Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
ITV Studios Global Entertainment has acquired the U.K. licensing rights for "OddBods," the animated kids’ comedy series from One Animation.
This year at Brand Licensing Europe Imperial War Museums will unveil its new collaboration with Wayne Hemingway and the HemingwayDesign team.
Bulls Licensing will launch a new digital tool for licensors and licensees to aid in the brand building experience at Brand Licensing Europe this week.
Ultra Sport Products is heading to Brand Licensing Europe with four new licenses–Chelsea FC, West Ham United FC, Sunderland AFC and Fulham FC.
Disney has tapped IMC Toys for a toy line inspired by its upcoming animated preschool series “Mickey's Roadster Racers.”
Striker Entertainment, the worldwide licensing agency for It’s Happy Bunny, has appointed Lisle International to represent the Jim Benton brand in the U.K.
Penguin Ventures has partnered with Liberty Art Fabrics Interiors for a range of fabric and paper designs inspired by three vintage Ladybird books.
Bridal company Alfred Angelo revealed its 2016 Disney Fairy Tale Weddings bridal collection Wednesday at New York Bridal Week.
PopCap Games, an Electronic Arts studio, has partnered with the entertainment destination Carowinds for a "Plants vs. Zombies" attraction.
French football team Paris Saint-Germain has appointed Edge Americas Sports to expand its brand in the U.S. and Canada.
PBS Kids has launched its first-ever online world, "Kart Kingdom," featuring a collection of games and collaborative activities for kids ages 6-9.
Sony Pictures Entertainment has teamed with Bandai Namco Entertainment America to create a mobile game for the upcoming film Pixels.
Brand Licensing Europe has announced a raft of new prizes for the winner of this year’s License This! competition, which opens for entries today.
MarVista Entertainment has acquired the Latin American distribution rights to Dentsu Entertainment USA's animated series "Little Battlers eXperience."
Cherokee Global Brands has teamed with Sears Canada to bring the Liz Lange maternity and sportswear brand to Canada.
Hoho Rights has signed Zippy to create baby and toddler clothing featuring its preschool series "CloudBabies" in the U.K.
Hasbro Studios has partnered with Vimeo to bring a collection of its animated series to the Vimeo On Demand platform.
The Behar Licensing Corp has teamed with Concepts NYC in a multi-year licensing agreement for Ike Behar-branded men’s underwear and thermals.
The licensing division of Colonial Williamsburg has signed a new deal with York Wallcoverings for a line of wallpaper based on its archives.
This month Nickelodeon will launch a host of brand-new "Blaze and the Monster Machines" content across TV, apps and online.
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