Brand Licensing Europe 2014 expects to top last year’s record-breaking attendance with even more features and new brands on the floor.
The National Football League has teamed up with JumpStart to develop a series of NFL-themed digital offerings for kids.
Sony and Rocket Licensing have teamed with Poeticgem to develop nightwear, underwear and loungewear inspired by “Breaking Bad.”
Nickelodeon is launching a new primetime programming block today on Nicktoons devoted to sports.
The last day to enter Brand Licensing Europe’s License This! competition for new creative concepts is this Friday, Sept. 5.
Sanrio has partnered with New York-based apparel company MAG Brands for a collection of Hello Kitty outerwear for the U.S. market.
Rights management company Paidas Management has been named as the global licensing agent for record cover artist Ioannis.
Coolabi has recently appointed two new licensing agents for its Poppy Cat brand–Firefly Brand Management in the U.S. and El Ocho in Spain.
Columbia Sportswear and the Dallas Cowboys have announced an apparel licensing partnership for co-branded sportswear, outerwear and accessories.
Beach products manufacturer JGR Copa will develop a collection of beach accessories for beer brands Corona, Modelo Especial and Pacifico.
Warner Bros. Consumer Products and Tonner Doll Company have unveiled the dolls created by high-end fashion and costume designers for The Wizard of Oz's 75th.
41 Entertainment and Gaffney Global Licensing have signed two new licensees for Pac-Man in Australia and New Zealand.
JELC is continuing to expand the licensing program for the art brand My Cat Pip, with plans for new books and categories.
Mattel has teamed with Dolphin Entertainment to develop a live-action feature film based on its Max Steel property.
Lifestyle brand Alex and Ani is planning an exclusive line of expandable wire bangles for all 32 teams in the NFL.
Lawless Entertainment has been appointed as the worldwide licensing representative for the reality TV series, “American Trucker.”
Hallmark is the latest licensee to jump on the Marvel’s Guardians of The Galaxy bandwagon with plans for stationery.
Exim Mexico appointed Sergio Ribeiro as its new commercial director.
Reynolds Consumer Products has teamed up with Church & Dwight for Arm & Hammer x Hefty trash bags.
Aadarsh has been tapped to represent the Swedish TV series “Heroes of the City” in India for merchandising and publishing.
WWE has teamed up with American Greetings for a range of social expressions products that will launch in June 2014.
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