With several new content initiatives, Cartoon Network Enterprises is poised to offer a broader portfolio and more opportunitites in licensing and events.
Penguin Ventures has entered a number of licensing agreements to further extend the Peter Rabbit brand, among others.
AEG and O2 have renewed their agreement for the music and entertainment venue The O2, securing the venue’s naming rights for the next 10 years.
Kidz Bop has announced the “Best Time Ever” tour, which will kick off in April and hit more than 50 cities.
Kellogg’s will transform its New York City restaurant into a limited edition Pop-Tarts Café until Sunday, Feb. 26.
Model and fashion designer Mimi Wade has launched a new apparel collection featuring the Pink Panther at London Fashion Week.
Movie Park Germany, in collaboration with licensor CBS Consumer Products, has developed a “Star Trek”-themed roller coaster and a Federation Plaza area.
DHX Brands has appointed nine new licensees to develop products based on the children’s television series “Teletubbies.”
A+E Networks has teamed with Mills Entertainment to bring the Lifetime series “Bring It!” back to the stage this summer.
In celebration of The LEGO Batman Movie, Legoland Parks and Legoland Discovery Centers across the globe have unveiled a new exclusive event taking place on select dates this year.
Global arts festival Pow! Wow! has appointed ’47, a sports lifestyle brand, to serve as the exclusive headwear provider for its festivals.
In celebration of Kidz Bop’s 15th anniversary, the children’s music brand is hitting the road with a new “Life of the Party” U.S. tour.
The Sea Life London Aquarium has partnered with BBC Earth to use its natural history series “Frozen Planet” in a new permanent attraction–"Frozen Planet: Face to Face."
The Penn Museum will host a “Legends of the Hidden Temple” night, April 20.
The San Jose Giants, a minor league baseball team for the San Francisco Giants, hosted Nickelodeon Night featuring SpongeBob SquarePants on Saturday.
Six Flags Great America, in partnership with Warner Bros. Consumer Products, has unveiled a new 4D interactive ride–Justice League: Battle for Metropolis.
Sony Pictures and Lyft have joined forces to launch Ghost Mode, an option in the Lyft app that will offer Ecto-1 car rides to passengers in cities throughout the U.S.
Eleague, an eSports organization established by Turner and WME/IMG, and Faceit, a competitive gaming platform, have partnered to produce the “Overwatch” Open tournament.
Sinking Ship Entertainment and The Fred Rogers Company have partnered with Mills Entertainment to produce a live musical production based on the kids’ series, “Odd Squad.”
Cartoon Network and the Intu Trafford Centre in Manchester, U.K., have joined forces to launch an interactive “Ben 10” experience.
The Moomin brand will continue to expand in Japan with a year of celebrations to coincide with the 100th anniversary of Finland’s independence followed by the opening of a new theme park.
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