Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
Authentic Brands Group has partnered with the production company Warrior Poets to develop scripted and unscripted projects for its library of iconic brands.
MGA Entertainment has unveiled its new collectible toy line, Num Noms, featuring miniature characters that bring food to life with their delicious scents.
The Fred Rogers Company has teamed with Mills Entertainment to bring the Emmy-nominated PBS Kids series "Daniel Tiger's Neighborhood" to the stage.
The Licensing Shop has hired Alexandra Ries to support the retail strategy and development of the burgeoning Shopkins licensing program in the U.S. and Canada.
Penguin Ventures has appointed Thomas Merrington as Peter Rabbit brand manager and head of product development for the Penguin Ventures portfolio.
K. Bell has released a limited edition sock collection in collaboration with feline Internet sensation Grumpy Cat.
V.I.P. Entertainment & Merchandising has signed on to represent DQ Entertainment and ZDF's animated series "The New Adventures of Lassie" in Germany.
Anheuser-Busch and the National Basketball Association have extended their long-term marketing partnership, which began in 1998, for another four years.
Cartoon Network has launched its new "Anything" mobile TV network in Southeast Asia.
Panini has launched a new collection of "Sendokai Champions" combat cards in Spain.
Munich-based agency Team! Licensing has hired Sibylle Brauneis as its new director of sales and retail.
Brandgenuity has tapped ADCO Products to develop licensed RV covers featuring the recreational vehicle brand Winnebago.
Victory Tailgate has released branded cornhole games for the restaurant chain Johnny Rockets.
Lori Lynn Peikoff, sister of licensing industry veteran Michael Peikoff died on Oct. 21 at the age of 54 from cancer.
Character World has created a new single duvet and pillowcase featuring the British lifestyle brand Belle & Boo.
NASCAR Team Properties is collaborating with the Madame Alexander Doll Company to design a new line of NASCAR-branded dolls.
Sy Berger, known as the "father of the modern-day baseball trading card," died on Sunday at his home in Rockville Centre, N.Y., at the age of 91.
Licensing agency Brands with Influence has added a swath of new partners for brands including the Royal National Lifeboat Institution.
Nickelodeon is celebrating the holidays with activations at shopping malls and recreation parks in Asia, South Africa and at Russia’s Domodedovo Airport.
Retailer Target is bolstering its upper management team with several new key appointments.
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