With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Australian skin care line Cancer Council Sunscreens has unveiled its Peppa Pig Kids SPF 50+ sunscreens.
Bright Star Characters has appointed Just Licensing Australia to represent its Popcorn the Bear brand for licensing in Australia and New Zealand.
Bleacher Creatures is planning a brand-new line of DC Comics plush figures representing the greatest Super Heroes (and Super Villains) in the galaxy.
DC Thomson Consumer Products has announced new developments for its food brand, Maw Broon’s Kitchen, inspired by the matriarch of The Sunday Post weekly comic strip.
NECA, in partnership with Twentieth Century Fox Consumer Products, has announced the next lineup of celebrities in The Simpsons 25 of the Greatest Guest Stars program.
Redibra has appointed P&L Global Network as the exclusive licensing agency for Gallina Pintadita for several Latin American countries.
Entertainment One has partnered with Tumuv to create a Peppa Pig-branded physical activity program for preschoolers in the U.K.
MetLife has opened The Snoopy and Belle in Fashion exhibit at the New Museum's Sky Room in New York, N.Y., in conjunction with New York Fashion Week.
K and K Promotions has entered into a representation agreement with Network Entertainment and Reeder Brand Management for the Evel Knievel brand.
Sales of Hallmark's Itty Bittys plush line featuring a range of licensed characters have increased 600 percent from 2013.
Rovio Entertainment has big plans for the newest Angry Bird, Stella, and her flock of friends including a new game.
Cartoon Network has bought the exclusive rights for the newest season of Aardman Animations’ “Shaun the Sheep” series in Southeast Asia.
Entertainment One’s licensing initiatives have been built on Peppa Pig thus far. As big as the brand is, the company has ambitious plans to expand its business well beyond the porcine star.
Outfit7 has announced a raft of licensing deals for its flagship family brand Talking Tom and Friends.
Spreadshirt has teamed with Marvel Entertainment to offer print-on-demand, customizable merchandise for its characters in the U.K.
Cartoon Network Enterprises EMEA has partnered with the Ilyas & Mustafa Galadari Group for a Cartoon Network Zone in the IMG Worlds of Adventure indoor theme park in Dubai.
Cartoon Network Amazone, the first CN-themed waterpark located in Bang Saray, Thailand, will work with Dell to create an immersive entertainment experience for park-goers.
Game company Pixowl has signed on to create an original simulation mobile game featuring Garfield in a new partnership with Paws, Inc.
To promote the Marvel film Guardians of the Galaxy, customization company CafePress launched an extensive line of fan-generated apparel and consumer products.
The finalists for the Best Licensed Property categories have been announced for The Licensing Awards 2014, to be held on September 16 in London.
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