An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Aurora World’s YooHoo & Friends brand will serve as the exclusive sponsor of the Children's Zoo at the Chessington World of Adventures Resort in Surry.
DreamWorks Animation has teamed with Merlin Entertainments to create a themed visitor attraction based on the Shrek franchise.
the National Education Association and Dr. Seuss Enterprises’ Read Across America campaign kicked off with the Cat-a-Van Reading Tour hiting the the road.
Turner Cartoon Network Enterprises and Premier Stage Productions have added more dates to the Bananas in Pyjamas U.K. live show.
This year, the classic children’s book The Very Hungry Caterpillar by Eric Carle is celebrating its 45th anniversary and JLG has planned a year of events.
Entertainment One is kicking off 2014 with a lineup of new products for its hit property Peppa Pig.
Saban Brands and Cirque du Soleil Media are teaming to develop an original kids’ property inspired by the circus brand.
WWE is partnering with the national non-profit organization KaBOOM! to build a playground in New Orleans during WrestleMania Week.
Iconic New York dance company the Rockettes is kicking its brand into high gear with the appointment of licensing agency Full Picture.
NBCUniversal Cable Entertainment’s Bravo and Celebrity Cruises are cooking up a new series of Top Chef-themed cruises based on the hit reality show.
American Greetings Properties has signed new deals for Strawberry Shortcake and Care Bears in Asia and Australia.
SeaWorld Parks & Entertainment has partnered with country artist Lauren Alaina for the theme song for its newest attraction.
Sony Pictures Animation is taking the Smurfs on the road for a series of environmental events across the U.S.
Comic-Con International opens its doors today with a Walking Dead zombie run and Sanrio making its debut at the show.
The Kidz Bop Kids have lined up a trio of live performances this weekend in New York and New Jersey.
Wicked Cool will debut its new line of The Wiggles toys exclusively at Toys ‘R’ Us in the U.S. later this month.
The series finale of AMC’s “Breaking Bad” aired Sunday, but fans of the show can still get their fix with themed offerings in New Mexico.
France will be the next stop on the European mall tour for Saban Brands’ Power Rangers, which will begin its French leg today at Kid Expo in Paris.
Shine 360 has tapped the travel company Cox & Kings to develop a series of culinary holidays based on the MasterChef brand.
Electrolux has tapped Boxman Studios to create a mobile kitchen showroom that showcases its latest appliances.
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