Fifteen years after its TV debut on Nickelodeon, SpongeBob SquarePants remains an international pop culture icon with expanded merchandise lines and new collaborations.
Viper Room, the iconic music venue on Sunset Boulevard in Los Angeles, has collaborated with Vanson Leathers for a limited edition leather jacket.
Jewelry designer Zalemark has teamed up with iconic singer Engelbert Humperdinck to commemorate the release of his new album Engelbert Calling.
Epic Rights has partnered to create the new "KISS Official Photo App," which lets fans customize photos, texts and more with images of the rock band.
Genius Brands International has named PBS Distribution as the home entertainment (DVD, CD and digital) partner for its Baby Genius library.
Singer-songwriter and TV personality Tamar Braxton has launched her first line of apparel, which will be available exclusively online at TamarCollection.com.
Happy Socks has collaborated with rapper Snoop Dogg on a limited edition sock collection in the U.K.
Bulldog Licensing has announced a new collaboration with Iconic Images, an international photography owner and distributor in publishing and the contemporary art market.
Live Nation Entertainment and youth media company Vice will develop and launch a new digital content platform delivering live music to online and mobile audiences.
Entertainment One Licensing has negotiated a limited edition Death Row Records fashion collection with streetwear brand The Hundreds.
Vintage home electronics brand PYE, once famous for their portable turntables, has appointed brand licensing consultancy Golden Goose to re-launch its brand.
Macy’s is planning an exclusive women’s fashion brand inspired by the Latina actress, recording artist and author Thalía.
PVH’s Tommy Hilfiger Group is planning a new capsule collection created in collaboration with actress and musician Zooey Deschanel.
World-renowned brands such as a Doctor Who, Star Trek and Dr. Seuss will be on display at Licensing Expo 2014.
IMG Licensing and UniWorld Group have partnered to develop licensing and marketing opportunities for the music brand Def Jam Enterprises.
Artist and contemporary fashion designer Lauren Moshi has teamed up with Grateful Dead Productions for a limited edition collection of apparel and handbags.
Hollister and “Pretty Little Liars” star Lucy Hale will release a limited-edition capsule collection on August 8.
Rights management company Paidas Management has been named as the global licensing agent for record cover artist Ioannis.
Paul Frank announced a partnership with Scottish R&B singer/songwriter and Elton John protégé Tallia Storm, who will be featured in the U.K. Pajammin campaign.
British boy band Union J has signed its 25th U.K. licensing partner in five months with a little help from Stephen Mills, the band’s licensing manager.
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