Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
CBS Consumer Products has released a new addition in its line of Star Trek alcoholic beverages, Klingon Bloodwine (tlhIngan 'Iw HIq).
Disney's Frozen is the No. 1 toy license of the year in Great Britain, according to the NPD Group, and is on track to overtake the No. 1 U.K. toy license of all time, Toy Story 3.
Celebrity wedding planner and TV personality David Tutera has partnered to develop a touring wedding show, Your Wedding Experience presented by David Tutera.
Outfit7 has appointed Dream Theatre to represent its digital brand Talking Tom and Friends in India.
Auto event brand Monster Jam has released a host of new toy offerings, continued its program at Lowe's and added new trucks to its mobile game.
Iron Gut Publishing has released a new limited edition print in its Wallace & Gromit art collection exclusively at Selfridges in London.
My Life Games has launched customizable Monopoly and Scrabble games, under license from Hasbro, exclusively on CafePress.com.
Licensed apparel specialist Poeticgem has signed on to create a line of licensed apparel featuring the Smiley brand.
Viper Room, the iconic music venue on Sunset Boulevard in Los Angeles, has collaborated with Vanson Leathers for a limited edition leather jacket.
Jewelry designer Zalemark has teamed up with iconic singer Engelbert Humperdinck to commemorate the release of his new album Engelbert Calling.
Discovery Communications is planning a line of Keurig-compatible, single-serve coffee cups inspired by the TLC series, “Cake Boss.”
Irish apparel retailer Primark is planning to open its first U.S. store in Boston, Mass.
Candlewick Press is planning a yearlong program of celebrations for the 20th anniversary of the children’s book Guess How Much I Love You.
The Walt Disney Company and the Shanghai Shendi Group, are making an additional investment to accelerate the expansion of the Shanghai Disney Resort.
Museum Replicas has teamed with HBO Global Licensing to create a line of collectible, wearable costume and prop replicas based on the TV series “Game of Thrones.”
The Country Music Association will present Kellie Pickler as the special guest performer at the Licensing Expo Opening Night Party.
Pretty Ugly, owner of the Uglydoll brand, has appointed LID-Group to serve as their licensing agent in Brazil.
National Geographic has launched a range of pet products featuring hundreds of items for freshwater fish, reptiles and small pets at PetSmart.
Sports lifestyle brand Extreme has launched its new range of drinks from licensee Vimto at 600 Tesco stores across the U.K.
Rubie’s Costume Company has introduced costumes inspired by Sony Pictures Entertainment’s The Amazing Spider-Man 2.
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