An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
LIMA U.K. has revealed details of its upcoming Licensing Essentials course and Spring Fling networking event, set for May 22 in London.
A range of characters from Lawless Entertainment’s client brands will be participating in the 2014 White House Easter Egg Roll this weekend
DC Entertainment will mark the 75th anniversary of its Batman character at WonderCon, which is taking place April 18-20 in Anaheim, Calif.
Nurture Rights has announced a multi-year deal with the Birmingham Stage Company to produce a stage production of the book, Dinosaur Roar!.
In celebration of the Gruffalo’s 15th anniversary, Magic Light Pictures has partnered with Forestry Commission England to launch themed forest trails in the U.K.
HBO Global Licensing and VIP Partnerships have created a six-week online auction to allow fans to buy memorabilia from the series “Rome.”
A Fast & Furious ride is among the many new branded attractions that Universal Studios Hollywood is planning as part of a five-year transformation.
Anchor Bay Entertainment has teamed up with Minute Rice and Amtrak to promote the release of the newest “Chuggington” DVD.
Viacom International Media Networks Asia is planning the first Nickelodeon-branded attraction in Asia.
Space Enterprises has teamed up DIC 2 in Italy to develop a licensing program for its preschool series “The Hive.”
Nickelodeon’s preschool music group The Fresh Beat Band has announced plans for a new tour.
Big Tent Entertainment is sponsoring this year’s Vans Warped Tour with plans for a Domo-themed stage and brand activation events.
BBC Earth and Tauck are creating a series of travel experiences that will let globetrotters get closer to the natural world.
Of note from the first day of Comic-Con was Dark Horse’s new PvZ comics, HGTV's Ender’s Game exhibit and Kids Preferred’s new zombie brand.
Duncan Toys Company and Walt Disney Parks and Resorts have entered into a long-term strategic alliance.
British retailer John Lewis will host a Mario-themed Nintendo event in London featuring the voice actor who plays Mario.
The new Rio Rainforest Adventure 4D attraction has opened its doors at the San Diego Zoo in California.
Hit Entertainment has teamed up with the Minnesota Children’s Museum to develop a traveling exhibit featuring Thomas & Friends.
Saban’s Power Rangers are getting ready to celebrate Thanksgiving, with a series of events that will culminate in the Macy’s Thanksgiving Day Parade.
Bulls Licensing has brought together FinTech Global and Puuha International Oy to launch a Moomins theme park in Japan in 2015.
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