How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
Disney Consumer Products and Marvel have unveiled a broad merchandise program, now arriving at retailers in the U.S., for the upcoming film Avengers: Age of Ultron.
Warner Bros. Consumer Products and DC Entertainment gathered fans around the world to set a Guinness World Record for the largest gathering of people dressed as DC Comics Super Heroes Saturday.
As a new Episode VII: The Force Awakens trailer swept the Internet Thursday, Twitter launched a collection of Star Wars emojis.
Licensing agency Brandberry has launched the new social expressions brand Beary Sweet with an innovative promotional campaign.
The Joester Loria Group has brokered a deal to bring The World of Eric Carle to a line of 365 Everyday Value juices at Whole Foods Markets across the U.S.
Sony Pictures Entertainment has teamed with Bandai Namco Entertainment America to create a mobile game for the upcoming film Pixels.
Actress, model and philanthropist Lisa Ray has gathered a management team and created Lisa Ray Worldwide to build her lifestyle brand.
Sesame Workshop has launched a new collection of "Sesame Street" pajamas from Peter Alexander in Australia and New Zealand as part of the show's 45th anniversary.
Pantone has created its first character-inspired color based on the Minions characters from Illumination Entertainment and Universal's Despicable Me franchise.
PBS Kids has launched its first-ever online world, "Kart Kingdom," featuring a collection of games and collaborative activities for kids ages 6-9.
Artist Sir Peter Blake has created a limited edition print to celebrate the 75th anniversary of DC Thomson’s The Beano brand.
Fans of “Dexter” can still make the serial killer a part of their every day life with a personalized e-mail address from MyBrandEmail.
Sanrio is launching Hello Kitty’s first permanent attraction in Europe at the Drusillas Park zoo in East Sussex, England.
DreamWorks Animation has signed a new agreement with clothing specialist Poeticgem to develop an apparel range based on its stable of brands.
SEGA has unveiled a brand-new character, Sticks, that will play an integral role in the newest branch of the Sonic the Hedgehog universe, Sonic Boom.
A new Strawberry Shortcake promotion has launched at 4,000 KFC locations across mainland China.
Sony Pictures Entertainment and Marza Animation Planet are developing a film based on the Sonic the Hedgehog video game series.
Sony and Titan Merchandise have announced plans for a line of Breaking Bad vinyl figures.
Nickelodeon has unveiled a full merchandising roster for the upcoming Paramount Pictures movie, Teenage Mutant Ninja Turtles, arriving in theaters Aug. 8.
Software provider Pariplay is collaborating with C3 Entertainment to release a Three Stooges slot game for worldwide distribution.
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