How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
Nickelodeon will be the entitlement sponsor of the NASCAR Sprint Cup Series race on May 9, which will be dubbed the SpongeBob SquarePants 400.
On Thursday, Penguin Young Readers will kick off The Very Big Wiggle Tour, a month-long national campaign to celebrate Eric Carle’s The Very Hungry Caterpillar.
Dr. Seuss Enterprises is launching a search for children ages 5 to 18 who excel in the areas of STEAM in celebration of the 25th anniversary of Oh, the Places You'll Go!.
Sony Music will co-host the Licensing Expo Opening Night Party and present popular girl group Fifth Harmony as the special guest performer.
Cartoon Network and footwear brand Dr. Martens drew a crowd Saturday with a "bounce mob" in London to celebrate the new "Adventure Time" boot range.
Wedding Paper Divas has teamed with Hollywood wedding planner Mindy Weiss for a range of how-to content and stationery.
Entrepreneur Media, publisher of Entrepreneur magazine, has partnered with the Professional Education Institute to develop coaching and training programs.
Feld Motor Sports and Strottman international have once again partnered with home improvement retailer Lowe’s to bring back Monster Jam-themed Build and Grow Clinics.
Warner Bros. Consumer Products has collaborated with The Art of the Brick to create an art exhibition featuring sculptures of DC Comics characters made out of LEGOs.
Discovery Communications has named Robert Marick vice president of North American licensing and global location-based entertainment for Discovery Consumer Products.
The TV series "Nutri Ventures" is heading to public schools across the U.S. in a new collaboration with the Partnership for a Healthier America.
The Collegiate Licensing Company and the NCAA are coordinating to clear the marketplace of fake merchandise before the Men's Final Four.
Universal Studios Japan hosted the grand opening of The Wizarding World of Harry Potter Friday that featured an unveiling of the Hogwarts castle.
A raft of brands are set to make character appearances and host activities at the annual U.K. kids’ festival LolliBop, Aug. 15-17.
Friendly Family Productions has appointed Knockout Licensing to represent the Little House on the Prairie brand in the U.S. and Canada.
Macy's Parade & Entertainment Group has appointed Nickelodeon character SpongeBob SquarePants as its 2014 Holiday Ambassador.
Nickelodeon is planning the first-ever Road to Worldwide Day of Play tour to three cities across the U.S., leading up to the annual nationwide event on Sept. 20.
IMG, through its licensing affiliate CLC, announced its extended partnerships with the Sugar Bowl Committee, the Tournament of Roses and the Heisman Trophy Trust.
Sanrio has revealed details for Hello Kitty Con 2014, the first official Hello Kitty fan convention in the world.
Random House Enterprises is launching Matt Sewell's Birds at BLE, with Sewell, renowned for his bird illustrations, painting live at the publisher's stand.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.