With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Sanrio has revealed details for Hello Kitty Con 2014, the first official Hello Kitty fan convention in the world.
SEGA has unveiled a star-studded lineup for the Sonic Boom fan event, which will be held in New York City Oct. 4.
Warner Bros. Consumer Products is planning a new 3D interactive dark ride attraction, Justice League: Battle For Metropolis, at Six Flags St. Louis and Six Flags Over Texas.
"Toyze," an app for creating 3D-printed customizable character toys, has signed a licensing agreement with the developers of the popular app pet Pou.
Digital games company Miniclip and American Greetings Properties have co-created a mobile game based on Strawberry Shortcake titled “Berry Rush.”
Magic Light Pictures has launched the first game app for the classic picture book The Gruffalo.
StoryToys has released 3D pop-up activity app based on the Poppy Cat franchise and developed in collaboration with Coolabi and The Kindly Ones Productions.
BBC Worldwide is partnering with Microsoft Studios and Mojang to bring Doctor Who to "Minecraft: Xbox 360 Edition."
The estate of Elvis Presley is collaborating with Pulse Evolution to create a virtual King of Rock 'n' Roll.
Global brand management company Genius Brands International has secured a $2 million revolving line of credit with SunTrust Banks to finance future growth.
DreamWorks Animation has signed a new agreement with clothing specialist Poeticgem to develop an apparel range based on its stable of brands.
SEGA has unveiled a brand-new character, Sticks, that will play an integral role in the newest branch of the Sonic the Hedgehog universe, Sonic Boom.
A new Strawberry Shortcake promotion has launched at 4,000 KFC locations across mainland China.
Sony Pictures Entertainment and Marza Animation Planet are developing a film based on the Sonic the Hedgehog video game series.
Finnish sneaker brand Karhu has launched a new line of shoes featuring the classic Finnish character Moomin, in a deal brokered by Bulls Licensing.
Warner Bros. Consumer Products EMEA has inked a deal with Allegre HKM to devlop a range of plush in Europe featuring its Looney Tunes NBA co-brand.
Nickelodeon has partnered with Nice Events to produce its third year of the family friendly music festival in Australia, Slimefest.
MAC Cosmetics and Twentieth Century Fox Consumer Products will debut the new The Simpsons limited-edition makeup line at San Diego Comic-Con.
Hasbro and Shapeways are combining powers to launch SuperFanArt.com, a 3D printing marketplace and community that will allow fans to promote their artwork and creations.
Uglydoll and DC Comics are showcasing their cross-over line, featuring Pretty Ugly characters styled as DC Comics superheroes, at Comic-Con this week.
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