With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
Merchantwise has been appointed by ITV Studios Global Entertainment to manage the licensing program of the new “Thunderbirds Are Go!” TV series in Australia.
Knockout Licensing has added three new partners for Boo: The World’s Cutest Dog in Japan and Europe.
Shwings and Things has signed a deal with Hasbro's My Little Pony for a line of shoe accessories.
Mask-arade has added Disney's Frozen to its roster of licensed facemasks, in partnership with Rubie's Costume Company.
Hasbro and 3DPlusMe have introduced Super Awesome Me, a personalized 3D printing experience that allows kids to become one of their favorite characters.
The National Basketball Association and Harman International have announced a multi-year marketing and merchandising partnership for a number of the NBA's leagues.
Brandgenuity is shifting the licensing for Gas Monkey Garage (home to the hit Discovery show “Fast ‘N Loud”) into high gear with the addition of four new partners.
Innovation First International and Hexbug will launch the new Tony Hawk Circuit Board toy line on shelves across Europe and North America this fall.
Platinum Films' "Matt Hatter Chronicles" has strengthened its foothold in the Middle East, with a new multi-territory, three-season deal with Cartoon Network.
Brooke Burke-Charvet has partnered with fashion mogul Daniel Guez to launch the active apparel brand Caelum.
Nickelodeon and Spain’s Parque de Atracciones de Madrid are planning to open the first Nickelodeon-branded attraction in Spain.
Following BBC Worldwide’s restructure earlier this year, David Weiland, executive vice president for Western Europe, has unveiled his team.
GameMill Publishing has released “Cloudy with a Chance of Meatballs 2” for Nintendo 3DS and Nintendo DS.
DCD Publishing has signed on to represent William Banks-Blaney and his vintage clothing company WilliamVintage.
MIPCOM has named chief executive officer of DreamWorks Animation, Jeffrey Katzenberg, as its 2013 Personality of the Year.
Nickelodeon has ordered 26 episodes of two new animated series and has ordered four live-action pilots.
With a new team in place and a newly redefined global presence established, DreamWorks Animation is heading into Brand Licensing Europe with a razor sharp focus on building its core brands around the world.
Mantic Games got the $50,000 it need to create a new Mars Attacks! tabletop game after just 15 minutes on Kickstarter.
Big Tent Entertainment has added four new partners in the U.K., Benelux and France for its character Domo.
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