How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
Internet star Grumpy Cat has joined forces with a number of new licensees for a comic book series, a new app and more.
San-X is taking the Asian character Rilakkuma global with new international licensing agents and licensees.
PlayDate Digital will launch a new My Little Pony digital storybook Thursday, two days before the season five premiere of My Little Pony: Friendship is Magic.
The Leolandia amusement park just outside of Milan, Italy, opened the doors to The World of Peppa Pig (Il Mondo di Peppa Pig) last weekend.
Atlantyca Entertainment has signed a licensing agreement with Nintendo to create video game themes featuring the Geronimo Stilton brand.
Activision Publishing has released the new video game "SpongeBob HeroPants," which follows the events of the recent film, The SpongeBob Movie: Sponge Out of Water.
Bulls Licensing and Moomin Characters are celebrating the 70th anniversary of the Moomin publishing brand this week at the Bologna Children's Book Fair in Italy.
Marvel Entertainment has partnered with Five Four for a series of menswear capsule collections inspired by the studio’s catalog of superheroes.
McDonald's is promoting Zodiak Kids’ children’s series “LoliRock” in France this month with a new Happy Meal offering.
Mask-arade has launched a new range of Star Wars masks in partnership with the brand's licensee, Rubie's Masquerade.
Bright Star Characters and its licensing agent Kaynak Licensing have signed a new deal with Alfa Defter in Turkey for the Popcorn the Bear brand.
Décor and novelty manufacturer Fathead has launched its latest Big Head cut out mask featuring financial guru Warren Buffett.
Saban’s Power Rangers Megaforce is making its Irish debut at Smyths Toys Superstores this month in the third stop on the brand’s European retail tour.
Barnes & Noble is celebrating the 45th anniversary of Eric Carle’s The Very Hungry Caterpillar with a series of hands-on events across the U.S.
Artist Sir Peter Blake has created a limited edition print to celebrate the 75th anniversary of DC Thomson’s The Beano brand.
Fans of “Dexter” can still make the serial killer a part of their every day life with a personalized e-mail address from MyBrandEmail.
Sanrio is launching Hello Kitty’s first permanent attraction in Europe at the Drusillas Park zoo in East Sussex, England.
DreamWorks Animation has signed a new agreement with clothing specialist Poeticgem to develop an apparel range based on its stable of brands.
SEGA has unveiled a brand-new character, Sticks, that will play an integral role in the newest branch of the Sonic the Hedgehog universe, Sonic Boom.
A new Strawberry Shortcake promotion has launched at 4,000 KFC locations across mainland China.
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