An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Footwear company Keds and singer-songwriter Taylor Swift have unveiled their new spring collaboration.
Singer and fashion entrepreneur Gwen Stefani has launched a new accessories label, gx by Gwen Stefani, on the subscription fashion website ShoeDazzle.
A number of top licensing brands are among the nominees for the 27th annual Nickelodeon Kids’ Choice Awards.
Claire's has announced plans for an assortment of jewelry and fashion accessories designed in collaboration with pop star Katy Perry.
Syco Entertainment and Polybius Entertainment have launched a new augmented reality app featuring the British boy band Union J.
Musical instrument manufacturer Peavey Electronics has launched a line of officially licensed Major League Baseball instruments and accessories.
Authentic Brands Group and MyBrandEmail have launched a new branded e-mail service featuring the Elvis Presley brand.
memBrain has negotiated a new deal to create a series of original animated music videos featuring Christina Milian’s girls’ brand Shelby Star.
Mattel’s Barbie is collaborating with the all-girl group Fifth Harmony for a new brand anthem and line of dolls.
ABC Studios has appointed Knockout Licensing to launch and manage the licensing program for its “Nashville” television show.
Nickelodeon’s preschool music group The Fresh Beat Band has announced plans for a new tour.
memBrain has been appointed to represent singer-songwriter Christina Milian’s new brand Shelby Star.
SkiLogik has released a limited edition line of Grateful Dead skis featuring artwork by Mariella that use the band’s iconic imagery.
Nickelodeon has teamed up with musicianPharrell Williams to release a capsule collection inspired by SpongeBob SquarePants.
Elvis Presley Enterprises has licensed the King to appear on a new range of greetings and invitations.
A new line of Hard Rock-branded energy drinks are making their debut in South Florida, which will serve as a test market for a broader roll out of the beverages.
KISS and Pretty Ugly have teamed up for a co-branded collaboration that will see members of the rock band get the Uglydoll treatment.
The Wiggles are heading out on tour to introduce their new cast, which includes the first-ever female Wiggle.
Live Nation Merchandise has appointed the new licensing agency Global Pursuit in Taiwan, Hong Kong and China.
Hallmark is featuring country singer Keith Urban in a new line of sound cards now available at Gold Crown stores.
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