The anime series ‘Yo-Kai Watch’ has taken Japan by storm. Now the brand is looking west, with plans to launch across Europe, the Americas and Australia/New Zealand.
Brand Licensing Europe will once again support the BAT Foundation by hosting a table tennis event on a customized table made from LEGO bricks at this year’s show.
Before hitting the big screen next summer, the "Angry Birds" character Red will migrate to New York City for the 89th annual Macy’s Thanksgiving Day Parade.
Scientific Games is developing adult gaming for three top franchises: 20th Century Fox's “The Simpsons,” Playboy and Cirque du Soleil.
More than 157 million Americans will celebrate Halloween this year, according to National Retail Federation’s Halloween Consumer Spending Survey, conducted by Prosper Insights & Analytics.
The Jim Henson Company is honoring its founder, Jim Henson (born on Sept. 24, 1936), by celebrating the 60th anniversary of the company he created.
Epic Rights partnered with Lucky Brand to develop a national apparel program featuring a slate of top-tier musical artists including KISS, Journey and Def Leppard.
Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
Disney Consumer Products is kicking off the second annual Marvel Super Hero September campaign with a host of new product launches and activities for fans.
Nickelodeon is hosting a series of events at shopping malls across Spain this month and next to offer young fans the ultimate Teenage Mutant Ninja Turtle experience.
Feld Entertainment and Australia retailer Big W have teamed up to bring an exclusive Monster Jam retail promotion to stores across Australia.
Random House Enterprises is launching Matt Sewell's Birds at BLE, with Sewell, renowned for his bird illustrations, painting live at the publisher's stand.
Genius Brands International, creators of the TV series "Warren Buffett's Secret Millionaire's Club," has launched the 4th annual Grow Your Own Business Challenge for kids.
Cartoon Network Amazone was awarded the Leading Edge Award at the World Waterpark Association’s Symposium & Trade Show Awards in Las Vegas, Nev.
U.S. TV network AMC and the Amusement Park of Madrid have brought the TV show "The Walking Dead" to life at the Spanish theme park.
Thinkwell Group has appointed François Girard as senior vice president of global business development.
Nickelodeon characters took over Sydney, Australia’s Hyde Park Sunday to host the official Summer Playground in honor of Australia Day.
The "Octonauts" are joining other CBeebies stars at the Alton Towers Resort's CBeebies Land area.
Pip, the lead character of the popular preschool show "Pip Ahoy!," met thousands of his young fans at Pontins holiday parks across the U.K. during the half-term break.
Licensing Expo is adding a new Digital Media Licensing Summit to the calendar of events at the 2015 show, which will take place in Las Vegas, Nev., June 9-11.
The "Peppa Pig" brand continues to grow in Brazil, with 45 licensees signed on just one year after the brand's merchandise launch.
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