Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
AMC Networks and BBC Worldwide have announced a new long-term partnership that will see AMC take an equity stake in the cable channel BBC America.
U.K. sports brand Extreme's energy drink, Extreme Energy, is now available in more than 3,000 bars and clubs across the U.K.
Fit For Sport has joined forces with Saban’s Power Rangers emPOWER program in the U.K. to launch a fitness guide to help children "power up."
DHX Brands has launched a major U.K. brand awareness initiative to help promote its new In the Night Garden website and app.
Psycho Bunny has tapped A Squared Entertainment to extend its men's apparel brand into new categories, new demographics and new territories.
Preparations for the 20th anniversary of Guess How Much I Love You in 2015 are well underway, with Walker Books adding two new licensees for the brand.
Hoho Entertainment is teaming up with Martin Gates Productions and Cloth Cat Animation to develop a new animated TV series based on The Wind in the Willows.
Ireland's An Post has issued a collectible four-stamp set celebrating video game icons Nintendo’s Mario and SEGA’ s Sonic the Hedgehog.
Rocket Licensing has brokered a deal that will see the Very Hungry Caterpillar featured in an on-pack promotion of Cawston Press fruit juices.
The Freestyle Football Federation has commissioned Northern Creative Studio to create a team of animated characters to promote the fast-growing sport.
To celebrate the release of Marvel’s Thor: The Dark World, LEGO has created a short film.
Disney Store U.K.’s annual Share in the Magic charity campaign launched Wednesday with an event at the London’s Oxford Street location.
Nickelodeon U.K. has picked up Rainbow’s girls’ series “Mia and me” for broadcast in the U.K. and Ireland.
The Disney Channel in Germany will transition from a pay-TV service into an advertising-financed, free-to-air channel on January 1, 2014.
Space Enterprises preschool series “The Hive” has been picked up by a number of new broadcasters.
European and Asian licensing agent Performance Brands has created a new division, PB Digital, which will focus on digital, toys, promotions and publishing.
Asda and the Mrs. Brown’s Boys brand broke a Guinness World Record last week, with the unveiling of the biggest onesie in the world.
Gifting company Star has signed on to create a new line of products for Studio 100’s Maya the Bee in Italy, in a deal brokered by Planeta Junior Italia.
Beauty company Coty has acquired Lena White, the largest international distributor of OPI, one of Coty's power brands.
King Features has renewed it agreement with Iron Gut Publishing for limited edition collectible artwork featuring Betty Boop in the U.K.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.