Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
After losing her crown to Disney’s Frozen characters in 2014, Barbie is back at No. 1 on the National Retail Federation’s Top Toys list for the 2015 holiday season.
Jazwares is expanding its action figure and digital brand Tube Heroes to feature more than 40 social media stars.
Posh Paws has teamed with Ellen DeGeneres' lifestyle brand ED to create a collection of pet accessories.
Entertainment One's preschool property "Peppa Pig" has taken root in Mexico following its debut on the country's Channel 5 in November 2013.
Nickelodeon has named Chris Viscardi to the newly created role of senior vice president, content development, Nickelodeon Franchise Properties.
On Jan. 16, 2016, "Sesame Street" will launch its 46th season on HBO.
The Point 1888 has brought together Innocent Drinks and the online department store Oliver Bonas to develop a range of knit hats to boost awareness of the Innocent Big Knit campaign.
Artist Debra Valencia's new 2015 holiday collection of bath and beauty products is now available at Walmart and Rite Aid in the U.S.
Sanrio has appointed Wow! Stuff as the master gift licensee for its Mr. Men & Little Miss, with a new range of gift and novelty items set to launch in 2016.
The inaugural Brand & Lifestyle Licensing Awards, which will reward excellence in brand licensed merchandise, IP management and retail execution, are now open for entries.
Mattel and HIT Entertainment’s preschool brands are transforming their licensing approach to stay better connected to consumers worldwide.
Bulls Licensing, is showcasing the Moomin brand this week at Brand Licensing Europe, which it has represented since the 1950s.
DC Thomson has released the official Thunderbirds Are Go magazine featuring ITV Studios and Pukeko Pictures’ new reboot of the classic series.
Underwear brand Tezenis is promoting the MTV Europe Music Awards with a range of t-shirts and hoodies.
Warner Bros. Consumer Products has teamed with Access All Areas to bring the Scooby-Doo brand to a line of real musical instruments for kids.
Spain-based bakery brand Dulcesol has launched a food promotion featuring the animated series "Sendokai Champions."
Just Born Retail Group, the retail division of candy manufacturer Just Born Quality Confections, has appointed Brand Activation Consulting as its U.S. licensing agency.
Licensing Expo vice president, Jessica Blue, and Stu Seltzer of the Seltzer Licensing Group are hosting the webinar "Brand Licensing in the Housewares Market" today.
Biyaya Media has named Arabian Licensing Company as the master licensing representative for its kids' series "Iftah Ya Simsim," based on "Sesame Street."
Fashion designer Nick Graham, founder of the Joe Boxer brand, has launched his first-ever design collaboration with TV personality Bill Nye.
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