Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
Sanrio has launched a new high-fashion collaboration for Hello Kitty with the Australian fashion designer Leroy Nguyen, in a deal brokered by Haven Licensing.
The Fabulous Beekman Boys are continuing to expand their lifestyle brand Beekman 1802 with the help of licensing agency Brand Central.
Playboy Enterprises and Burton have unveiled the latest Burton x Playboy snowboard collection, featuring vintage Playboy centerfolds and artwork by tattoo artist Chris Nunez.
Coolabi Group is planning a Christmas-themed "Clangers" Facebook campaign–12 Days of Brilliant Surprises–to support the property's new product range.
Nickelodeon Australia has launched "Nick Play," a branded app experience that allows kids to interact with Nickelodeon wherever they go.
The Williamsburg brand has tapped Spicher and Company to create a new line of branded vinyl floor cloths.
After losing her crown to Disney’s Frozen characters in 2014, Barbie is back at No. 1 on the National Retail Federation’s Top Toys list for the 2015 holiday season.
Jazwares is expanding its action figure and digital brand Tube Heroes to feature more than 40 social media stars.
Posh Paws has teamed with Ellen DeGeneres' lifestyle brand ED to create a collection of pet accessories.
Entertainment One's preschool property "Peppa Pig" has taken root in Mexico following its debut on the country's Channel 5 in November 2013.
Action sports entertainment company Nitro Circus has joined the lineup for Licensing Expo 2015 and is planning on showcasing live stunts on the show floor.
Bulls Licensing has inked a deal with the Finland-based publisher Tammi for a series of kids detective books featuring the Moomin brand.
Dark Hall Mansion has released an officially licensed Peanuts print from artist Nicole Gustafsson for Valentine's Day.
Warner Bros. Consumer Products, on behalf of DC Entertainment, has tapped Bif Bang Pow! to create an all-new line of DC Comics collectible products.
ShopHQ will launch an exclusive line of jewelry from the reality TV star Lisa Vanderpump ("The Real Housewives of Beverly Hills," "Vanderpump Rules").
Bif Bang Pow! has renewed its agreement with Universal Partnerships & Licensing to develop a new line of toys and collectibles inspired by The Big Lebowski.
Factory Entertainment has signed an agreement with Sony Pictures Television to produce a wide range of novelty items and collectibles for the Starz series "Outlander."
LEGO Systems, the North American division of the LEGO Group, is celebrating its 10th consecutive year of U.S. sales growth at New York Toy Fair this weekend.
Jazwares has debuted its 2015 toy portfolio at New York Toy Fair, with a diverse range of products including items for its newest licenses–Peppa Pig and "Terraria."
The Coop is showcasing its licensed lines at New York Toy Fair including new products for AMC's "The Walking Dead," "Star Trek: The Original Series" and "Halo."
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