Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
Stan Lee's Comikaze opens its doors today just in time for trick-or-treating and a full weekend of chances to dress up.
Sanrio kicked off the first-ever Hello Kitty convention Thursday at the Geffen Contemporary at MOCA in Los Angeles, Calif.
Pepsi has unveiled its latest fashion collaboration, called The Pulse of New Talent, created in collaboration with Vogue Italia magazine.
Biscuiteers has signed a delicious deal with Warner Bros. Consumer Products U.K. and Ireland for a range of iced biscuits, cupcakes and cakes.
Rudolph the Red-Nosed Reindeer is making a stop at Build-A-Bear Workshops this holiday season, in a new line of customizable plush.
British animation company Smallfilms and its licensing agent Coolabi have launched the first official licensed Bagpuss game app.
UCLA will offer a new licensing course in association with LIMA called “Licensing Entertainment" starting Jan. 6.
Lawless Entertainment has introduced Bonnie Boat & Friends, an all-new original preschool brand for animated series co-production and licensing.
Iconix Brand Group and it board of directors has appointed Sue Gove as an independent director of the company.
Anki, the creator of the battle-car racing game “Anki Drive,” has appointed former Activision and EA executives to key roles.
Crocs is the newest licensee for Boo–The World’s Cutest Dog, in a new deal brokered by Knockout Licensing.
Garfield is strutting his way into the Jumble puzzle space in newspapers across the country today, in a themed puzzle by Garfield creator Jim Davis.
SCS Direct is planning to feature Discovery Communications’ Animal Planet brand in a new collection of its Hatch ‘Em Eggs toys.
Toys ‘R’ Us has appointed Wolfgang Link as president of Toys ‘R’ Us Europe and Jacobo Caller as managing director of Toys ‘R’ Us Iberia.
Brand Central has been appointed to represent the “Willy Wonka of New York,” pastry master Dominique Ansel.
Vincent Chalvon-Demersay is stepping down as chief executive officer of Marathon Media, citing personal reasons.
BBC America will celebrate the 50th anniversary of Doctor Who with the first-ever live simulcast pre-show from the YouTube Space Los Angeles.
Brand USA is teaming up with the National Football League to promote tourism to the United States.
Artist Daryl Slaton and his company Tails of Whimsy have tapped an agent for one of thier brands after attending Licensing Expo 2013.
The Chrysler Group’s Ram Truck brand has teamed up with National Geographic for a photography book.
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