Multi-channel network Maker Studios is quickly making a name for itself. Now as it further aligns with Disney and has named a dedicated head of licensing, even bigger things are on the horizon.
Nickelodeon is planning "The SpongeBob Musical," which will feature original songs from musical greats including Steven Tyler, John Legend and Cyndi Lauper.
Margaritaville, the tropical lifestyle brand inspired by the songs and lifestyle of singer and songwriter Jimmy Buffett, has enlisted the Joester Loria Group for new food extensions.
Actress and recording artist Ariana Grande will launch her first fragrance, ARI by Ariana Grande, in partnership with Luxe Brands this September.
The upcoming Kidz Bop "Make Some Noise Holiday Tour" is being sponsored by Build-A-Bear Workshop's newest product, the Honey Girls.
In celebration of the 40th anniversary of Motörhead, the group has teamed with Haemimont Games to create a branded video game.
The Kidz Bop Kids have nine new holiday dates to their 2015 national tour.
Hasbro Studios has teamed with Sony Music/Legacy Recordings to release a tribute album to the toy company's 1980s cult TV show "Jem and the Holograms."
American rocker Sammy Hagar has partnered with Epic Rights and Prominent Brand + Talent to develop a licensing program for his Sammy's Island brand.
The guitar brand designed for girls, Daisy Rock, has appointed RJM Licensing to represent its brand.
Bud Light has teamed with the Mad Decent Block Party music festival in the U.S. and Canada and created a line of limited edition Bud Light Festival Cans for the event.
Platinum-selling singer and actor Ariana Grande has partnered with Luxe Brands to launch her first-ever fragrance.
Gwen Stefani has tapped the production companies Moody Street Kids and Vision Animation for a new TV series inspired by the singer and her sidekicks, the Harajuku Girls.
Fashion retailer Express, in partnership with Universal Pictures and Gold Circle Entertainment, launched a dual-gender clothing collection based on the film Pitch Perfect 2.
Global Brands Group has named Jason Weisenfeld president of Seven Global, its recently announced joint venture with David Beckham and Simon Fuller.
Jesper Poulsen has been promoted to vice president of artist digital media and brand development at licensing agency Epic Rights.
Trevco Sportswear, which creates on-demand licensed apparel, will create a full line of t-shirt offerings for licensing agent Epic Rights' roster of music clients.
Live Nation Entertainment and youth media company Vice will develop and launch a new digital content platform delivering live music to online and mobile audiences.
Marley Coffee, the Bob Marley branded coffee brand created under license from 56 Hope Road, has partnered to distribute its coffees in Colombia and Mexico.
Country music star, Food Network host and cookbook author Trisha Yearwood has partnered with Klaussner Home Furnishings for her first home collection.
Overstock.com is collaborating with recording artist and reality TV star Bret Michaels for a curated e-store and branded products.
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