The dream of one young man, his passion for comics and creativity has evolved into one of the world’s largest licensors and animation studios.
Kohl's has teamed with actress and fitness enthusiast Shay Mitchell for a capsule collection of athleisure apparel available now in stores and online.
MGA Entertainment has teamed with Target to allow guests to create customized Bratz dolls through the new Create-A-Bratz experience on Target.com.
Kathy Ireland is returning to the category that launched her empire–socks–in a new deal with Kiss Legwear.
Kellogg’s has partnered with MSA Apparel for a line of young men’s and junior's fashion tops and fleece, in a deal brokered by The Joester Loria Group.
Mars, Inc. has tapped Zalemark to create a line of fashion jewelry featuring the M&M's candy brand.
The new character brand Nurdys is off to a big start in Europe with two new signings for greeting cards and a charity partnership.
King Features has launched the first official Betty Boop online store in Japan in partnership with e-tail operator Myatt.
Brand Licensing Europe has teamed up with The Society of Product Licensors Committed to Excellence to present a new series of panel discussions for this year's Licensing Academy.
Chronicle Books is building a licensing program for the best-selling bedtime books Goodnight, Goodnight, Construction Site and Steam Train, Dream Train.
Bud Light has teamed with the Mad Decent Block Party music festival in the U.S. and Canada and created a line of limited edition Bud Light Festival Cans for the event.
Construction equipment manufacturer JCB has partnered with a number of family destinations across the U.K. for a range of JCB Kids experiential activities.
The first episode of Toei Animation's new series, "Dragon Ball Super" aired in Japan on July 5, and along with it has come a raft of new activity for the brand.
Disney Consumer Products has revealed the new product line for its upcoming TV movie Descendants, which will premiere July 31 on the Disney Channel.
"Doozers," a co-production of The Jim Henson Company and DHX Media, recently commenced broadcast on Germany’s KiKa.
Jesper Poulsen has been promoted to vice president of artist digital media and brand development at licensing agency Epic Rights.
As Sanrio continues to develop its brands in Russia and the CIS, the company has appointed Megalicense International as its licensing agent in the region.
Santoro continues to build the roster for its Mirabelle, Willow and Kori Kumi brands with a slate of new licensees and products.
Children's app creator Cupcake Digital has introduced the subscription content service "NetKids Digital Entertainment Network."
Indian Intellectual Property development company Aadarsh has appointed Polish licensing agency Jantar Projekt for its anchor property Purple Turtle.
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