An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
The first book in Rovio Entertainment’s young adult book series Storm Sisters: The Sinking World, has been selected as a finalist for the Books at Berlinale event.
Nickelodeon is bringing its TV content to life with recreational attractions and live theatrical experiences in Australia, Malaysia, Taiwan and Lebanon.
Cirque du Soleil Média has signed a first-look deal with 20th Century Fox Television to develop new, live-action scripted television projects.
The biggest names in tennis took center court Saturday alongside Nickelodeon characters at the sold out Australian Open Kids Tennis Day in Melbourne.
Kumho Tire has unveiled plans for an ad campaign featuring seven-time All-Star Carmelo Anthony on promotions throughout New York City.
C3 Entertainment has signed on to represent acclaimed illusionist and magician Michael Grandinetti, currently a regular on the CW TV series "Masters of Illusion."
The Joester Loria Group and Eric Carle Studio premiered the new live show "The Very Hungry Caterpillar Show and Other Timeless Stories" in Australia this month.
The Little Gym International and LEGO Systems have expanded their ongoing partnership to integrate the LEGO Juniors construction line at locations across the U.S. and Canada.
Warner Bros. Consumer Products EMEA and the National Basketball Association hosted their third Looney Tunes Jr. NBA clinic Monday at Imperial College, London.
the National Education Association and Dr. Seuss Enterprises’ Read Across America campaign kicked off with the Cat-a-Van Reading Tour hiting the the road.
Gigio Rosa Promotions has been granted the exclusive rights to develop live events and meet-and-greets for the TV series “The Hive” in Italy.
Nurture Rights has announced a multi-year deal with the Birmingham Stage Company to produce a stage production of the book, Dinosaur Roar!.
Lisle international has signed the first two licensees for the new TV series, “Pip Ahoy!,” which is set to debut in September.
Universal Orlando Resort has unveiled details of the upcoming new attraction Harry Potter and the Escape from Gringotts.
May 4 has become ubiquitous with the Star Wars brand. In celebration of the fan holiday, Disney Consumer Products rolled out new deals, giveaways, exclusives and hosted events.
U.K. children’s museum Eureka! is looking for licensees to collaborate on upcoming projects targeting the 5- to 7-year-old educational market.
Konami Digital Entertainment’s Yu-Gi-Oh! Trading Card Game Duelist competition for North American World Championship qualifiers was held in Detroit, Mich.
HIT Entertainment announced the addition of new character Percy to the upcoming “Day Out with Thomas: The Thrill of the Ride Tour” train event.
SeaWorld Kids has launched a collection of three mobile games designed to engage the imaginations of preschool- and elementary-aged children.
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