Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
Disney Consumer Products and Interactive Media and Hasbro launched Playmation Marvel’s Avengers Sunday, a new system of connected toys and wearables.
Playmobil has launched its line of officially licensed National Hockey League play sets, marking the toy brand's first licensed range in North America.
Polaroid and the Sharpe Company are developing a new program for lifestyle merchandise inspired by the iconic photography brand.
Entertainment One Family's BAFTA and Emmy award-winning series "Ben and Holly’s Little Kingdom" will make its U.S. debut on Nick Jr. today.
Brand Licensing Europe will once again support the BAT Foundation by hosting a table tennis event on a customized table made from LEGO bricks at this year’s show.
Lisa Marks Associates has signed new deals to bring the Peeps confectionery brand to a range of new categories including publishing and homewares.
Men’s accessories company Cufflinks has collaborated with Lucasfilm and DC Comics to create a boys' neckwear collection.
Pretty Ugly has teamed up with Chasing Fireflies to develop a new line of children's costumes featuring its Uglydoll brand just in time for Halloween.
British gift company Wild & Wolf has launched two new gifting lines featuring DC Thomson Consumer Products' The Beano.
PEZ Candy has partnered with the WWE to create a collectible gift set of the candy's brand's iconic dispensers.
Iconic red and white frozen treat Bomb Pop and sour candy brand Warheads have joined forces to launch a new line of lip-puckering frozen treats.
The NFL Players Association's top-selling player, Seattle Seahawks QB Russell Wilson, will host the Nickelodeon Kids' Choice Sports Awards.
Little League Baseball and Softball has promoted three executives within its marketing department to focus on licensing and merchandising.
FremantleMedia North America chief executive officer Thom Beers will step down as CEO when his contract with the company concludes this summer.
Rainbow is planning the first-ever "Winx Club" reunion, which will take place in Jesolo, Italy, (near Venice) from Sept. 3-6.
Zalemark is bringing the Crayola brand from children to adults with a new fine jewelry collection inspired by the iconic crayons.
Tattiemoon, creators of the CBeebies series "Woolly and Tig," has inked two new publishing deals for the brand.
WEA Corp., the artist and label services arm of Warner Music Group, has appointed Alix Kram as vice president of global brand licensing.
SCE Group has tapped the licensing and marketing firm Idea Patch to launch a full-scale lifestyle brand inspired by the New York adult nightclub Sin City Cabaret.
Toys 'R' Us is the first retailer to feature the new Fisher-Price toy line based on the Nickelodeon preschool series "Blaze and the Monster Machines."
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