An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
The late famed pianist Liberace is set to play for audiences once again, thanks to a new partnership between the Liberace Foundation and Hologram USA.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
Entertainer Rihanna has been named as a global ambassador and women’s creative director for Puma.
Footwear retailer DSW has partnered with the Broadway's musical "Kinky Boots" to launch an exclusive capsule collection at a store in New York City.
Marley Coffee, the Bob Marley branded coffee brand created under license from 56 Hope Road, has partnered to distribute its coffees in Colombia and Mexico.
Entertainment One has signed on to create and distribute original content for filmed media featuring the YouTube singing group Cimorelli.
PhotoBox Group, a digital service for personalized products in Europe, has teamed with Global Merchandising Services to bring boy band One Direction to all of its platforms.
Yoko Ono will release three rare archival sketches from the late John Lennon's Bag One Arts program at exclusive exhibitions around the U.S. beginning this month.
Norwegian Cruise Line Holdings has partnered with Margaritaville Holdings to bring a Jimmy Buffet-inspired experience to the high seas.
Baby brand aden + anais and global AIDS charity (RED) have launched a designer collaboration with Jessica Alba, Gwen Stefani and Rachel Zoe.
Kidz Bop is teaming with Universal Studios Hollywood to launch its 25th album today with a national contest to celebrate the upcoming Despicable Me ride.
Claire's has announced plans for an assortment of jewelry and fashion accessories designed in collaboration with pop star Katy Perry.
ITV Studios Global Entertainment has signed a new deal with C&M Licensing to develop a range of apparel featuring the ’70s disco band the Village People.
Lifestyle brand Neff has launched a new collaboration with rapper Wiz Khalifa and his record label Taylor Gang Ent.
Lifestyle brand Neff is teaming for a second time with hip-hop star Wiz Khalifa for the new Blacc Hollywood apparel collection.
Epic Rights has signed on as the global branding, licensing and rights manager for CBGB, the New York music venue synonymous with groundbreaking music.
Mattel has launched its new line collection of Fifth Harmony Barbie dolls, inspired by the pop group that got its start on "The X Factor."
ITV Studios Global Entertainment has appointed Trademark Products to produce a range of fashion apparel for the Village People brand in the U.K.
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