With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Sanrio has revealed details for Hello Kitty Con 2014, the first official Hello Kitty fan convention in the world.
The Kardashian sisters are entering a whole new arena–hair care–in a new partnership with Farouk Systems.
SEGA has unveiled a star-studded lineup for the Sonic Boom fan event, which will be held in New York City Oct. 4.
BBC Worldwide ANZ has tapped SuperCheap Auto as the exclusive retailer of Top Gear-branded automotive accessories in Australia and New Zealand.
Warner Bros. Consumer Products is planning a new 3D interactive dark ride attraction, Justice League: Battle For Metropolis, at Six Flags St. Louis and Six Flags Over Texas.
"Toyze," an app for creating 3D-printed customizable character toys, has signed a licensing agreement with the developers of the popular app pet Pou.
Digital games company Miniclip and American Greetings Properties have co-created a mobile game based on Strawberry Shortcake titled “Berry Rush.”
Warner Bros. Television Group is celebrating the 20th anniversary of the series premiere of "Friends" with a Central Perk pop-up shop and product program.
ITV Studios Global Entertainment and its master toy partner Vivid have appointed Headstart International as the local toy distributor in Australia for “Thunderbirds Are Go.”
Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
Disney Consumer Products has introduced the newest arrival to the Disney Princess kingdom: Disney Princess Palace Pets.
Man Cave, a home party service for men, has appointed Established Brands to expand its brand into licensing.
Actress Kate Hudson has co-founded a new line of lifestyle athletic wear with the fashion subscription company JustFab.
9 Story Entertainment has sold its series “Guess How Much I Love You–The Adventures of Little Nutbrown Hare” to Nickelodeon France.
Jennie Maizels has created a new line of iron-on patches featuring characters from DC Thomson’s classic comic “The Beano."
OutFit7, the company behind the app hit ‘Talking Friends,’ discusses why it has attracted the level of success that it has and the plans for its future.
Advanstar Communications and Stan Lee’s Comikaze Expo have teamed up with Diamond Comic Distributors to promote the annual event.
Disney XD Canada is readying for the world premiere of its first-ever original movie, the zombie thriller Bunks.
Planeta Junior Italia has signed with Sicem International for an apparel collection based on the 3D version of the Maya the Bee property.
Weta Workshop launched the first in its line of collectibles for the upcoming film The Hobbit: The Desolation of Smaug this week.
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