a new re-branding effort led by brand and retail consultancy CBX.
The Winterthur Museum has tapped Art Needlepoint for a range of needlepoint designs inspired by the museums' drawings, prints and floor coverings.
Wham-O and Precious Tales are planning a line of pet products inspired by classic Wham-O toy brands such as Frisbee and Hula Hoop.
English lifestyle brand Laura Ashley has partnered with Morgan Home to produce a line of kitchen and beach products.
DreamWorks Animation and Fuhu, creator of the Nabi kids’ tablet, have launched the nabi DreamTab HD8 at Walmart and Target.
Warner Bros. Consumer Products EMEA has teamed up with MyBrandEmail to develop personalized e-mail addresses featuring its slate of classic characters.
BBC Worldwide has tapped Dreamtex for a new range of bedding and home accessories featuring its TV drama “Sherlock” in the U.K.
Celebrity fitness trainer Jillian Michaels and Kmart will launch Impact by Jillian Michaels, a performance activewear collection for women, in stores this fall.
Toy and consumer electronics company Jazwares has hired Dan Sugrue as its new U.K. sales director.
Pretty Ugly has tapped Franco Manufacturing to create extensions in the bedding, bath and beach product categories for its Uglydoll brand in North America.
Audio company BassBuds has launched a range of official Premier League team-branded in-ear headphones and Bluetooth portable speakers.
Sewing machine company Brother International Malaysia has launched two special anniversary edition Hello Kitty home sewing machines.
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