An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Barnes & Noble is celebrating the 45th anniversary of Eric Carle’s The Very Hungry Caterpillar with a series of hands-on events across the U.S.
Universal Studios Japan hosted the grand opening of The Wizarding World of Harry Potter Friday that featured an unveiling of the Hogwarts castle.
Marvel and Feld Entertainment have unveiled a prequel comic book to set the stage for the upcoming "Marvel Universe Live!" arena show.
A range of characters from children’s entertainment will be dropping by the White House in Washington, D.C., this week for the annual Easter Egg Roll.
Twentieth Century Fox Consumer Products and 3DBA are helping to cool down a resort in Jakarta, Indonesia, with an Ice Age-themed attraction.
Macy’s is bringing back its American Icons campaign for a second year featuring fashion from big-name brands, events and a charity partnership.
Studio 100 will raise the curtain on its new musical production of the turbulent background of World War One Sunday in Belgium.
LIMA U.K. has revealed details of its upcoming Licensing Essentials course and Spring Fling networking event, set for May 22 in London.
A range of characters from Lawless Entertainment’s client brands will be participating in the 2014 White House Easter Egg Roll this weekend
DC Entertainment will mark the 75th anniversary of its Batman character at WonderCon, which is taking place April 18-20 in Anaheim, Calif.
Universal Orlando has launched a new Facebook game in anticipation of the June 20 opening of the new Transformers ride.
Universal Orlando Resort is planning a new Springfield-themed area featuring The Simpsons this summer.
The “Brainiac Live! Science Abuse” stage show has made its debut in London’s West End at the Palace Theatre.
Nestlé USA and Fox have launched a nationwide sweepstakes to promote The Simpsons-themed Butterfinger bar.
Nickelodeon is celebrating its 10th annual Worldwide Day of Play with a live event in Brooklyn's Prospect Park.
Fox Consumer Products and International Game Technology have teamed up to launch two new casino games based on Avatar.
Feld Entertainment has unveiled the first details about its upcoming live action arena event “Marvel Universe LIVE!.”
Silvergate Media is developing a brand-new, live theater show for its preschool adventure property Octonauts, in conjunction with production company Fiery Light.
Nickelodeon's SpongeBob SquarePants became the first kids' entertainment brand to be featured in the Basel Castle mini art festival in Miami last weekend.
Hero Ventures has released a rendering and details of the Marvel Experience domed complex that is set to tour the U.S. and Canada beginning this year.
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