How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
Cartoon Network and footwear brand Dr. Martens drew a crowd Saturday with a "bounce mob" in London to celebrate the new "Adventure Time" boot range.
Wedding Paper Divas has teamed with Hollywood wedding planner Mindy Weiss for a range of how-to content and stationery.
Entrepreneur Media, publisher of Entrepreneur magazine, has partnered with the Professional Education Institute to develop coaching and training programs.
Feld Motor Sports and Strottman international have once again partnered with home improvement retailer Lowe’s to bring back Monster Jam-themed Build and Grow Clinics.
Warner Bros. Consumer Products has collaborated with The Art of the Brick to create an art exhibition featuring sculptures of DC Comics characters made out of LEGOs.
Discovery Communications has named Robert Marick vice president of North American licensing and global location-based entertainment for Discovery Consumer Products.
Bob Chapek, president of Disney Consumer Products, has been named as chairman of Walt Disney Parks and Resorts, effective immediately.
As its kicks off the international leg of its 40th anniversary tour, the band KISS and its licensing agent Epic Rights have added a number of new partners in Asia Pacific.
DreamWorks Animation will promote its upcoming new film Home at all 15 Intu shopping centers in the U.K. with a brand immersion campaign.
The Meadowhall Shopping Centre in Sheffield, England, will host the world’s first Gruffalo Experience this spring.
Scholastic is bringing together three of its multi-platform series in the new Worlds Collide initiative.
Space Enterprises has teamed up DIC 2 in Italy to develop a licensing program for its preschool series “The Hive.”
Barnes & Noble is celebrating the 45th anniversary of Eric Carle’s The Very Hungry Caterpillar with a series of hands-on events across the U.S.
The non-profit New Starship Foundation is planning to open the world’s first dedicated science-fiction museum in 2015.
Sanrio is kicking off a year of festivities to celebrate the 40th anniversary of pop icon Hello Kitty.
Adam West will be on hand to help launch Aristocrat’s new slot game Batman Classic TV Series Slot Game in Temecula, Calif., this Wednesday.
Iconic British bear Paddington has joined forces with U.K. bakery brand Warburtons to promote Paddington’s upcoming feature film.
BBC Worldwide is taking a page from the mega events strategy that highlighted the 50th Anniversary of Doctor Who with promotions to launch the eighth season.
DHX Media's Yo Gabba Gabba! will take the stage this fall in "Yo Gabba Gabba! Live! Music is Awesome!," a new live stage show.
DC Thomson and The Beano will partner with London’s St. Pancras International for a 13-week takeover leading up to the Christmas season.
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