With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Warner Bros. Consumer Products and Tonner Doll Company have unveiled the dolls created by high-end fashion and costume designers for The Wizard of Oz's 75th.
Sanrio has revealed details for Hello Kitty Con 2014, the first official Hello Kitty fan convention in the world.
SEGA has unveiled a star-studded lineup for the Sonic Boom fan event, which will be held in New York City Oct. 4.
Warner Bros. Consumer Products is planning a new 3D interactive dark ride attraction, Justice League: Battle For Metropolis, at Six Flags St. Louis and Six Flags Over Texas.
"Toyze," an app for creating 3D-printed customizable character toys, has signed a licensing agreement with the developers of the popular app pet Pou.
Digital games company Miniclip and American Greetings Properties have co-created a mobile game based on Strawberry Shortcake titled “Berry Rush.”
Magic Light Pictures has launched the first game app for the classic picture book The Gruffalo.
StoryToys has released 3D pop-up activity app based on the Poppy Cat franchise and developed in collaboration with Coolabi and The Kindly Ones Productions.
BBC Worldwide is partnering with Microsoft Studios and Mojang to bring Doctor Who to "Minecraft: Xbox 360 Edition."
The estate of Elvis Presley is collaborating with Pulse Evolution to create a virtual King of Rock 'n' Roll.
British retailer John Lewis will host a Mario-themed Nintendo event in London featuring the voice actor who plays Mario.
Icon Promotion, part of the Simba Dickie Group, has signed the first deal for Popcorn the Bear in Russia.
Millimages assigned Kaynak Licensing to represent French character property Mouk in the Turkish territory as its exclusive agent.
Pop culture reigns supreme for Halloween costume inspiration with Duck Dynasty and The Walking Dead zombies topping the list of this year’s favorites.
Warner Bros.’ and Forever 21’s new Bats & Cats limited edition apparel collection has launched in stores globally and online.
Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
MFC Solutions is presenting the new publishing concept Curious Little Mouse for the first time at Brand Licensing Europe.
Warner Bros. Consumer Products EMEA revealed the first full-character creative artwork for its Hello Kitty x DC Comics Super Heroes cross-over.
France will be the next stop on the European mall tour for Saban Brands’ Power Rangers, which will begin its French leg today at Kid Expo in Paris.
V&S Entertainment has appointed two new licensees in South Africa for Everything’s Rosie apparel, accessories and footwear.
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