Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
AMC Networks and BBC Worldwide have announced a new long-term partnership that will see AMC take an equity stake in the cable channel BBC America.
U.K. sports brand Extreme's energy drink, Extreme Energy, is now available in more than 3,000 bars and clubs across the U.K.
Fit For Sport has joined forces with Saban’s Power Rangers emPOWER program in the U.K. to launch a fitness guide to help children "power up."
DHX Brands has launched a major U.K. brand awareness initiative to help promote its new In the Night Garden website and app.
Psycho Bunny has tapped A Squared Entertainment to extend its men's apparel brand into new categories, new demographics and new territories.
Preparations for the 20th anniversary of Guess How Much I Love You in 2015 are well underway, with Walker Books adding two new licensees for the brand.
Hoho Entertainment is teaming up with Martin Gates Productions and Cloth Cat Animation to develop a new animated TV series based on The Wind in the Willows.
Ireland's An Post has issued a collectible four-stamp set celebrating video game icons Nintendo’s Mario and SEGA’ s Sonic the Hedgehog.
Rocket Licensing has brokered a deal that will see the Very Hungry Caterpillar featured in an on-pack promotion of Cawston Press fruit juices.
The Freestyle Football Federation has commissioned Northern Creative Studio to create a team of animated characters to promote the fast-growing sport.
41 Entertainment and Lisle International, have unveiled plans for the debut of “Pac-Man and the Ghostly Adventures in the U.K.
Following marked growth in 2012, Brand Licensing Europe saw an additional 5 percent growth in visitor attendance in 2013.
BBC Worldwide U.K. has appointed Golden Bear Toys as the master toy partner for the first-ever range of CBeebies toys.
Brands with Influence added two new licensees for “Woolly and Tig” at Brand Licensing Europe in October.
The new video game “Barbie Dreamhouse Party” is now available across Europe and Australasia, and will arrive in the U.S. in January.
Sanrio and Art You Grew Up With have launched a Mr. Men Little Miss pop-up shop at Selfridges in the U.K.
Guru Studio has signed a series of home entertainment and music deals for its Emmy-nominated preschool show “Justin Time.”
Punky Princess is the latest brand to join Digital Giving’s U.K. charity fundraising app, “T-Shirt Booth.”
Cult ’70s cartoon characters Roobarb and Custard are the latest additions to Digital Giving’s charity app “T-Shirt Booth.”
The German kids’ channel Super RTL is taking on the licensing and merchandising of several DreamWorks Animations franchises in the region.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.