Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Twentieth Century Fox Consumer Products has lined up a multi-category licensing program for The Book Of Life, which hit theaters Friday.
Jamba Juice has entered into an exclusive multi-year licensing agreement with Hamilton Beach Brands to create a line of branded blenders and juicing products.
The Sun Products Corporation has tapped HIA Brands to develop a range of branded home textiles inspired by the Snuggle fabric softener brand.
The average person celebrating Christmas, Kwanza and/or Hanukah this year will spend $804.42, up nearly 5 percent over last year’s actual $767.27.
Disney Consumer Products continues to introduce new “better for you” foods featuring some of its most popular characters worldwide.
Bleacher Creatures has launched its 2014 NHL player plush collection, with Sidney Crosby of the Pittsburgh Penguins and Alex Ovechkin of the Washington Capitals.
Spanish pastry company Panrico has teamed up with Cartoon Network's “Sendokai Champions” to launch a promotional campaign for Bollycao, Panrico’s chocolate brand.
Withit Licensing has renewed their contract with Jumbo, the biggest toy store chain in Greece, for a product range featuring artwork from the lifestyle brand Joey & Joy.
Viz Media Europe has appointed three new directors.
The U.K.’s largest nature conservation charity RSPB has teamed up with Pants On Fire Games to create the original board game Wing It.
Ford has tapped Mark Feldstein & Associates as one of the 50 companies to create product for Mustang’s 50th anniversary in 2014.
Macy’s is planning an exclusive women’s fashion brand inspired by the Latina actress, recording artist and author Thalía.
An animated Popeye commercial for Mama Lucchetti pasta has won an Effie Award as the most effective commercial in its category.
Fifth & Pacific Companies has sold Lucky Brand Jeans to an affiliate of Leonard Green & Partners, finalizing its plans to focus on the Kate Spade brand.
Corgi is planning to add to its collection of Bentley die-cast model cars with two new designs that will launch in the second half of 2014.
Performance Brands has appointed Brandgenuity as North American sub-agent for its first new client, the app “Clumsy Ninja.”
The Wildflower Group and Hermes-OTTO International have teamed up to expand the home furnishings brand Bombay.
Zodiak Kids and its master toy partner Vivid Imaginations have tapped Spanish toy company Famosa to bring Tickety Toc toys to Iberia.
Frogmind has opened an e-commerce site for its game app “Badland,” as it launches the game into licensing with the help of agent 5th Wave Brands.
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