With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Hoho Rights has appointed IVS Group as the new master toy partner for its preschool series "Cloudbabies."
Brands with Influence has signed on to manage the brand licensing of BBC Worldwide's tween/teen show "The Next Step."
IMG and Topman have announced a new collaboration between youth brand American Freshman and Jamal Edwards, founder of SB.TV.
Trevco Sportswear, which creates on-demand licensed apparel, will create a full line of t-shirt offerings for licensing agent Epic Rights' roster of music clients.
DC Thomson Consumer Products will be presenting its portfolio of iconic brands and a range of third-party properties at Brand Licensing Europe next week.
Warner Bros. Consumer Products U.K. has launched a promotional campaign at U.K. independent toy retailer The Entertainer for its series “Teen Titans Go!”
Kids' healthy living brand Bloomers! Edutainment has signed its first major licensee–Joint Merchant for toys.
The University of Georgia has tapped Fermata Partners as its worldwide licensing agency, in a new five-year deal.
Big Tent Entertainment and Pebble Technology have joined forces to bring Internet fan favorite Domo to Pebble watches.
WildWorks, a developer of online worlds and free-to-play games, has appointed Peeko as the worldwide licensing agent for its Animal Jam brand.
Zeamu Music, the newly launched music label specifically for children ages 4 to 11, is presenting its new brand this weekend at MIPJunior.
Zodiak Kids placed its preschool show “Tickety Toc” on a series of new broadcasters around the world.
Discovery Communications has teamed up with HNJ Jewelry to create a line of jewelry inspired by the series “Here Comes Honey Boo Boo.”
Penguin, itself a classic brand, is at Brand Licensing Europe with three new television additions to several of the great literary classics that have helped it maintain its iconic status in the world of children’s literature.
UNIQLO has launched a new apparel line featuring the Moomins, in a deal brokered by Bulls Licensing.
Peanuts Worldwide is partnering with Normaal Animation and Télévisions to create 500 all new animated shorts based on the Peanuts comic strip and characters by Charles M. Schulz.
DHX Media has begun production on the new 26 x 30, 2D animated comedy series, “Looped,” aimed at kids ages 6 to 12.
FruitVeb in Hungary has teamed with LazyTown for this year’s campaign to promote healthy eating.
Giromax is set to release a new sticker album collection Wednesday featuring Despicable Me 2 in the U.K. and Ireland.
Zodiak Kids Consumer Products Paris has signed a publishing deal with Hachette Jeunesse for its new girls’ property Lolirock.
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