Multi-channel network Maker Studios is quickly making a name for itself. Now as it further aligns with Disney and has named a dedicated head of licensing, even bigger things are on the horizon.
Nickelodeon is planning "The SpongeBob Musical," which will feature original songs from musical greats including Steven Tyler, John Legend and Cyndi Lauper.
After opening a temporary Hummingmint Café in Copenhagen, which features the newly created fawn character, Sanrio is sending the concept to Japan.
runDisney is adding a second series of Star Wars-inspired races to its 2016 lineup, this time featuring the Dark Side.
DHX Brands is collaborating with Jo Jingles, which develops preschool music and movement classes in the U.K., to create an "In the Night Garden" activity program.
Jazzercise is bringing its Kids Get Fit outreach program to schools around the world in an effort to help children understand the benefits of regular exercise.
Disney Interactive has partnered with Gameloft for "Disney Magic Kingdoms," which will let players build their own theme park.
Creation Entertainment and CBS Consumer Products will host the Official Star Trek 50th Anniversary Convention next summer in Las Vegas, Nev.
Manchester United has named Donaco International as its first official casino resort partner in Thailand, Cambodia, Vietnam, Laos, Myanmar and South Korea.
The Miss Universe Organization has teamed with Jealous 21 to launch a branded apparel collection in India.
The British ecological visitor attraction The Eden Project has partnered with IPR Licensing to launch and develop its licensing program.
Activision Publishing is spreading Skylanders cheer this season with the debut of a special holiday character, a balloon in the Macy’s Parade and new products.
Now Hollywood collectibles auction site ScreenBid is giving its fans of "Sons of Anarchy" the chance to own a piece of the show with an online auction.
Kumho Tire has unveiled plans for an ad campaign featuring seven-time All-Star Carmelo Anthony on promotions throughout New York City.
Entertainment One has signed a new deal with the Brazilian mall company BRMalls for a host of Peppa Pig events across the country.
Wedding Paper Divas has teamed with Hollywood wedding planner Mindy Weiss for a range of how-to content and stationery.
The first-ever Kwik-E-Truck opened for business at SXSW Interactive last weekend and served more than 3,400 free Kwik-E-Mart Squishees to festivalgoers over two days.
Costume characters, professional athletes, celebrities and the President of the United States and the First Lady are all getting ready for the White House's annual Easter Egg Roll.
Customers of service provider Dependable Solutions have convened in Southern California for the company's annual Licensing Automation Summit.
Disney Consumer Products is planning a global event for the Sept. 4 launch of merchandise for the upcoming film Star Wars: The Force Awakens.
Majestic Athletic, makers of the official on-field uniforms worn by Major League Baseball players, is planning Jersey Day celebrations in every Major League city across the U.S.
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