An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
FremantleMedia has increased its stake in Europe's No. 1 multi-channel network Divimove, making Fremantle the majority shareholder.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
DreamWorks Animation is restructuring its feature animation business, reducing its annual output from three films to two in an effort to drive profitability.
Warner Bros. Consumer Products has partnered with the LEGO Group to develop the first-ever collection of LEGO building sets for the classic Scooby-Doo franchise.
Sequential Brands Group has partnered with television and online retailer HSN to offer The Franklin Mint branded collectible and memorabilia products to consumers.
Knockout Licensing has established a core of inaugural licensees for Sony Pictures Television's TV series, "Outlander."
USAopoloy will create a co-branded version of its family board game Yahtzee with the film The Terminator, in a deal brokered by Creative Licensing Corporation.
The first book in Rovio Entertainment’s young adult book series Storm Sisters: The Sinking World, has been selected as a finalist for the Books at Berlinale event.
The National Basketball Association has announced two new sponsorships with healthcare company Kaiser Permanente and tax services provider H&R Block.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have released a mobile version of "The LEGO Movie Video Game."
Walt Disney Parks and Resorts is starting construction on a brand-new Frozen attraction at the Walt Disney World Resort's Epcot theme park in Florida.
Platinum Films' "Matt Hatter Chronicles" has strengthened its foothold in the Middle East, with a new multi-territory, three-season deal with Cartoon Network.
C3 Entertainment has been appointed to represent rock ‘n’ roll legend The Big Bopper for licensing and merchandising.
Saban Brands is planning a new original kids' series inspired by its Popples toy brand that will be available exclusively on Netflix worldwide.
Zodiak Kids' Mister Maker has joined forces with Henkel Adhesives and their brand Pritt for a national competition at schools across the U.K. and Eire.
Build-A-Bear Workshop will add a Hello Kitty 40th anniversary edition to its current Hello Kitty collection of customizable plush.
Zodiak Kids has sold Novel Entertainment’s animated children’s TV series “Horrid Henry” to Cartoon Network in Asia Pacific.
Nickelodeon Viacom Consumer Products has appointed licensing agent TLC to exclusively represent its brands across Germany, Switzerland and Austria.
Anderson Entertainment has seen a great response to its Kickstarter campaign to raise money for a new puppet series from "Thunderbirds" creator Gerry Anderson.
Magic Light Pictures is planning “Gruffalo: Photo,” an photo app based on the U.K. bedtime story.
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