Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
ITV Studios Global Entertainment has acquired the U.K. licensing rights for "OddBods," the animated kids’ comedy series from One Animation.
This year at Brand Licensing Europe Imperial War Museums will unveil its new collaboration with Wayne Hemingway and the HemingwayDesign team.
Bulls Licensing will launch a new digital tool for licensors and licensees to aid in the brand building experience at Brand Licensing Europe this week.
Ultra Sport Products is heading to Brand Licensing Europe with four new licenses–Chelsea FC, West Ham United FC, Sunderland AFC and Fulham FC.
Disney has tapped IMC Toys for a toy line inspired by its upcoming animated preschool series “Mickey's Roadster Racers.”
Striker Entertainment, the worldwide licensing agency for It’s Happy Bunny, has appointed Lisle International to represent the Jim Benton brand in the U.K.
Penguin Ventures has partnered with Liberty Art Fabrics Interiors for a range of fabric and paper designs inspired by three vintage Ladybird books.
French football team Paris Saint-Germain has appointed Edge Americas Sports to expand its brand in the U.S. and Canada.
DreamWorks Animation has extended its relationship with The Leomil Group to include apparel and accessories. for the upcoming feature film Trolls.
The Pokémon Company International is planning a limited time "character distribution" of the Mythical Hoopa at Game stores in the U.K.
Redan Alchemy has struck a deal with LF Beauty in the U.K. to design and produce toiletries for the iconic TV series “The Sooty Show.”
Imira Entertainment has signed on to represent shows by Scholastic and BabyTV (part of Fox International Channels) for distribution.
The National Gallery Company will work with craft, fabric and thread specialist DMC to develop a licensed range of National Gallery needlecraft kits.
Russian stationery company ZPR/Art & Design and the Rizzoli bookshop in Somerset House have snapped up ranges of Deer Little Forest paper goods.
Lyric licensing agency Sunny Side Up has announced that it has forged a global deal with peermusic, a global independent music publisher.
CPLG, licensing agent for the Rugby Football Union, has signed a raft of new licensees for products that will arrive at British retailers in 2015.
Oxford Limited has signed a co-branding deal with Punch to produce clothing for men in Germany featuring the University of Oxford and Lonsdale brands.
Licensed apparel specialist Poeticgem has signed on to create a line of licensed apparel featuring the Smiley brand.
The Joester Loria Group, global licensing agent for The World of Eric Carle, has appointed Team! Licensing to build the brand in Germany.
Britain's National Gallery unveiled its new partnership with agency JELC and the first products in its new licensing program at an event at the museum Tuesday.
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