Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
Stan Lee's Comikaze opens its doors today just in time for trick-or-treating and a full weekend of chances to dress up.
Sanrio kicked off the first-ever Hello Kitty convention Thursday at the Geffen Contemporary at MOCA in Los Angeles, Calif.
Pepsi has unveiled its latest fashion collaboration, called The Pulse of New Talent, created in collaboration with Vogue Italia magazine.
Biscuiteers has signed a delicious deal with Warner Bros. Consumer Products U.K. and Ireland for a range of iced biscuits, cupcakes and cakes.
Rudolph the Red-Nosed Reindeer is making a stop at Build-A-Bear Workshops this holiday season, in a new line of customizable plush.
British animation company Smallfilms and its licensing agent Coolabi have launched the first official licensed Bagpuss game app.
UCLA will offer a new licensing course in association with LIMA called “Licensing Entertainment" starting Jan. 6.
Lawless Entertainment has introduced Bonnie Boat & Friends, an all-new original preschool brand for animated series co-production and licensing.
Iconix Brand Group and it board of directors has appointed Sue Gove as an independent director of the company.
Anki, the creator of the battle-car racing game “Anki Drive,” has appointed former Activision and EA executives to key roles.
Kellogg Company is getting in on The Amazing Spider-Man 2 action with a new game app that let’s players step into the world of the upcoming
Dylan’s Candy Bar has launched a limited edition candy collection to celebrate the 75th anniversary of The Wizard of Oz.
Mattel has tapped VMC Accessories to produce a range of licensed accessories for its girls’ brand Monster High in the U.K.
Lisle international has signed the first two licensees for the new TV series, “Pip Ahoy!,” which is set to debut in September.
Viacom International Media Networks Spain and Parques Reunidos have opened the country’s first Nickelodeon-branded attraction.
LeapFrog Enterprises has unveiled plans for the LeapBand, a wearable activity tracker for kids that encourages active play and healthy habits.
PVH has tapped TS Commerce to manufacture, sell, distribute and promote apparel and accessories for the Van Heusen brand in Korea.
Belk has unveiled an exclusive new home collection from fashion designer Cynthia Rowley that includes bedding, décor and tabletop items.
Marvel and Tesco have partnered on a fully integrated retail campaign in the U.K. for the box office hit The Amazing Spider-Man 2.
Accessory Innovations has released a collection of accessories featuring Universal’s Minions of Despicable Me 2 fame.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.