With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Iron Man, Captain America and Thor were among the superheroes digitally assembled to escort the "Disney Infinity 2.0: Marvel Super Heroes" video game into the U.K. Monday.
Walt Disney Parks and Resorts is starting construction on a brand-new Frozen attraction at the Walt Disney World Resort's Epcot theme park in Florida.
Nickelodeon will once again encourage kids to get up and get active when its TV channels, websites and app go dark for the 11th Annual Worldwide Day of Play.
Entertainment One has partnered with Tumuv to create a Peppa Pig-branded physical activity program for preschoolers in the U.K.
DHX Media's Yo Gabba Gabba! will take the stage this fall in "Yo Gabba Gabba! Live! Music is Awesome!," a new live stage show.
Sanrio has revealed details for Hello Kitty Con 2014, the first official Hello Kitty fan convention in the world.
SEGA has unveiled a star-studded lineup for the Sonic Boom fan event, which will be held in New York City Oct. 4.
Warner Bros. Consumer Products is planning a new 3D interactive dark ride attraction, Justice League: Battle For Metropolis, at Six Flags St. Louis and Six Flags Over Texas.
Warner Bros. Television Group is celebrating the 20th anniversary of the series premiere of "Friends" with a Central Perk pop-up shop and product program.
The estate of Elvis Presley is collaborating with Pulse Evolution to create a virtual King of Rock 'n' Roll.
SeaWorld Parks & Entertainment continues to makes waves on the small screen.
Summit Entertainment and Planet Hollywood International have teamed up to host The Twilight Forever Fan Experience in New York City.
Grinchmas is returning to Universal Studios Hollywood with “whobilation” throughout the theme park.
Kidz Bop is celebrating the release of its 25th album with the introduction of a new group of Kidz Bop Kids.
Universal Orlando Resort and Warner Bros. have revealed details about the Diagon Alley area that will be added to The Wizarding World of Harry Potter.
Scooby-Doo is joining forces with the North Shore Animal League America’s Tour for an animal adoption tour across the U.S.
Scientific Games has signed a deal with Margaritaville Enterprises to bring the brand to a range of lottery games and slot machines.
LIMA U.K. has revealed details of its upcoming Licensing Essentials course and Spring Fling networking event, set for May 22 in London.
Kaptiva Sports, which has been offering FC Barcelona soccer camps across the U.S. for seven years, will open the first FCBEscola soccer academy in the U.S.
Konami Gaming has partnered with Hasbro and Wizards of the Coast to develop two Dungeons & Dragons-themed slot machines.
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