An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
The late famed pianist Liberace is set to play for audiences once again, thanks to a new partnership between the Liberace Foundation and Hologram USA.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
Entertainer Rihanna has been named as a global ambassador and women’s creative director for Puma.
Footwear retailer DSW has partnered with the Broadway's musical "Kinky Boots" to launch an exclusive capsule collection at a store in New York City.
Marley Coffee, the Bob Marley branded coffee brand created under license from 56 Hope Road, has partnered to distribute its coffees in Colombia and Mexico.
Entertainment One has signed on to create and distribute original content for filmed media featuring the YouTube singing group Cimorelli.
PhotoBox Group, a digital service for personalized products in Europe, has teamed with Global Merchandising Services to bring boy band One Direction to all of its platforms.
Yoko Ono will release three rare archival sketches from the late John Lennon's Bag One Arts program at exclusive exhibitions around the U.S. beginning this month.
Norwegian Cruise Line Holdings has partnered with Margaritaville Holdings to bring a Jimmy Buffet-inspired experience to the high seas.
Baby brand aden + anais and global AIDS charity (RED) have launched a designer collaboration with Jessica Alba, Gwen Stefani and Rachel Zoe.
ABC Studios has appointed Knockout Licensing to launch and manage the licensing program for its “Nashville” television show.
Scientific Games has signed a deal with Margaritaville Enterprises to bring the brand to a range of lottery games and slot machines.
Rapper Flo Rida and his company Flo Fit Holdings have partnered with Digital Shelf Space to enter the health and fitness category.
Dynamite is planning a new ongoing comic book series featuring The King of Darkness, rock music icon Alice Cooper.
Epic Rights, the global branding and merchandising agency representing KISS, has signed a new t-shirt deal with Major League Baseball and apparel licensee Liquid Blue.
Pharrell Williams' latest sustainable fashion collaboration, G-Star's RAW for the Oceans, is now available at Mall of America in Bloomington, Minn.
Dark Hall Mansion has unveiled a limited edition run of Max Dalton's “The Jimi Hendrix Experience" print.
Viper Room, the iconic music venue on Sunset Boulevard in Los Angeles, has collaborated with Vanson Leathers for a limited edition leather jacket.
Mattel’s Barbie is collaborating with the all-girl group Fifth Harmony for a new brand anthem and line of dolls.
Playboy Enterprises has entered into a strategic partnership with rapper Pitbull that will be a creative cross-pollination between the two brands' worlds.
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