Although they're aunched only for a limited time, pop-up shops produce "heat-of-the-moment opportunitites" to reach a new audience.
Mattel and Animoca Brands have joined forces to release a new subscription-based children’s entertainment and learning app inspired by “Thomas & Friends.”
Ubisoft has launched four exclusive figurines inspired by its upcoming video game “South Park: The Fractured But Whole.”
Sanrio and French-Austrian designer Marina Hoermanseder have released a new Hello Kitty capsule collection via the German e-commerce platform, Zalando.
Penguin Random House, in partnership with Wild In Art, hosted two auctions for 100 decorated Snowdogs in Newcastle and Brighton U.K., raising nearly £600,000 for local hospices.
Dabel Brothers Publishing will release the first issue of a graphic novel series featuring “Mr. Bean” in 2017.
Paws Inc. has partnered with Freeze Tag, a creator of mobile social games, to launch a Garfield version of the bubble shooter game “Kitty Pawp.”
The Naked Cowboy has partnered with BobbleBoss to manufacture and distribute bobbleheads featuring the New York City street performer.
Dark Hall Mansion, under license from Peanuts Worldwide, has released artists Eric Robison and Steve Thomas’ prints featuring their takes on the TV specials “A Charlie Brown Christmas” and “A Peanuts Christmas.”
SEGA and Build-A-Bear Workshop have entered into a new license agreement, allowing the retailer to feature Sonic the Hedgehog.
Sanrio has partnered with Israel-based company 3DShook to create a fine jewelry line featuring Hello Kitty and My Melody.
Petco has expanded its line of Star Wars-branded pet products to include bedding and home accessories as well as new toys for both cats and dogs.
After the recent TV debut of the “The Lion Guard,” Disney is now releasing a full line of merchandise ranging from toys and mobile apps to apparel and homewares.
Vandor has released a collection of 102 new products that feature seven new licenses in the TV, movie and retro gaming categories as well as seven new product formats.
Marvel has partnered with TinyCo to release the new mobile game “Marvel Avengers Academy” on the App Store and Google Play.
SCS Direct will launch multiple new products for properties “Angry Birds,” The World of Eric Carle, Animal Planet and Svan.
Following the recent launch of season four of Moose Toys’ Shopkins collectibles, the brand has added new partners across multiple categories in the U.K. and Eire.
Nickelodeon is launching a brand-new range of apparel and accessories at Macy’s in support of its “Teenage Mutant Ninja Turtles” property, with major support from NBA All-Star Carmelo Anthony.
Studio 100 International has partnered with European grocery retailer Lidl for “Maya the Bee”-themed playgrounds in Slovakia.
Atlantyca Entertainment has tapped Italian bakery and confectionery company Cerealitalia to produce Geronimo Stilton-branded Easter eggs.
International Merchandising Promotion & Services, the company that oversees the rights to the Smurfs, has appointed TF1 Licenses to represent the Smurfs brand in France.
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