An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Twentieth Century Fox Consumer Products and 3DBA are helping to cool down a resort in Jakarta, Indonesia, with an Ice Age-themed attraction.
Macy’s is bringing back its American Icons campaign for a second year featuring fashion from big-name brands, events and a charity partnership.
Studio 100 will raise the curtain on its new musical production of the turbulent background of World War One Sunday in Belgium.
LIMA U.K. has revealed details of its upcoming Licensing Essentials course and Spring Fling networking event, set for May 22 in London.
A range of characters from Lawless Entertainment’s client brands will be participating in the 2014 White House Easter Egg Roll this weekend
DC Entertainment will mark the 75th anniversary of its Batman character at WonderCon, which is taking place April 18-20 in Anaheim, Calif.
Nurture Rights has announced a multi-year deal with the Birmingham Stage Company to produce a stage production of the book, Dinosaur Roar!.
In celebration of the Gruffalo’s 15th anniversary, Magic Light Pictures has partnered with Forestry Commission England to launch themed forest trails in the U.K.
HBO Global Licensing and VIP Partnerships have created a six-week online auction to allow fans to buy memorabilia from the series “Rome.”
A Fast & Furious ride is among the many new branded attractions that Universal Studios Hollywood is planning as part of a five-year transformation.
LEGO Systems has partnered with The Little Gym to integrate its Duplo preschool building toys into its programs.
Brandberry has renewed its representation agreement with the children’s entertainment brand The Wiggles.
Nickelodeon U.K. is taking the Teenage Mutant Ninja Turtles' fighting vehicle, the Shellraiser, on the road to 10 ASDA stores this month.
Twentieth Century Fox Consumer Products has announced a partnership with Resorts World Genting to develop the first international theme park for the studio.
SeaWorld has teamed up with Litton Entertainment for the new television series, “The Wildlife Docs.”
Backstage Licensing has negotiated a month-long promotion with Carrefour in Italy to promote Smurfs 2.
Advanstar Communications and Stan Lee’s Comikaze Expo have teamed up with Diamond Comic Distributors to promote the annual event.
The SpongeBob SquarePants balloon will debut a new look at the 87th annual Macy's Thanksgiving Day Parade Nov. 28.
Sesame Workshop has signed on as an official affiliate of Team USA and the U.S. Olympic Committee for the Sochi Olympics.
DHX Media’s “In the Night Garden” is the first brand to be confirmed for the new CBeebies Land area at the Alton Towers Resort in England.
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