With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Hoho Rights has appointed IVS Group as the new master toy partner for its preschool series "Cloudbabies."
Brands with Influence has signed on to manage the brand licensing of BBC Worldwide's tween/teen show "The Next Step."
IMG and Topman have announced a new collaboration between youth brand American Freshman and Jamal Edwards, founder of SB.TV.
Trevco Sportswear, which creates on-demand licensed apparel, will create a full line of t-shirt offerings for licensing agent Epic Rights' roster of music clients.
DC Thomson Consumer Products will be presenting its portfolio of iconic brands and a range of third-party properties at Brand Licensing Europe next week.
Warner Bros. Consumer Products U.K. has launched a promotional campaign at U.K. independent toy retailer The Entertainer for its series “Teen Titans Go!”
Kids' healthy living brand Bloomers! Edutainment has signed its first major licensee–Joint Merchant for toys.
The University of Georgia has tapped Fermata Partners as its worldwide licensing agency, in a new five-year deal.
Big Tent Entertainment and Pebble Technology have joined forces to bring Internet fan favorite Domo to Pebble watches.
WildWorks, a developer of online worlds and free-to-play games, has appointed Peeko as the worldwide licensing agent for its Animal Jam brand.
Amazon Publishing is planning seven new Kindle Worlds on its e-reader fan fiction platform based on properties including G.I. Joe and “Veronica Mars.”
Ben Richardson has been promoted to senior vice president and general manager of Viacom International Media Networks Australia and New Zealand.
Hulu has bought The Jim Henson Company and DHX Media’s new original series "Doozers" for its Hulu Kids platform, in its first original series pickup.
The Elf on the Shelf property is a bustling business both in print and consumer products.
Acamar Films has tapped The Licensing Company to rep its upcoming TV show, “Bing Bunny."
Twentieth Century Fox Consumer Products is commemorating the 25th anniversary of “The Simpsons” with a yearlong global celebration.
Playmates Toys is set to introduce an all-new line for Teenage Mutant Ninja Turtles inspired by Nickelodeon's CG-animated show.
Saban Brands has renewed a trio of costume partnerships for its Power Rangers brand with Disguise, Rubie's and Morphsuits.
A roster of Warner Bros. Consumer Products’ fashion licensees are showing off the company’s entertainment properties on the MAGIC show floor.
Paws, Inc. and its regional licensing agents have signed a series of new deals for Garfield around the world.
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