It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
“Tree Fu Tom” will take to the U.K. stage in 2015, in a deal between Fremantle Media Kids & Family Entertainment and Premier Stage Productions.
Universal Studios Japan has opened The Wizarding World of Harry Potter, a re-creation of the world of the Harry Potter movies.
Twentieth Century Fox Consumer Products and Village Roadshow Theme Parks are developing Korea’s first international theme park and resort destination.
The National Hockey League is ready to launch its 2014-15 consumer products season with the annual NHL Exchange licensed products and retail trade show.
Players in Australia's National Rugby League will wear an exclusive line of Marvel Super Hero-themed jerseys at the Round 21 games in August.
Eric Poses is driving cross-country this summer to host meet-and-greets throughout the U.S.
Konami Digital Entertainment’s Yu-Gi-Oh! Trading Card Game Duelist competition for North American World Championship qualifiers was held in Detroit, Mich.
C3 Entertainment is teaming up with Legendary Burgers to develop The Three Stooges Burger House restaurants, blending the iconic Three Stooges brand with American comfort food.
New York City tourism organization NYC & Company has named Curious George as its sixth official NYC Family Ambassador.
Atlantyca Entertainment has signed a deal with Italian transportation company Italo and New Shipping Travelers to promote its animated series “Geronimo Stilton.”
Jeffrey Katzenberg, CEO of DreamWorks, has been named MIPCOM 2013’s Personality of the Year.
Anchor Bay Entertainment has teamed up with My Gym in the U.S. to promote the release of the newest “Chuggington” DVD.
Nickelodeon is taking over New York City this week in the lead up to its 10th annual Worldwide Day of Play Saturday.
Peanuts character Snoopy is traveling across Germany in a series of live events as part of a brand alliance with the aide organization Ein Herz für Kinder.
Entertainment One’s Peppa Pig is launching two new live stage productions in Australia and the U.K. this month.
Comune di Milano, Rai Fiction and Team Entertainment are planning an exhibition featuring Calimero in Milan, Italy, beginning this Friday.
Alton Towers Resort has unveiled additional details of the rides, attractions and characters that will be featured in its new CBeebies Land area.
Iconic New York dance company the Rockettes is kicking its brand into high gear with the appointment of licensing agency Full Picture.
Scholastic is bringing together three of its multi-platform series in the new Worlds Collide initiative.
Space Enterprises has teamed up DIC 2 in Italy to develop a licensing program for its preschool series “The Hive.”
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