An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Steve Madden has launched a new line of footwear and handbags from Kendall and Kylie Jenner, the younger sisters of the Kardashian clan.
Disney Consumer Products has unveiled its new product line for the new Cars brand, Neon.
Big Tent Entertainment is expanding its relationship with Tsuneo Goda, creator of the Domo character, to also represent the character Komaneko.
Entertainment One Licensing continues to expand the Peppa Pig brand in the U.S. with the launch of birthday-themed content and products.
SEGA Europe is strengthening its presence in Iberia with the appointment of two new licensing agents in the region for Sonic the Hedgehog.
Studio 100 International and its licensing agent, Merchantwise, have appointed Headstart International as master toy licensee for the Blinky Bill brand.
Oral-B has launched an interactive oral care app for kids in collaboration with Disney and Marvel that is powered by DreamPlay.
Zumba Fitness is teaming up with Viacom to promote its lifestyle brand in Poland via the TV series “Miłość na Bogata” (“Rich Love”).
Nickelodeon has launched an interactive, digital Kids' Choice Awards-themed e-book, the first-ever dedicated book produced for a live awards show.
Bulls Licensing, worldwide agent for the Moomins heritage brand, has appointed The Agency to represent the property in France and Benelux.
Shine America has tapped Brand Central as the exclusive licensing agency for its series “MasterChef.”
Warner Bros. Consumer Products has new partners for its classic brands and 2013 tentpoles in Russia.
Nickelodeon and Fuhu have teamed up for Nickelodeon-themed accessories and pre-loaded content for the Nabi Jr. kids’ tablet.
Warner Bros. Interactive Entertainment has launched a new free-to-play online game inspired by The Hobbit trilogy.
Stan Lee Comics has announced plans to offer “Stan Lee’s Mighty 7” as a movie trilogy at MipTV this April.
41 Entertainment has appointed Plus Licens in Moscow to handle licensing and merchandising activities for its new Pac-Man series in Russia.
Disney•Pixar has officially announced plans for a sequel to 2003’s Finding Nemo, set to be released in 2015.
DHX Media has secured a series of video-on-demand deals for its kids shows.
Pedigree Books has announced plans to continue its partnership with classic music brand Smash Hits for a series of music annuals.
Saban Brands is planning a new superhero TV series for girls, “Gangnam Girls.”
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