How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
Universal Partnerships & Licensing has teamed with Xbox to bring the Fast & Furious film franchise to the video game "Forza Horizon 2."
Turner Classic Movies has partnered with Euro Ceramica to launch a tabletop collection inspired by the film An American in Paris.
Mobile publisher Behaviour Interactive has released a new puzzle game based on DreamWorks Animation's upcoming film Home.
Ravensburger has unveiled an expansive new collection of licensed puzzles featuring a cast of Disney Junior, Disney and Disney/Pixar characters.
HIT Entertainment, a subsidiary of Mattel, will launch the latest CGI, feature-length "Thomas & Friends" special, Sodor’s Legend of the Lost Treasure, on DVD this fall.
Lionsgate has invested in game developer and publisher Telltale Games as part of the studio's content diversification initiative.
Cosmetics company M.A.C. is the latest to join the swath of partners that are creating co-branded lines inspired by Disney's upcoming live-action film, Cinderella.
Peanuts Worldwide has partnered with DecoPac for a multi-year license agreement to create cake, cupcake and dessert decorations featuring the Peanuts brand.
Bob Chapek, president of Disney Consumer Products, has been named as chairman of Walt Disney Parks and Resorts, effective immediately.
Lauren Conrad has unveiled an exclusive Cinderella-themed collection at Kohl’s for her eponymous fashion line, LC Lauren Conrad, based on the upcoming Disney film.
Studio 100 International has appointed ABC Licensing to represent its flagship brand, Maya the Bee, in Australia and New Zealand.
Yoplait Go-Gurt yogurt is celebrating the new movie Disney's Muppets Most Wanted with an on-pack promotion from now through April.
Summit Entertainment, a Lionsgate company, is collaborating with Tervis for a sweepstakes to support the upcoming film release Draft Day.
Twentieth Century Fox Consumer Products has tapped publisher Dark Horse to create an art book for the upcoming film The Book of Life.
Kellogg Company is getting in on The Amazing Spider-Man 2 action with a new game app that let’s players step into the world of the upcoming
Nickelodeon has teamed up with Insight Editions for a new book that tells the complete, never-before-told story of the Teenage Mutant Ninja Turtles.
ABC will air a Captain America spin-off series based on the female lead in the films Agent Peggy Carter.
Fans of the “Angry Birds Star Wars II” game have scanned their Telepods figures into the game more than 30 million times.
It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
Toys ‘R’ Us is gearing up for summer movie season with toys, deals, digital content and events for the season’s anticipated kids’ blockbusters.
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