Multi-channel network Maker Studios is quickly making a name for itself. Now as it further aligns with Disney and has named a dedicated head of licensing, even bigger things are on the horizon.
Bleacher Creatures is adding the WWE wrestling brand to its line of sports plush figures.
Major League Baseball has teamed with RockTape for a new line of branded kinesiology tape featuring the logos of MLB teams.
The NFL Players Association is joining forces with the Fire Department of New York for a limited edition t-shirt collection to celebrate FDNY's 150-year legacy.
The National Football League has partnered with Lulu DK Tattoos for a line of jewelry-inspired temporary tattoos featuring all 32 NFL teams.
Electronic Arts has released the latest iteration of its football video game series "Madden NFL 16," created in partnership with NFL Players Inc.
Manchester United has named Donaco International as its first official casino resort partner in Thailand, Cambodia, Vietnam, Laos, Myanmar and South Korea.
Electronic Arts has launched the new season of "Madden NFL Mobile," which lets football fans become the general manager of their favorite NFL franchise.
Following its inaugural NFL Collection with the San Francisco 49ers , Levi's has expanded its NFL Collection to include six additional teams this season.
Liverpool FC is expanding its online retail offerings through a partnership Ecell Global for phone and tablet cases.
Manchester United has partnered with the Korean online game developer Nexon to bring the football team and its players to the Korean version "EA Sports FIFA Online 3."
Discovery Communications has signed a multi-year deal with TNA Impact Wrestling to bring the professional wrestling league to homes across the U.S.
Licensing agency Fermata Partners has signed on to represent the Premier League football club Tottenham Hotspur in North America.
The biggest names in tennis took center court Saturday alongside Nickelodeon characters at the sold out Australian Open Kids Tennis Day in Melbourne.
The NBA has expanded its relationship with Chinese Internet provider Tencent to create the league’s largest international digital partnership.
The professional wrestling organization WWE has promoted three executives within its consumer products group.
The Italian Football Federation and Puma have entered a comprehensive new partnership that will see the sportswear brand serve as the FIGC’s lead partner.
For the sixth time in his career, the Cleveland Cavaliers' LeBron James leads the National Basketball Association's list of most popular jerseys for the 2014-15 season.
Reebok International has signed a multi-year licensing agreement with DuPont Protection Technologies to use Kevlar and Dare Bigger brands in its new CrossFit collection.
Brentwood Licensing will represent surf brand the Original Coral Reef Brand for worldwide licensing.
“FIFA 16” will feature 12 Women’s National Teams for the first time in franchise history when it launches Sept. 22 in North America
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