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As the National Football League prepares to kick off the 2016-17 season, Natara Holloway of the NFL shares how the organization has changed its merchandising initiatives based on its consumers’ needs.
Mattel has unveiled its holiday toy list, featuring a slate of new products for brands including Barbie, DC Super Hero Girls, Hot Wheels and more.
Cherokee Global Brands, in partnership with Ahold Czech Republic, has launched a range of Cherokee-branded products in 80 locations of Ahold’s hypermarket retail chain Albert.
Authentic Brands Group has tapped Cosi Games to create and launch “Muhammad Ali: Puzzle King,” the official mobile game for the late boxing legend.
“Pingu,” a British-Swiss TV series created in 1986, will launch an exclusive capsule collection in collaboration with British designers Phiney Pet and The Rodnik Band.
Sears has revealed its plans to expand its apparel offerings with the launch of Showcase at Sears, a shop-in-shop experience featuring more than 10 brands from Europe and Latin America.
Character World has appointed Tony Lewis to the role of U.K. sales director.
Nitro Circus has partnered with Savvi, a manufacturer of printed entertainment products, to feature the sports entertainment brand and its lineup of athletes on a number of new products.
Entertainment One has partnered with a three licensees to create new products inspired by the animated series “Ben & Holly’s Little Kingdom” in Brazil.
Authentic Brands Group’s global racquet sports brand, Prince, has extended its partnership with three-time World Champion squash player Ramy Ashour as a global brand ambassador.
Perry Ellis International has tapped Randa Accessories U.K. for a range of men's luggage and travel bags under the Original Penguin brand in the U.K. and Ireland.
Penguin Ventures is expanding its partnership with Start Licensing to include representation of its wholly owned properties.
The deadline to submit news items for consideration for the official, exclusive Brand Licensing Europe Show Dailies is this Friday, Sept. 4.
Ink Global has unveiled a new animated television property, "The Mojicons," inspired by the modern digital world.
The Tetris Company has teamed with Vandor to create a line of branded home and lifestyle merchandise.
CPLG has appointed Virginie Kleinclaus-Renard as the new managing director of CPLG France, reporting directly to CPLG chief executive officer Peter Byrne.
Ubisoft is developing a next-generation theme park in Malaysia that will feature its portfolio of world-renowned gaming brands.
The Licensing Industry Merchandisers' Association is now accepting nominations for the 2016 Hall of Fame award.
Cherokee Global Brands announced that Target has elected not to renew its license for the Cherokee brand in the U.S.
The NFL and Under Armour have agreed to a multi-year extension of their partnership for the NFL Scouting Combine
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