How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
Marvel Entertainment has partnered with Five Four for a series of menswear capsule collections inspired by the studio’s catalog of superheroes.
McDonald's is promoting Zodiak Kids’ children’s series “LoliRock” in France this month with a new Happy Meal offering.
Mask-arade has launched a new range of Star Wars masks in partnership with the brand's licensee, Rubie's Masquerade.
Novel Entertainment has teamed with P2 Entertainment to launch a new game app based on the CITV series "Horrid Henry."
Vandor has introduced its first-ever line of licensed shopper totes featuring five of its top licenses–Marilyn Monroe, My Little Pony, Hello Kitty, Marvel Comics and Star Wars.
Sculptures of Aardman Animations’ Shaun the Sheep will be dotting iconic sites across London this spring as part of a Shaun in the City arts trail.
Planeta Junior has tapped PHB to develop a new range of children's oral care products featuring the characters of DreamWorks Animation’s Madagascar.
British publishing house Penguin Random House is expanding its kids' fiction series The Diaries of Dennis the Menace.
Disney Consumer Products is planning a multi-platform U.S. campaign in support of its new Disney Princess product offerings that will hit retail this summer.
Doritos, part of PepsiCo's Frito-Lay division, has teamed with Marvel Studios to celebrate the May 1 release of Marvel's Avengers: Age of Ultron.
Entertainment One Licensing has teamed with Rainbow Designs to bring Peppa Pig to the nursery sector.
Trigger Happy, the creators of the animated storytelling app “Toon Hero,” has launched a social network that will let users publish their creations faster.
Twentieth Century Fox Consumer Products and a slew of major fashion brands have unveiled new collaborations featuring The Simpsons.
A range of characters from children’s entertainment will be dropping by the White House in Washington, D.C., this week for the annual Easter Egg Roll.
Accessory Innovations has unveiled an extensive lineup of accessories featuring Nickelodeon’s Teenage Mutant Ninja Turtles.
Bulldog Licensing has added two new partners for TV ad star Monkey, who reached icon status after his double act with Johnny Vegas hit the airwaves.
Nickelodeon and Lima Sky have launched a co-branded version of the game app “Doodle Jump” featuring SpongeBob SquarePants.
Jim Benton has tapped Striker Entertainment to represent his publishing brand It’s Happy Bunny for licensing.
Genius Brands International has re-designed the signature characters of the Baby Genius brand as part of a 2014 re-launch of the property.
Knockout Licensing has added three new licensees for the social media canine sensation Boo–The World’s Cutest Dog.
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