With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Warner Bros. Television Group is celebrating the 20th anniversary of the series premiere of "Friends" with a Central Perk pop-up shop and product program.
ITV Studios Global Entertainment and its master toy partner Vivid have appointed Headstart International as the local toy distributor in Australia for “Thunderbirds Are Go.”
Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
Magic Light Pictures has launched the first game app for the classic picture book The Gruffalo.
StoryToys has released 3D pop-up activity app based on the Poppy Cat franchise and developed in collaboration with Coolabi and The Kindly Ones Productions.
Target is planning a limited edition girls' collection inspired by the upcoming Sony Pictures film Annie, set to hit theaters Dec. 19.
BBC Worldwide is partnering with Microsoft Studios and Mojang to bring Doctor Who to "Minecraft: Xbox 360 Edition."
Meredith Corporation is teaming with Net2TV for a streaming, on-demand television show for connected TVs based on the Better Homes and Gardens brand.
Nickelodeon will debut two new live-action series–"Nicky, Ricky, Dicky & Dawn" and "Henry Danger"–Sept. 13.
PGS Entertainment has made a number of global sales for the Method Animation and DQ Entertainment series “Robin Hood: Mischief in Sherwood.”
EA Sports will continue to be the official sports technology partner of the Premier League for the FIFA video game series until 2019.
The Museum of London, in collaboration with Christys’ Hats and Lovat Mill, will launch a line of tweed accessories inspired by Sherlock Holmes.
Universal Orlando Resort and Warner Bros. will host the second annual "A Celebration of Harry Potter" event on Jan. 30, 2015.
The World of Eric Carle will expand its current ranges of infant and toddler products with a host of new offerings including sleepwear, graphic tees, blankets and layette.
Converse has unveiled the new fall Wiz Khalifa sneaker collection, the rapper's second line with the footwear brand.
Warner Bros. has launched a cross-divisional campaign to celebrate the 75th anniversary of The Wizard of Oz.
Copywrite Stationery is planning a new line of products featuring the Twitter brand @IQuoteForHer.
The Madison Square Garden Company and Azoff Music Management have teamed up to create a new entertainment company.
Lifestyle brand Alex and Ani is planning an exclusive line of expandable wire bangles for all 32 teams in the NFL.
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