With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Disney Club Penguin is bringing the magic of Disney’s Frozen to Club Penguin Island from Aug. 21–Sept. 3 with the Frozen Party.
For the first-time ever, Transformers character Optimus Prime visited Northern Ireland last weekend to take part in the Belfast Ultimate Strongman Giant Weekend.
Big Tent Entertainment has teamed up with NFL Players Inc. to bring together Domo and National Football League players on a series of co-branded products.
Mercury Inpress has secured its first licensing agreement with Mind Candy to create next-generation coloring and activity books for the Moshi Monsters brand.
In honor of back-to-school season, Warner Bros. Consumer Products has launched an educational program featuring Scooby-Doo.
The iStoryTime digital book library, powered by Cupcake Digital, will now include titles from Nickelodeon.
The World of Eric Carle will expand its current ranges of infant and toddler products with a host of new offerings including sleepwear, graphic tees, blankets and layette.
Withit Licensing has appointed licensing agency AI Licensing to represent its character brand Joey and Joy in the Far East, the Middle East and India.
From the Simpsons to Sons of Anarchy, Fox Consumer Products has the savvy instincts needed to develop a broad array of licensed apparel programs.
Animal Logic Entertainment and Simon Cowell’s Syco Entertainment will develop and produce the first-ever feature-length film starring iconic character Betty Boop.
The Topps Company and Stan Lee's Comikaze Expo have teamed up to offer a Mars Attacks exclusive trading card at this year’s show.
Two executives from Rovio Entertainment will give the keynote address at Brand Licensing Europe on Oct. 15 in London.
41 Entertainment and its Iberian agent, BRB Internacional, have added new licensees for Pac-Man and the Ghostly Adventures.
Nickelodeon has teamed up with musicianPharrell Williams to release a capsule collection inspired by SpongeBob SquarePants.
Dove Trading has launched the latest in its line of Hello Kitty mobile phones, created in partnership with Sanrio.
The new Rio Rainforest Adventure 4D attraction has opened its doors at the San Diego Zoo in California.
American Greetings Properties’ Strawberry Shortcake brand continues to build its presence around the world with powerful extensions in regions such as Brazil, China, France and more.
JELC is bringing one of its newest clients, the girls’ crafting property iDoo-B-Doo, to Brand Licensing Europe this week.
BBC Worldwide and Merlin Entertainment have joined forces to create CBeebies Land at the U.K. theme park Alton Towers.
Silvergate Media has made two new additions to the Classic Peter Rabbit licensee roster, with new partners for plush and tableware.
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