An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Nickelodeon has launched an interactive, digital Kids' Choice Awards-themed e-book, the first-ever dedicated book produced for a live awards show.
A host of British celebrities took part in Simon and Schuster’s re-launch of the Miffy book brand.
The new 3D Despicable Me Minion Mayhem attraction is set to open at the Universal Studios Hollywood theme park this spring.
Scooby-Doo is joining forces with the North Shore Animal League America’s Tour for an animal adoption tour across the U.S.
Aurora World’s YooHoo & Friends brand will serve as the exclusive sponsor of the Children's Zoo at the Chessington World of Adventures Resort in Surry.
DreamWorks Animation has teamed with Merlin Entertainments to create a themed visitor attraction based on the Shrek franchise.
the National Education Association and Dr. Seuss Enterprises’ Read Across America campaign kicked off with the Cat-a-Van Reading Tour hiting the the road.
Turner Cartoon Network Enterprises and Premier Stage Productions have added more dates to the Bananas in Pyjamas U.K. live show.
This year, the classic children’s book The Very Hungry Caterpillar by Eric Carle is celebrating its 45th anniversary and JLG has planned a year of events.
Entertainment One is kicking off 2014 with a lineup of new products for its hit property Peppa Pig.
Monster Jam has teamed up with Fantom for a new range of digital collectibles that will feature popular Monster Jam trucks.
WWE has extended its home video distribution agreement with Gaiam Vivendi Entertainment.
The Power Rangers are celebrating their 20th anniversary in style with a flash mob battle at Japan Expo in Paris.
Disneyland Resort is extending the annual Mickey’s Halloween Party to 13 days this year, beginning Friday, Sept. 13.
General Media Communications, publisher of Penthouse, is planning its first adult nightclub under its Caligula brand.
The Brooklyn Brewery has launched an exclusive ale created specifically for this year’s New York Comic Con.
WWE is seeing a lot of action outside of the ring with a new range of electronics and accessories and its first-ever collectible statues.
Twentieth Century Fox Consumer Products is planning a soccer-themed crossover for The Simpsons in 2014 in conjunction with the FIFA World Cup.
The Portuguese version of Rainbow’s Winx Club magazine is celebrating its 100th issue this month with Winx cruise giveaway.
SeaWorld has debuted a sleigh full of holiday gifts ranging from toys and apparel to home goods and a Monopoly game.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.