Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
British sports car manufacturer TVR has appointed the TSBA Group to represent its brand for licensing worldwide.
The newly re-launched classic toy brand Colorforms is launching a line of sets featuring the Nickelodeon preschool show "Paw Patrol."
The Swiss cartoon brand “Jaune & Vert” has appointed two licensing agencies to help build its brand outside of French-speaking Switzerland.
Universal Partnerships & Licensing is highlighting the hit films Minions and Jurassic World, as well as the upcoming The Secret Life of Pets this year at BLE.
The Walt Disney Company is showcasing its extensive portfolio including Disney•Pixar, Walt Disney Studios, the Disney Channels, Marvel and Lucasfilm at BLE.
Discovery Consumer Products is exploring new licensing opportunities for its core properties including Discovery Channel, Discovery Adventures and Animal Planet this week at BLE.
This year, Rocket Licensing's annual Brand Licensing Europe challenge will feature the iconic Ghostbusters brand.
Rovio Entertainment is building a blockbuster consumer products program for the upcoming Angry Birds movie, which will hit the big screen in May 2016.
The Russian animated series "Masha and the Bear" is picking up speed in Spain and Portugal with a string of new licensing deals.
Outfit7 is showcasing its flagship property, "Talking Tom and Friends," this week at BLE, with new product from dozens of licensing partners.
OWN: Oprah Winfrey Network has launched O Store, an online retail destination for exclusive OWN and Oprah merchandise alongside lifestyle content.
Electronic Arts has released the latest iteration of its football video game series "Madden NFL 16," created in partnership with NFL Players Inc.
Margaritaville, the tropical lifestyle brand inspired by the songs and lifestyle of singer and songwriter Jimmy Buffett, has enlisted the Joester Loria Group for new food extensions.
Bleacher Creatures is adding the WWE wrestling brand to its line of sports plush figures.
Nickelodeon is planning "The SpongeBob Musical," which will feature original songs from musical greats including Steven Tyler, John Legend and Cyndi Lauper.
Cartoon Network has launched the Cartoon Network Imagination Studios Awards, a competition that gives kids the chance to have their creations shown on the channel.
Ree Drummond, creator of "The Pioneer Woman" blog and Food Network host, has launched a collection of modern country housewares exclusively at Walmart.
The Camuto Group has partnered with Ellen DeGeneres' new lifestyle brand ED to create a line of casual and athletic footwear.
Manchester United has appointed South Korean footwear brand Sbenu as the club’s official casual footwear partner in the country.
Rocket Licensing has been appointed to manage the licensing campaign for the upcoming Ghostbusters reboot in the U.K. and Ireland on behalf of Sony Pictures.
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