An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Card.com is planning a line of specially designed prepaid MasterCards featuring the Peavey music brand.
The oldest symphony orchestra in the country, the New York Philharmonic, has appointed Remarkable Brands as its worldwide licensing agent.
The latest release in the Kidz Bop series, "Kidz Bop 27," has entered the Billboard Top 200 chart at No. 3 and is No. 1 on the Billboard Children's Chart.
The Kidz Bop Kids will hit the road again this year in a new North American tour to more than 40 cities.
Epic Rights has expanded its client roster through new representation agreements with a range of music artists including Def Leppard, Billy Idol and "Chicago."
Music publisher Sony/ATV has snagged the global music rights for the Platinum Film's kids' TV series, "Matt Hatter Chronicles."
The late famed pianist Liberace is set to play for audiences once again, thanks to a new partnership between the Liberace Foundation and Hologram USA.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
Entertainer Rihanna has been named as a global ambassador and women’s creative director for Puma.
Footwear retailer DSW has partnered with the Broadway's musical "Kinky Boots" to launch an exclusive capsule collection at a store in New York City.
Syco Entertainment and Polybius Entertainment have launched a new augmented reality app featuring the British boy band Union J.
Adidas has formed a long-term partnership with Oscar-nominated, Grammy Award-winning celebrity Pharrell Williams.
Apple has acquired Beats Music and Beats Electronics, both of which were co-founded by rapper Dr. Dre, for $3 billion.
Licensing industry veteran Michael Gottlieb has launched a new U.K.-based licensing consultancy, Sunny Side Up, to license iconic song lyrics.
AG Properties is teaming with skate shoe company Osiris to debut a new line of special edition skate shoes featuring Care Bears characters.
East West Licensing has been appointed as the regional licensing agent for NBCUniversal in the Middle East and North Africa.
The Fresh Beat Band debuted a new stage show as part of a nationwide concert tour to nearly 40 U.S. cities through Feb. 2015.
Norwegian Cruise Line Holdings has partnered with Margaritaville Holdings to bring a Jimmy Buffet-inspired experience to the high seas.
Claire's has announced plans for an assortment of jewelry and fashion accessories designed in collaboration with pop star Katy Perry.
ITV Studios Global Entertainment has signed a new deal with C&M Licensing to develop a range of apparel featuring the ’70s disco band the Village People.
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