With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
Mask-arade has added Disney's Frozen to its roster of licensed facemasks, in partnership with Rubie's Costume Company.
Disney Consumer Products has unveiled the first sketch of a new bridal gown inspired by Frozen's Elsa for the 2015 Disney Fairy Tale Weddings by Alfred Angelo collection.
Krispy Kreme and Sony Pictures Consumer Products have teamed to mark the 30th anniversary of Ghostbusters with treats inspired by the film.
Cartamundi will launch a two-in-one game inspired by Disney’s hit animated film Frozen later this month.
Walt Disney Parks and Resorts is starting construction on a brand-new Frozen attraction at the Walt Disney World Resort's Epcot theme park in Florida.
A 50th anniversary collector's edition Rudolph the Red-Nosed Reindeer DVD and Blu-ray will be in stores on Nov. 4.
Sony Pictures Entertainment has selected relentlessGENERATOR to create new online destinations to support the 30th anniversary of Ghostbusters.
The fairies of Rainbow's Winx Club brand took to the red carpet at the Venice Film Festival to celebrate the upcoming release of the new Winx Club movie
Vince Klaseus will join Universal Pictures as president of the newly created brand development division.
Production has begun on the first Disney Junior original movie, “Lucky Duck,” which is slated to premiere in the U.S. in summer 2014.
Mercis bv, 6Sales and Big Tent Entertainment have tapped The Orchard to distribute the new, full-length feature film Miffy The Movie.
Jockey International has released a new limited edition line of Anchorman 2-branded briefs in advance of the film’s premier Dec. 20.
Global licensees have created an array of offerings inspired by the second film in The Hobbit Trilogy, The Hobbit: The Desolation of Smaug.
Zak Designs is getting ready for the upcoming How to Train Your Dragon 2 with a new line of mealtime products.
Amazon’s European TV and film service LOVEFiLM has bolstered its selection of kids' content with the addition of iconic TV shows.
Ubisoft and Sony Pictures Entertainment are teaming up to develop a full-length feature film based on Ubisoft’s Rabbids brand.
Bandai has introduced a robust portfolio of branded entertainment toys for both boys and girls this week at New York Toy Fair.
Genius Brands International has elected entertainment industry veteran Anthony Thomopoulos to its board of directors.
World-renowned brands such as a Doctor Who, Star Trek and Dr. Seuss will be on display at Licensing Expo 2014.
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