An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
FremantleMedia has increased its stake in Europe's No. 1 multi-channel network Divimove, making Fremantle the majority shareholder.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
DreamWorks Animation is restructuring its feature animation business, reducing its annual output from three films to two in an effort to drive profitability.
Warner Bros. Consumer Products has partnered with the LEGO Group to develop the first-ever collection of LEGO building sets for the classic Scooby-Doo franchise.
Sequential Brands Group has partnered with television and online retailer HSN to offer The Franklin Mint branded collectible and memorabilia products to consumers.
Knockout Licensing has established a core of inaugural licensees for Sony Pictures Television's TV series, "Outlander."
USAopoloy will create a co-branded version of its family board game Yahtzee with the film The Terminator, in a deal brokered by Creative Licensing Corporation.
The first book in Rovio Entertainment’s young adult book series Storm Sisters: The Sinking World, has been selected as a finalist for the Books at Berlinale event.
The National Basketball Association has announced two new sponsorships with healthcare company Kaiser Permanente and tax services provider H&R Block.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have released a mobile version of "The LEGO Movie Video Game."
Of second-screen users, 79 percent access a second device while watching TV programming.
PVH’s Tommy Hilfiger Group is planning a new capsule collection created in collaboration with actress and musician Zooey Deschanel.
Nickelodeon & Viacom Consumer Products has secured five new consumer product deals in Russia and the CIS for “Dora the Explorer.”
Genius Brands International has acquired the exclusive worldwide rights to the tween girls’ character and publishing brand Pascualina.
Feld Motor Sports and GameMill Entertainment have released the first-ever Monster Jam mobile game, “Monster Jam As Big As It Gets.”
Nick Jr. is launching the Step by Step–Explore with Dora campaign this Thursday in Australia and New Zealand.
Sprout will premiere the new live-action series “Zerby Derby” March 1, featuring a group of remote-controlled cars that live and play in a life-sized forest.
PlayDate Digital, under license from Hasbro, has released a new interactive digital storybook for Valentine’s Day featuring My Little Pony.
Fisher-Price, a subsidiary of Mattel, has tapped Neat-Oh! to develop a new storage product for the Thomas & Friends Wooden Railway track system.
4K Media has launched website for the Yu-Gi-Oh! animated series and trading card game worldwide outside of Asia.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.