The exclusive story of how CAA-GBG became the world's largest brand management company and licensing agency, its impact on the licensing sector and its potential for growth.
As the National Football League prepares to kick off the 2016-17 season, Natara Holloway of the NFL shares how the organization has changed its merchandising initiatives based on its consumers’ needs.
Mattel has unveiled its holiday toy list, featuring a slate of new products for brands including Barbie, DC Super Hero Girls, Hot Wheels and more.
Cherokee Global Brands, in partnership with Ahold Czech Republic, has launched a range of Cherokee-branded products in 80 locations of Ahold’s hypermarket retail chain Albert.
Authentic Brands Group has tapped Cosi Games to create and launch “Muhammad Ali: Puzzle King,” the official mobile game for the late boxing legend.
“Pingu,” a British-Swiss TV series created in 1986, will launch an exclusive capsule collection in collaboration with British designers Phiney Pet and The Rodnik Band.
Sears has revealed its plans to expand its apparel offerings with the launch of Showcase at Sears, a shop-in-shop experience featuring more than 10 brands from Europe and Latin America.
Character World has appointed Tony Lewis to the role of U.K. sales director.
Nitro Circus has partnered with Savvi, a manufacturer of printed entertainment products, to feature the sports entertainment brand and its lineup of athletes on a number of new products.
Entertainment One has partnered with a three licensees to create new products inspired by the animated series “Ben & Holly’s Little Kingdom” in Brazil.
Authentic Brands Group’s global racquet sports brand, Prince, has extended its partnership with three-time World Champion squash player Ramy Ashour as a global brand ambassador.
Disney’s Mickey Mouse made a special appearance at the Los Angeles Clippers and Cleveland Cavaliers game at the Staples Center in Los Angeles, March 13.
Disney Mobile Games, in collaboration with Gameloft, will release the new game “Disney Magic Kingdoms” tomorrow.
Turner Classic Movies has signed a multi-year licensing agreement with Andover Fabrics for a line of quilt-making fabrics inspired by classic American movies.
Studio 100 International has appointed International Merchandising Consultants as the licensing agent for its flagship property “Heidi” in Argentina.
Nintendo, in collaboration with Bandai Namco, has launched a new Pokémon-themed fighting game, “Pokkén Tournament,” for Wii U.
The Texas Lottery will now feature the Gas Monkey Garage, an automotive restoration shop in Dallas, TX, on new $2 scratch tickets, in a deal brokered by Brandgenuity.
BBC Worldwide North America and Amazon have entered a multi-year content licensing agreement that makes Prime Video the exclusive U.S. streaming service for the “Doctor Who” series.
The Pokémon Company International has partnered with U.K. video game retailer Game to feature a limited edition foil Pikachu card in honor of the brand's 20th anniversary.
Artist Caleb Gray has partnered with Walls 360, a producer a reusable wall graphics, to launch a line of colorable wall decals.
The VF Corporation has announced it will start to explore strategic alternatives for its Licensed Sports Group business, a division of VF’s Imagewear portfolio.
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