Brand Licensing Europe 2014 expects to top last year’s record-breaking attendance with even more features and new brands on the floor.
The Joester Loria Group is expanding Kellogg’s presence in the kitchen with a new deal for home textiles and the launch of microwavable cookware at Walmart.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
To complement its line of heritage-inspired furniture, the University of Oxford has signed a new home décor licensee.
Merchantwise has been appointed by ITV Studios Global Entertainment to manage the licensing program of the new “Thunderbirds Are Go!” TV series in Australia.
Knockout Licensing has added three new partners for Boo: The World’s Cutest Dog in Japan and Europe.
Crumbs Bake Shop is planning to launch a new line of products at mass market, including a new cookie line and chocolate bar.
Shwings and Things has signed a deal with Hasbro's My Little Pony for a line of shoe accessories.
Absolut has collaborated with the Andy Warhol brand once again for the Andy Warhol Edition limited edition bottle celebrating creativity and pop art.
Mask-arade has added Disney's Frozen to its roster of licensed facemasks, in partnership with Rubie's Costume Company.
Hasbro and 3DPlusMe have introduced Super Awesome Me, a personalized 3D printing experience that allows kids to become one of their favorite characters.
HSN announced a multi-film marketing collaboration with Disney Studios for three of its upcoming films–Maleficent, Cinderella and The Hundred-Foot Journey.
Crumbs Bake Shop has cooked up a deal with BJ's Wholesale Club to bring a selection of its baked goods to 201 club locations.
Signature Publishing is promoting GP Flairs’ modeling brand Plasticine in its children’s magazines over the next three months.
Spin Master has filed a civil lawsuit in California to stop the manufacture and sale of Stafly toys, which it claims infringe on its Flutterbye toy.
Bandai Namco Games Europe is planning a new video game for Nintendo 3DS based on Viz Media’s anime property, Tenkai Knights.
The Collegiate Licensing Company, the licensing affiliate of IMG College, has named Nicole Armentrout as senior director, marketing.
Under Armour has opened the doors of its newest specialty retail location in the SoHo neighborhood of New York City.
Scripps Networks International’s Fine Living network has made its debut in the Balkans region on Telemach in both Bosnia and Slovenia.
Fetch…for Pets! and Farouk Systems have teamed up to bring the human hair care brands Chi and BioSilk to animals.
Tipp Distributors has tapped the Star Candle Company to create a line of scented candles inspired by the Mexican soft drink Jarritos.
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