How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
The WWE has partnered with Toy State to bring the professional wrestling brand to the remote-controlled vehicle category in North America.
WWE and Authentic Brands Group have launched a new joint venture that names Tapout as the official fitness partner of the professional wrestling organization.
The Charlotte Hornets and the Los Angeles Clippers will take part in the National Basketball Association's NBA Global Games China event this October.
Wilson Sporting Goods, a division of Amer Sports, has acquired the Louisville Slugger brand from Hillerich & Bradsby.
Majestic Athletic and Major League Baseball Properties have extended their contract through 2019, continuing a partnership that has lasted for more than 30 years.
Upper Deck has signed a long-term renewal with legendary basketball player Michael Jordan for collectibles and memorabilia.
Soccer United Marketing has added 15 new licensees to the lineup of partners for Major League Soccer.
Action sports entertainment company Nitro Circus has tapped veteran consumer products executive Peter Maule to develop its global licensing and retail business.
Publisher Pedigree Books has renewed its new multi-year deal with professional wrestling organization WWE.
Rook Brand Clothing is planning a new line of co-branded men's t-shirts featuring the WWE professional wrestling brand.
Pop culture brand Tokidoki has teamed up with Major League Baseball Properties for a co-branded product line.
Men's fragrance brand Axe has teamed up with professional skateboarder Paul Rodriguez (P-Rod) to give the Axe Kilo line a new look.
Lionsgate and WWE Studios are extending their longstanding partnership to include six new action films that will star WWE Superstars.
The Collegiate Licensing Company has extended its partnership with Stephen F. Austin State University in Nacogdoches, Texas.
The Collegiate Licensing Company, the licensing affiliate of IMG College, has renewed its licensing agreements with six universities.
Tudor Games, makers of the classic Electric Football game, announced a licensing agreement with the NFL to market a new collection of Electric Football games.
Ralph Lauren Corp. is unveiling the high-performance Polo Tech shirt on opening day of the U.S. Open.
All-American Licensing and Management Group has signed on to represent the sports apparel brand PoloGear in North America.
Imangi Studios has partnered with NFL Players Inc. to bring the most popular NFL players to the mobile game “Temple Run 2” this season.
Blue Trellis will work with outdoors brand Sports Afield for licensing representation.
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