The anime series ‘Yo-Kai Watch’ has taken Japan by storm. Now the brand is looking west, with plans to launch across Europe, the Americas and Australia/New Zealand.
The Pro Football Hall of Fame has partnered with the Franklin Mint to create a new line of collectible, miniature versions of the iconic Hall of Fame bronze busts.
Fresno State has continued its partnership with the Collegiate Licensing Company, the licensing affiliate of IMG College.
Oyo Sports is expanding its line of minifigure products in partnership with National Hockey League.
British Olympic diver Tom Daley has teamed with Cartoon Network to launch the next phase of the international anti-bullying campaign CN Buddy Network.
The National Football League has set its sights on a new category in a deal with Victory Tailgate for team-branded cornhole sets, bag sets and tumble towers.
Manchester United Football Club has signed a multi-year, global partnership with luxury footwear brand Heroes.
The NFL debuted its "Homegating" range of products this week, including the new Super Bowl 50 collection, at a celebrity panel event in New York City Wednesday.
EA Sports, the NFL Players Association and Discovery Education, a provider of digital content for K-12 classrooms, have teamed up for a national educational program.
Logo Brands has been granted additional licensing rights by the National Hockey League to expand its current offerings of branded coolers, fashion totes and caddies.
Foundry Brands has negotiated a deal for the urban cycling brand Brick Lanes Bikes London with clothing company Heritage Apparel.
NASCAR Team Properties is collaborating with the Madame Alexander Doll Company to design a new line of NASCAR-branded dolls.
Incipio has signed a multi-territory, multi-year licensing agreement with Burton Snowboards to produce a line of branded mobile device accessories.
NFL Players Inc. has released its first-ever Rising 50 list, which identifies the next crop of NFL players poised to break out and rank among top sellers of licensed merchandise.
HanesBrands, owner of sportswear brands such as Hanes and Champion, has acquired the licensed collegiate apparel company Knights Apparel.
WWE and Authentic Brands Group have launched a new joint venture that names Tapout as the official fitness partner of the professional wrestling organization.
WeMatch has appointed One Entertainment to develop a licensing program in the U.S. and Canada for the 2016 Copa America soccer tournament.
Panini will create a sticker album for the upcoming FIFA Women World Cup, which will take place from June 6 to July 5 in six cities across Canada.
Bleacher Creatures will create Ant-Man’s larger-than-life plush counterpart, which, at 10-inches in high is 20 times taller than Ant-Man himself.
Global Brands Group has named Jason Weisenfeld president of Seven Global, its recently announced joint venture with David Beckham and Simon Fuller.
Bleacher Creatures has unveiled its 2015 NFL player plush collection, which will feature more than 30 new players when it launches Aug. 15.
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