Fifteen years after its TV debut on Nickelodeon, SpongeBob SquarePants remains an international pop culture icon with expanded merchandise lines and new collaborations.
Beyoncé and Philip Green, CEO of TopShop parent company The Arcadia Group, have created a 50/50 joint venture company–Parkwood TopShop Athletic.
Dark Hall Mansion has unveiled a limited edition run of Max Dalton's “The Jimi Hendrix Experience" print.
Fisher-Price has partnered with global pop icon Shakira to develop a line of baby products and a web series designed to stimulate early childhood development.
Fuhu, the creator of the Nabi Android tablet for kids, has released the game app "Karaoke Box" complete with the Disney Karaoke: Frozen song bundle.
Rihanna has launched her first-ever fragrance for men, Rogue Man by Rihanna, in partnership with Parlux.
Paul Frank announced a partnership with Scottish R&B singer/songwriter and Elton John protégé Tallia Storm, who will be featured in the U.K. Pajammin campaign.
Bulls Licensing has launched its new look and feel at this year’s Brand Licensing Europe.
Bally Technologies has teamed with Pitbull to expand its existing relationship with Playboy Enterprises.
Trevco Sportswear, which creates on-demand licensed apparel, will create a full line of t-shirt offerings for licensing agent Epic Rights' roster of music clients.
This music merchandising agency has made a major commitment to penetrate new territories and grow its consumer products business.
ITV Studios Global Entertainment has been appointed by PGS Entertainment to represent the disco era icons the Village People in the U.K.
Kidz Bop is teaming with Universal Studios Hollywood to launch its 25th album today with a national contest to celebrate the upcoming Despicable Me ride.
Claire's has announced plans for an assortment of jewelry and fashion accessories designed in collaboration with pop star Katy Perry.
ITV Studios Global Entertainment has signed a new deal with C&M Licensing to develop a range of apparel featuring the ’70s disco band the Village People.
Lifestyle brand Neff has launched a new collaboration with rapper Wiz Khalifa and his record label Taylor Gang Ent.
Lifestyle brand Neff is teaming for a second time with hip-hop star Wiz Khalifa for the new Blacc Hollywood apparel collection.
Epic Rights has signed on as the global branding, licensing and rights manager for CBGB, the New York music venue synonymous with groundbreaking music.
Cortina Leomil Group has partnered with the Rich Footwear Group to create a line of footwear featuring British boy band One Direction.
ITV Studios Global Entertainment has appointed Trademark Products to produce a range of fashion apparel for the Village People brand in the U.K.
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