With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Disguise, the Halloween costume division of Jakks Pacific, has signed a deal with DreamWorks Animation to produce Halloween costumes.
The U.S. Postal Service, in collaboration with Warner Bros. Consumer Products and DC Entertainment, will feature Batman on a limited edition collection of stamps.
Build-A-Bear Workshop will add a Hello Kitty 40th anniversary edition to its current Hello Kitty collection of customizable plush.
DC Thomson Consumer Products will be presenting its portfolio of iconic brands and a range of third-party properties at Brand Licensing Europe next week.
Big Tent Entertainment and Pebble Technology have joined forces to bring Internet fan favorite Domo to Pebble watches.
Crosby Brand Management Group has signed on to represent the Bruce Lee brand as a sub-agent of United Talent Agency in Asia Pacific.
Aardman Animations has released a new Shaun the Sheep game app in which players must launch themselves onto a wobbling stack of sheep to reach an unguarded plate of doughnuts.
PQube and Scarab Entertainment will release "Hello Kitty & Sanrio Friends 3D Racing" on Nintendo 3DS systems this winter in Europe.
Nickelodeon has launched a SpongeBob-branded fresh fruit line at supermarket retailer Checkers in South Africa.
Vandor has expanded its catalog of licensed products to include Nickelodeon's Teenage Mutant Ninja Turtles brand.
20th Century Fox Consumer Products and Burger King Worldwide have launched a new kids’ meal program that features interactive The Simpsons toys.
HIT Entertainment’s preschool property Thomas & Friends is increasing its presence in the health space with two new deals.
Saban Brands is expanding its operations into Europe with a new executive appointment and the opening of its first international office.
Big Tent Entertainment has begun to expand internationally with the appointment of a collection of new licensing agents from around the globe.
The Walt Disney Company China has unveiled plans for the company's first store on the Chinese mainland.
Sesame Workshop presented a slew of new apps at its Digital Playground event Nov. 5 with previews of upcoming and newly released games.
Sanrio and jewelry designer Onch Movement are launching a new collaboration today featuring Hello Kitty.
Garfield is paying a visit to the Facebook game “Gourmet Ranch” for Thanksgiving.
Sesame Workshop has signed on as an official affiliate of Team USA and the U.S. Olympic Committee for the Sochi Olympics.
Zak Designs is getting ready for Marvel Entertainment’s The Amazing Spider-Man 2 with a line of mealtime products for kids.
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