With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
Mask-arade has added Disney's Frozen to its roster of licensed facemasks, in partnership with Rubie's Costume Company.
Disney Consumer Products has unveiled the first sketch of a new bridal gown inspired by Frozen's Elsa for the 2015 Disney Fairy Tale Weddings by Alfred Angelo collection.
Krispy Kreme and Sony Pictures Consumer Products have teamed to mark the 30th anniversary of Ghostbusters with treats inspired by the film.
Cartamundi will launch a two-in-one game inspired by Disney’s hit animated film Frozen later this month.
Walt Disney Parks and Resorts is starting construction on a brand-new Frozen attraction at the Walt Disney World Resort's Epcot theme park in Florida.
A 50th anniversary collector's edition Rudolph the Red-Nosed Reindeer DVD and Blu-ray will be in stores on Nov. 4.
Sony Pictures Entertainment has selected relentlessGENERATOR to create new online destinations to support the 30th anniversary of Ghostbusters.
The fairies of Rainbow's Winx Club brand took to the red carpet at the Venice Film Festival to celebrate the upcoming release of the new Winx Club movie
Vince Klaseus will join Universal Pictures as president of the newly created brand development division.
GameMill Publishing has announced plans to release the video game “Disney Frozen: Olaf's Quest” Nov. 12, in advance of the film's premiere.
Weta Workshop launched the first in its line of collectibles for the upcoming film The Hobbit: The Desolation of Smaug this week.
Marvel is pairing with digital game publisher Gameloft to bring the Thor property to mobile devices.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have announced the newest addition to the LEGO video game series–“LEGO The Hobbit.”
Disney is ramping up its Star Wars efforts with the announcement of “Star Wars Rebels,” a new animated television series.
Hero Ventures has released a rendering and details of the Marvel Experience domed complex that is set to tour the U.S. and Canada beginning this year.
Jakks Pacific is planning a line of large-scale figures and other toys inspired by Warner Bros. Pictures’ and Legendary Pictures’ upcoming film Godzilla.
Spin Master is added characters from DreamWorks Animation and the world of Pokémon to its Ionix construction system.
New York Toy Fair wrapped up its 111th year yesterday, after playing host to major releases from Disney, Nickelodeon, CBS, Funko and even the NBA.
Disney Consumer Products has unveiled its new product line for the new Cars brand, Neon.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.