An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Disney has created its first Latina princess, Elena of Avalor, who will appear in a spin-off of Disney Junior's hit preschool show "Sophia the First."
Viz Media has partnered with House Foods America to integrate its character Doraemon onto the packaging of a range of tofu products in the U.S.
Video game publisher Little Orbit has launched a contest that challenges fans of the Cartoon Network series "Adventure Time" to create a new character.
DC Thomson Consumer Products licensees are showcasing a range of new products for The Beano this week at Spring Fair in Birmingham, England.
Marvel has teamed with Funko to create a subscription box service called Marvel Collector Corps.
Warner Bros. Interactive Entertainment, TT Games, and the LEGO Group have unveiled their 2015 slate of LEGO video games.
Carte Blanche Group has appointed Biplano to represent its classic Me to You property, and the brand's signature character, Tatty Teddy, in France.
Consumer Product Connection has tapped Bare Tree Media to develop digital goods including stickers and emoticons featuring the virtual pet app "Pou."
Design brand Tired Ted has bagged another licensing partner, with Cherry Orchard Publishing signing up for greetings cards.
Warner Bros. Consumer Products has teamed up with Hot Topic for an all-new Valentine’s Day apparel collection inspired by the DC Comics villainess, Harley Quinn.
IDW Publishing is expanding its micro comic fun packs with a set of Teenage Mutant Ninja Turtles collectibles, under license from Nickelodeon.
Fisher-Price, a subsidiary of Mattel, has tapped Neat-Oh! to develop a new storage product for the Thomas & Friends Wooden Railway track system.
Nickelodeon and Mega Brands are adding SpongeBob SquarePants to their line of Mega Bloks kids’ construction toys.
Gund is adding to its line of Grumpy Cat products that launched in July 2013.
SpongeBob SquarePants made his Milan Fashion Week debut this week in a new fashion range from Moschino.
Mars Chocolate North America has launched a new TV commercial for M&M’s that features the GEICO Gecko.
SEGA Europe is strengthening its presence in Iberia with the appointment of two new licensing agents in the region for Sonic the Hedgehog.
Moshi Monsters has teamed with the marine conservation charity Sea Life for a series of live events across the U.K. this year.
Carte Blanche Group has added a new licensed apparel partner for its Tiny Tatty Teddy nursery brand.
Rovio Entertainment has tapped Imagine Exhibitions and Jack Rouse Associates to create a new Angry Birds-themed science exhibit.
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