With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Disney Club Penguin is bringing the magic of Disney’s Frozen to Club Penguin Island from Aug. 21–Sept. 3 with the Frozen Party.
For the first-time ever, Transformers character Optimus Prime visited Northern Ireland last weekend to take part in the Belfast Ultimate Strongman Giant Weekend.
Big Tent Entertainment has teamed up with NFL Players Inc. to bring together Domo and National Football League players on a series of co-branded products.
Mercury Inpress has secured its first licensing agreement with Mind Candy to create next-generation coloring and activity books for the Moshi Monsters brand.
In honor of back-to-school season, Warner Bros. Consumer Products has launched an educational program featuring Scooby-Doo.
The iStoryTime digital book library, powered by Cupcake Digital, will now include titles from Nickelodeon.
The World of Eric Carle will expand its current ranges of infant and toddler products with a host of new offerings including sleepwear, graphic tees, blankets and layette.
Withit Licensing has appointed licensing agency AI Licensing to represent its character brand Joey and Joy in the Far East, the Middle East and India.
From the Simpsons to Sons of Anarchy, Fox Consumer Products has the savvy instincts needed to develop a broad array of licensed apparel programs.
Animal Logic Entertainment and Simon Cowell’s Syco Entertainment will develop and produce the first-ever feature-length film starring iconic character Betty Boop.
American Greetings Properties has signed its first licensing partners for the Care Bears franchise in China.
Garfield will be featured in a month-long promotional event at buffet restaurants in the U.S.
Big Tent Entertainment has signed two new long-term deals that will bring its Domo character to electronics cases and puzzles.
Big Tent Entertainment has signed two new deals for costumes and apparel featuring the Internet meme Domo.
Ludorum has teamed up again with Budge Studios to launch a second preschool app based on the TV series, “Chuggington.”
Team! Licensing has unveiled a new style guide for Sanrio licensees in G/A/S that will allow the use of multiple characters at once.
Giromax has released a new line of collectible Angry Birds stickers in the U.K. and Ireland.
Hasbro has teamed up with comic book publisher IDW for a new standalone comic series featuring Transformers and G.I. Joe.
A new exhibition featuring items from the Walt Disney archives opened at the Museum of Science and Industry Wednesday in Chicago, Ill.
Paws, Inc.’s Garfield is the latest character to join Digital Giving’s new app, “T-Shirt Booth.”
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.