An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Footwear company Keds and singer-songwriter Taylor Swift have unveiled their new spring collaboration.
Singer and fashion entrepreneur Gwen Stefani has launched a new accessories label, gx by Gwen Stefani, on the subscription fashion website ShoeDazzle.
A number of top licensing brands are among the nominees for the 27th annual Nickelodeon Kids’ Choice Awards.
Claire's has announced plans for an assortment of jewelry and fashion accessories designed in collaboration with pop star Katy Perry.
Syco Entertainment and Polybius Entertainment have launched a new augmented reality app featuring the British boy band Union J.
Musical instrument manufacturer Peavey Electronics has launched a line of officially licensed Major League Baseball instruments and accessories.
Authentic Brands Group and MyBrandEmail have launched a new branded e-mail service featuring the Elvis Presley brand.
memBrain has negotiated a new deal to create a series of original animated music videos featuring Christina Milian’s girls’ brand Shelby Star.
Mattel’s Barbie is collaborating with the all-girl group Fifth Harmony for a new brand anthem and line of dolls.
ABC Studios has appointed Knockout Licensing to launch and manage the licensing program for its “Nashville” television show.
Chez Ray Sewell, long-time touring chef for the Grateful Dead, has created a line of coffee inspired by the band.
Disney Channel has unveiled plans for its new original movie Teen Beach Movie, including a full product program.
The Australian children’s band Lah-Lah is going global with plans for a new preschool series for CBeebies channels worldwide.
Beamz Interactive spread the word about the upcoming launch of the new Beamz by Flo product line with a digital contest.
Mask-arade is planning lines of face masks and life-size standees for two more of Britain’s hottest new musical acts.
Marley Coffee, which creates a range of gourmet coffees featuring Bob Marley, has signed a deal to bring its line to New York City.
Vans has announced plans for a new collection of footwear featuring artwork from The Beatles’ Yellow Submarine album and film.
Nickelodeon’s preschool music group The Fresh Beat Band has announced plans for a new tour.
memBrain has been appointed to represent singer-songwriter Christina Milian’s new brand Shelby Star.
SkiLogik has released a limited edition line of Grateful Dead skis featuring artwork by Mariella that use the band’s iconic imagery.
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