It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
Lawless Entertainment and Dina Asia Pacific Company have struck a deal with Suzy’s Zoo, children’s illustrations from artist Suzy Spafford, and Teammate Hong Kong.
Splash Entertainment has carried out a number of key licensing, merchandising and DVD deals for its hit international animated series "Chloe’s Closet."
Nickelodeon has partnered with Australian live events company Showtime Attractions to manage and expand Teenage Mutant Ninja Turtles’ licensed characters to Australia and New Zealand.
Disney Consumer Products and Marvel Entertainment have collaborated on several products to promote the upcoming film Marvel’s Guardians of the Galaxy, released this Friday.
TV Tokyo has announced a licensing agreement, giving Chinese game platform Shenzhen iDreamSky Technology permission to create mobile games for China and other Asian territories.
The 45th anniversary season of “Sesame Street” will premiere September 15 on PBS Kids.
SmileyWorld has launched a new kids’ fashion line for Fall 2014, marking the brand’s first major release into the Chinese children’s apparel market.
Cartoon Network and the CN show “Looney Labs” are now part of the Fluxx card game roster.
Nerd Corps Entertainment has partnered with Cineplex to bring the children’s film Slugterra: Return of the Elementals to more than 50 theatres across Canada.
Game makers USAopoly, under license from Hasbro, and Nickelodeon will release two Monopoly Teenage Mutant Ninja Turtles board games this fall.
NVCP has signed the biggest-ever publishing deal in Russia for Teenage Mutant Ninja Turtles.
Disney Junior’s Doc McStuffins is hitting the road in a health-focused Doc Mobile tour that will travel to 20 U.S. cities.
Saban Brands has tapped Signorelli for a line of Paul Frank women's and junior’s fashion tops in the U.S.
Univision Communications have teamed up with Soccer.com for clothing inspired by the Latino character El Chapulin Colorado.
The Smurfs are being featured on special branded packs of cantaloupes at Italian retailer Esselunga.
Rovio Entertainment has launched a new learning concept based on the Angry Birds brand and Finnish educational standards.
Felix the Cat Creations has appointed Kaynak Licensing Company to represent the silent film era cartoon character in Turkey.
Marvel Entertainment has expanded its partnership with Rubie’s Costume Company to develop a line of Marvel costumes for the U.S. and Canada.
A huge roster of licensors’ have joined Digital Giving’s new app “T-Shirt Booth,” which offers character t-shirts for charity.
Subscription e-commerce site JustFab has launched a new brand partnership with Latin superstar Paulina Rubio.
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