With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Walt Disney Parks and Resorts is starting construction on a brand-new Frozen attraction at the Walt Disney World Resort's Epcot theme park in Florida.
The Japanese brand Rilakkuma will come to life at FAO Schwarz in New York City Oct. 11 as the brand makes its way to North America.
Nickelodeon will once again encourage kids to get up and get active when its TV channels, websites and app go dark for the 11th Annual Worldwide Day of Play.
Pharrell Williams' latest sustainable fashion collaboration, G-Star's RAW for the Oceans, is now available at Mall of America in Bloomington, Minn.
Mask-arade has unveiled its latest line of facemasks featuring the characters of "Mrs. Brown's Boys."
Activision Publishing has developed a single- and multi-player singing video game based on the music competition series "The Voice."
The Joester Loria Group has extended Mountain Dew's presence in the sporting goods category with the launch of a new line of skateboards and scooters.
Southern department store Belk has debuted an exclusive collection from "Project Runway" season 12 winner Dom Streater.
Red Bull Media House has teamed with Roadhouse Interactive to launch "Red Bull Air Race–The Game," inspired by the actual air racing championship series.
Australian skin care line Cancer Council Sunscreens has unveiled its Peppa Pig Kids SPF 50+ sunscreens.
Coolabi has started production on its brand new stop-motion animated series for 8- to 10-year-olds, “Scream Street” (52 x 11), with co-production partner Factory TM.
Twentieth Century Fox Home Entertainment is promoting the DVD release of its animated film Rio 2 with the Summer Party Tour, which spans across the U.S. this month.
m4e has appointed Dutch brand licensing agency License Connection to represent children’s TV series “Tip The Mouse” in Benelux territories.
Movado is launching a collection of special edition watches to celebrate baseball legend and Movado brand ambassador Derek Jeter.
Target is teaming up with four YouTube stars along with Design Hunter L.A. for a YouTube video series.
A select group will get a chance to experience Cartoon Network Amazone in Bang Saray, Thailand before the park opens to the public.
Paramount Pictures and Nickelodeon’s Teenage Mutant Ninja Turtles Mobile Game is now available for iOS, Android and Amazon devices.
Social media celebrity Bethany Mota is launching a new beauty partnership with her debut signature fragrance with retail chain Aeropostale.
Advanstar Licensing, organizers of Licensing Expo, announced today that AwesomenessTV will exhibit at Licensing Expo 2015 for the first time.
Lawless Entertainment and Dina Asia Pacific Company have concluded a deal with toddler product developer Bei Lu of Shanghai on behalf of Suzy’s Zoo.
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