An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
DreamWorks Animation is restructuring its feature animation business, reducing its annual output from three films to two in an effort to drive profitability.
USAopoloy will create a co-branded version of its family board game Yahtzee with the film The Terminator, in a deal brokered by Creative Licensing Corporation.
The first book in Rovio Entertainment’s young adult book series Storm Sisters: The Sinking World, has been selected as a finalist for the Books at Berlinale event.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have released a mobile version of "The LEGO Movie Video Game."
IDW Publishing will debut its new collection of Disney Comics beginning in March with the publication of the Life and Times of Scrooge McDuck Artist’s Edition.
Studio 100 International is focusing on expanding its Maya the Bee brand this week at U.K. Toy Fair in London.
Amazon Studios is branching out from television to create original theatrical movies that will be released on its streaming service, Amazon Prime Instant Video.
Licensing industry veteran David Born has launched the new clip licensing firm Born Licensing in Australia.
Aardman Animations is gearing up for Shaun the Sheep The Movie with a robust licensing program on display at the U.K. Toy Fair this week in London.
DreamWorks Animation has launched DreamWorks Press, an in-house publishing operation that will create digital and print titles inspired by the studio’s IP.
LEGO Systems debuted new additions to its Star Wars line of building sets at the New York Toy Fair this week.
Character World has signed a new deal with Marvel for an Amazing Spider-Man range of bedding to coincide with the release of the feature film.
DreamWorks Animation has tapped video game publisher Little Orbit for the “How to Train Your Dragon 2” video game.
SEGA of America, SEGA Europe and Twentieth Century Fox Consumer Products will release the new video game “Alien: Isolation” Oct. 7.
HSN announced a multi-film marketing collaboration with Disney Studios for three of its upcoming films–Maleficent, Cinderella and The Hundred-Foot Journey.
PGS Entertainment has sold the animated series “Chaplin & Co” to more than 100 territories worldwide.
Canadian animation studio Mercury Filmworks is opening a new production studio in Europe with former Teletoon content chief Alan Gregg at the helm.
Disney Consumer Products has leveraged its hit film Frozen and its music for a comprehensive program that spans multiple categories.
Licensees and retailers are preparing for the next Marvel tentpole film event, Marvel’s Guardians of the Galaxy, which will premiere Aug. 1.
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