It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
TV Tokyo has announced a licensing agreement, giving Chinese game platform Shenzhen iDreamSky Technology permission to create mobile games for China and other Asian territories.
The 45th anniversary season of “Sesame Street” will premiere September 15 on PBS Kids.
SmileyWorld has launched a new kids’ fashion line for Fall 2014, marking the brand’s first major release into the Chinese children’s apparel market.
Cartoon Network and the CN show “Looney Labs” are now part of the Fluxx card game roster.
Nerd Corps Entertainment has partnered with Cineplex to bring the children’s film Slugterra: Return of the Elementals to more than 50 theatres across Canada.
Game makers USAopoly, under license from Hasbro, and Nickelodeon will release two Monopoly Teenage Mutant Ninja Turtles board games this fall.
SEGA announces the release dates for its upcoming Sonic Boom video game series.
To promote the Marvel film Guardians of the Galaxy, customization company CafePress launched an extensive line of fan-generated apparel and consumer products.
Paramount Pictures and Nickelodeon’s Teenage Mutant Ninja Turtles Mobile Game is now available for iOS, Android and Amazon devices.
Skylanders has entered the premium toy line with the Eon’s Elite series.
Muhammad Ali Enterprises has a signed new deals with partners including Benetton and Lucky Brands.
“Arthur” has joined the ranks of the children’s characters available on Percy3D’s digital party products.
Zak Designs is bringing the magic of Disney’s Sophia the First to every meal with a new line of dinnerware.
True Drinks has extended its licensing agreement with Marvel to characters including The Avengers on its products.
The characters of Sanrio’s Mr. Men Little Miss brand are making a stop at the toy department of the Galeries Lafayette in Paris this month.
Atlantyca Entertainment has unveiled the first product in the line of Geronimo Stilton beauty products, a perfume.
Sanrio and Manhattan Portage have collaborated on a worldwide, limited edition Hello Kitty bag collection.
Rovio Entertainment is expanding its ToonsTV online channel to include several other Angry Birds-themed series as well as third-party content.
Sonic the Hedgehog will return to television in his first-ever CG-animated series, set to debut in fall 2014.
Peanuts Worldwide is partnering with Normaal Animation and Télévisions to create 500 all new animated shorts based on the Peanuts comic strip and characters by Charles M. Schulz.
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