It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
To celebrate the 60th anniversary of rock ‘n’ roll, CandyRific has released M&M’s brand Elvis Talkers this month.
American Greetings Properties has inked a deal with Lion Forge Comics for new children’s titles based on Care Bears, Madball and “Packages from Planet X.”
Accessories Innovations is ready for the back-to-school season with themed backpacks for Nickelodeon, Hasbro, Disney and Mattel.
The U.K.'s Institute of Contemporary Arts and Polka Children’s Theater are planning special events to celebrate the 100th birthday of Moomin creator Tove Jansson.
For the first time, Activision Publishing will bring its Skylanders brand to Comic-Con International, taking place this week in San Diego, Calif.
“Tree Fu Tom” will take to the U.K. stage in 2015, in a deal between Fremantle Media Kids & Family Entertainment and Premier Stage Productions.
Warner Bros. Consumer Products and Warner Bros. Animation have tapped Bif Bang Pow! to develop products for the upcoming animated comedy series "Mike Tyson Mysteries."
Hasbro and Shapeways are combining powers to launch SuperFanArt.com, a 3D printing marketplace and community that will allow fans to promote their artwork and creations.
Disney Consumer Products and Kohl’s will launch a new tween lifestyle brand, D-Signed, offering mix-and-match apparel inspired by the fashions on Disney Channel shows.
Cartoon Network Amazone, the first CN-themed waterpark located in Bang Saray, Thailand, will work with Dell to create an immersive entertainment experience for park-goers.
AGP and licensee Fetch for Pets have teamed up for a line of Care Bears pet accessories in the U.S.
Fox Consumer Products has confirmed reports of plans for The Simpsons LEGO building sets.
Disney Interactive’s new video game platform, Infinity, is set to launch at retail this Sunday.
The BBC has released a new mobile app for its youngest viewers, “CBeebies Playtime.”
The British toy store Hamleys is planning a special boutique for the Moshi Monsters character Poppet.
Stan Lee has joined the cast of the upcoming video game “LEGO Marvel Super Heroes.”
The Cartoon Network waterpark being built in Thailand reached a construction milestone Monday.
ZeptoLab U.K. and ITV Studios Global Entertainment have partnered with The Entertainer for a Cut the Rope promotion.
Warner Bros. and fast-fashion retailer Forever 21 are launching a limited edition collection called Bats & Cats Friday.
WWE is seeing a lot of action outside of the ring with a new range of electronics and accessories and its first-ever collectible statues.
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