An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Nickelodeon has tapped Jakks Pacific for a line of specialty figures and toys in the U.S. based on "Teenage Mutant Ninja Turtles.”
Jakks Pacific is planning to add a line of toys to its current range of role-play items featuring existing and upcoming Marvel characters and properties.
My M&M's is unveiling Star Wars-themed candies and merchandise to celebrate Star Wars Day on May 4.
DC Entertainment will mark the 75th anniversary of its Batman character at WonderCon, which is taking place April 18-20 in Anaheim, Calif.
Lionsgate and the digital studio RocketJump Studios have formed a multi-year partnership to create film, television and digital content.
Hot Topic is planning a limited edition collection of apparel inspired by Disney’s upcoming feature film Maleficent, in theaters on May 30.
HSN announced a multi-film marketing collaboration with Disney Studios for three of its upcoming films–Maleficent, Cinderella and The Hundred-Foot Journey.
In celebration of the Gruffalo’s 15th anniversary, Magic Light Pictures has partnered with Forestry Commission England to launch themed forest trails in the U.K.
Subscription e-commerce site JustFab has launched a new women’s shoe and handbag collection from Latin superstar Paulina Rubio.
Twentieth Century Fox Consumer Products has tapped publisher Dark Horse to create an art book for the upcoming film The Book of Life.
Universal Orlando has launched a new Facebook game in anticipation of the June 20 opening of the new Transformers ride.
Creative Licensing Corporation has expanded its representation of the Terminator film franchise to include Terminator Salvation.
USAopoly is planning a Smurfs-themed version of Monopoly, under license from Hasbro and Sony Pictures.
Simon and Schuster Children’s Books has announced plans for publishing tie-ins for the upcoming The Mortal Instruments movie.
PGS Entertainment has secured home entertainment partners in the U.K., France, Australia and Canada for Stan Lee’S Mighty 7.
Disney/Pixar’s Monster University toys are already coming in as the fifth largest toy license in the U.K. after the film's July 12 release.
The Topps Company has announced an addition to its upcoming Mars Attacks: Invasion card set.
Entertainment One has unveiled a raft of U.K. partners for its upcoming feature, Justin and the Knights of Valour.
One Direction: This is Us ousted Lee Daniel’s The Butler for the top spot at the U.S. box office over Labor Day weekend.
Rovio Entertainment released the sequel app “Angry Birds Star Wars II” Wednesday alongside a range of interactive figures from Hasbro.
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