An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Sony Computer Entertainment and Sony Network Entertainment International are combining their PlayStationNetwork and Sony Entertainment Network platforms.
Card.com is planning a line of specially designed prepaid MasterCards featuring the Peavey music brand.
The oldest symphony orchestra in the country, the New York Philharmonic, has appointed Remarkable Brands as its worldwide licensing agent.
The latest release in the Kidz Bop series, "Kidz Bop 27," has entered the Billboard Top 200 chart at No. 3 and is No. 1 on the Billboard Children's Chart.
The Kidz Bop Kids will hit the road again this year in a new North American tour to more than 40 cities.
Epic Rights has expanded its client roster through new representation agreements with a range of music artists including Def Leppard, Billy Idol and "Chicago."
Music publisher Sony/ATV has snagged the global music rights for the Platinum Film's kids' TV series, "Matt Hatter Chronicles."
The late famed pianist Liberace is set to play for audiences once again, thanks to a new partnership between the Liberace Foundation and Hologram USA.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
Entertainer Rihanna has been named as a global ambassador and women’s creative director for Puma.
memBrain has negotiated a new deal to create a series of original animated music videos featuring Christina Milian’s girls’ brand Shelby Star.
Marley Coffee, the branded coffee inspired by musician Bob Marley, is broadening its distribution across the northeastern U.S.
Licensing agencies Perryscope and Epic Rights have been named to jointly manage a global program for the Woodstock brand.
Universal Music Group and Keshet International have signed a deal that will see UMG have the exclusive option to sign artist agreements with contestants on “Rising Star.”
Licensing agency The Wildflower Group has expanded the licensing program for the Rock and Roll Hall of Fame and Museum with three new licensees.
The National Basketball Association and Harman International have announced a multi-year marketing and merchandising partnership for a number of the NBA's leagues.
Cabela’s Incorporated and country music star Luke Bryan debuted his new 32 Bridge line of clothing exclusively at Cabela’s this month.
U.S. wine company Delicato Family Vineyards has released the eighth edition of its Elvis the King of Rock N’ Roll Cabernet Sauvignon.
Authentic Brands Group and MyBrandEmail have launched a new branded e-mail service featuring the Elvis Presley brand.
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