The anime series ‘Yo-Kai Watch’ has taken Japan by storm. Now the brand is looking west, with plans to launch across Europe, the Americas and Australia/New Zealand.
Sanrio has launched a new high-fashion collaboration for Hello Kitty with the Australian fashion designer Leroy Nguyen, in a deal brokered by Haven Licensing.
Coolabi Group is planning a Christmas-themed "Clangers" Facebook campaign–12 Days of Brilliant Surprises–to support the property's new product range.
Entertainment One's preschool property "Peppa Pig" has taken root in Mexico following its debut on the country's Channel 5 in November 2013.
Sanrio has appointed Wow! Stuff as the master gift licensee for its Mr. Men & Little Miss, with a new range of gift and novelty items set to launch in 2016.
The Eric Carle Studio and its licensing agency, The Joester Loria Group, are bringing the stage show "The Very Hungry Caterpillar Show and Other Timeless Stories" to the U.S.
The British Academy of Film and Television Arts unveiled the winners of the 20th annual British Academy Children’s Awards in London on Sunday.
Rockpool has been appointed at licensing agent for Tractor Ted following the brand’s new partnership with Nickelodeon U.K.
The British home goods store Butlers is spending a second holiday season with Peanuts, featuring a special edition Christmas collection.
Marvel is looking beyond its core franchises in a new retail roll out that focuses on the characters Daredevil, The Punisher, Jessica Jones and Deadpool.
Paws, Inc., alongside its roster of international agents, has signed 22 new deals for the classic cat character Garfield.
Munich-based agency Team! Licensing has hired Sibylle Brauneis as its new director of sales and retail.
Card.com has teamed with DreamWorks Animation for a new line of pre-paid MasterCard cards featuring Shrek.
Licensing agency Brands with Influence has added a swath of new partners for brands including the Royal National Lifeboat Institution.
Sixty years later, Marilyn Monroe is returning to Max Factor, the make-up studio that turned her from Norma Jeane into the iconic movie star we know today.
Brands with Influence has appointed Kid Kreations as the master toy licensee for the CBBC personality Hacker T Dog.
10-time boxing world champion Oscar De La Hoya will launch a Spanish-language sports, travel and lifestyle cable channel.
Warner Bros. Consumer Products has teamed with Puma to launch a range of co-branded apparel and accessories featuring Tom and Jerry and Superman.
SEGA of America, the North American operation of the gaming and entertainment company, announced a downsizing of its business in order to improve profitability.
Sanrio and kids’ app company Budge Studios have released the new game app "Hello Kitty Nail Salon."
Michael Jordan and Bugs Bunny are reprising their famous partnership, in a new line of Hare Jordan products that will launch 23 years after the original collection.
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