An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Footwear company Keds and singer-songwriter Taylor Swift have unveiled their new spring collaboration.
Singer and fashion entrepreneur Gwen Stefani has launched a new accessories label, gx by Gwen Stefani, on the subscription fashion website ShoeDazzle.
A number of top licensing brands are among the nominees for the 27th annual Nickelodeon Kids’ Choice Awards.
Claire's has announced plans for an assortment of jewelry and fashion accessories designed in collaboration with pop star Katy Perry.
Syco Entertainment and Polybius Entertainment have launched a new augmented reality app featuring the British boy band Union J.
Musical instrument manufacturer Peavey Electronics has launched a line of officially licensed Major League Baseball instruments and accessories.
Authentic Brands Group and MyBrandEmail have launched a new branded e-mail service featuring the Elvis Presley brand.
memBrain has negotiated a new deal to create a series of original animated music videos featuring Christina Milian’s girls’ brand Shelby Star.
Mattel’s Barbie is collaborating with the all-girl group Fifth Harmony for a new brand anthem and line of dolls.
ABC Studios has appointed Knockout Licensing to launch and manage the licensing program for its “Nashville” television show.
Pedigree Books has announced plans to continue its partnership with classic music brand Smash Hits for a series of music annuals.
Multi-platinum rapper Wiz Khalifa has partnered with luxury headwear brand Flat Fitty to develop a range of custom caps.
Keds has announced plans for a second footwear collaboration with Grammy winning singer-songwriter Taylor Swift.
One Direction: This is Us ousted Lee Daniel’s The Butler for the top spot at the U.S. box office over Labor Day weekend.
Elvis Presley Enterprises is preparing for a full year of celebration in 2014 in honor of the 60th anniversary of The King.
British boy band Union J has signed its 25th U.K. licensing partner in five months with a little help from Stephen Mills, the band’s licensing manager.
Scholastic will publish a holiday children’s picture book by Nick Cannon and Mariah Carey featuring the couples’ twins.
Kidz Bop has partnered with Church & Dwight for three new Arm & Hammer Tooth Tunes Jr. singing toothbrushes.
Fender Musical Instruments has signed a deal with rock ‘n’ roll clothier Dragonfly Clothing for a lifestyle fashion collection.
LMFAO singer Sky Blu has released a hip-hop version of a song originally performed on the animated children’s series “Small Potatoes.”
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