An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Threadless has unveiled the winners of its Captain America Design Challenge, held in partnership with Marvel.
The new 3D Despicable Me Minion Mayhem attraction is set to open at the Universal Studios Hollywood theme park this spring.
Scooby-Doo is joining forces with the North Shore Animal League America’s Tour for an animal adoption tour across the U.S.
American Greetings Properties and Cupcake Digital have released a new app featuring Strawberry Shortcake.
C3 Entertainment has tapped Strapworks for various strapped products featuring the The Three Stooges, Arrow Classics and Grizzly Adams brands.
Tervis has tapped into its inner ninja with a new line of Teenage Mutant Ninja Turtles insulated drinkware.
Giromax is celebrating the 10th anniversary of Peppa Pig with a new line of mini Clay Buddies kits.
Reeder Brand Management will represent the brand of the late Chris Farley for licensing.
In celebration of the brand's 40th anniversary this year, Playmobil has dispatched one of its figures on an international sightseeing adventure.
Mars Chocolate North America has launched a new TV commercial for M&M’s that features the GEICO Gecko.
41 Entertainment has appointed Sun City as the apparel licensee for Pac-Man and the Ghostly Adventures in France.
Sanrio has teamed up with baby brand aden + anais to bring Hello Kitty to a range of sleeping, feeding and bathing products.
Warner Bros. Interactive Entertainment and DC Entertainment have launched the new console game, “Injustice: Gods Among Us.”
Duck Tape has joined forces with Marvel Entertainment for a new line of Avengers Assemble-branded duct tape.
Big Tent Entertainment and Warner Bros. CP are extending their co-branded Domo DC Comics range to include plush.
Entertainment One has signed on to handle worldwide distribution for the YouTube brand Simon’s Cat.
Where’s Waldo? will serve as New York City’s fifth official Family Ambassador in a new partnership with DreamWorks Classics.
The Jim Henson Company will debut a new property at this year’s Licensing Expo–Chatter Zoo.
Pretty Ugly’s Uglydoll and Universal Partnerships & Licensing are pairing for a range of plush based on the Universal Monsters.
Mind Candy has revealed the winner of its annual Design a Moshling drawing competition–Pinestein.
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