With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Hasbro and 3DPlusMe have introduced Super Awesome Me, a personalized 3D printing experience that allows kids to become one of their favorite characters.
The National Basketball Association and Harman International have announced a multi-year marketing and merchandising partnership for a number of the NBA's leagues.
Brandgenuity is shifting the licensing for Gas Monkey Garage (home to the hit Discovery show “Fast ‘N Loud”) into high gear with the addition of four new partners.
Innovation First International and Hexbug will launch the new Tony Hawk Circuit Board toy line on shelves across Europe and North America this fall.
Platinum Films' "Matt Hatter Chronicles" has strengthened its foothold in the Middle East, with a new multi-territory, three-season deal with Cartoon Network.
Knockout Licensing has brokered a deal with Opry Entertainment Group to create merchandise for the television show "Nashville" for the Grand Ole Opry.
Viacom International Media Networks has appointed Ananey as its new consumer products agent in Israel.
Disney Consumer Products has unveiled the first sketch of a new bridal gown inspired by Frozen's Elsa for the 2015 Disney Fairy Tale Weddings by Alfred Angelo collection.
Jetpack Distribution will represent TV and licensing rights for Guru Studio’s preschool show “Justin Time” across Central and Eastern Europe, the Middle East and Africa.
Lionsgate has teamed up Sony DADC's relentlessGENERATOR to launch an official e-commerce destination for the Netflix series, "Orange is the New Black."
Stan Lee has teamed up with FiCentive to create a range of gift cards featuring properties from his children’s book label.
SEGA of America has inked a new deal with Tommo for a range of mobile accessories featuring classic SEGA game systems.
The Jim Henson Company has secured a raft of new licensing deals for “Dinosaur Train,” as well as new television and digital partners.
EA Sports will not publish a 2015 version of its college football video game after an ongoing dispute with the NCAA.
GameMill Publishing has announced plans to release the video game “Disney Frozen: Olaf's Quest” Nov. 12, in advance of the film's premiere.
Zodiak Kids will serve as the French sub-agent for d-rights’ boys’ action property B-Daman Crossfire.
Gund has unveiled its new Grumpy Cat plush, which will arrive in stores beginning Nov. 1.
As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Scholastic Media and Sprout have joined forces to create the new preschool TV series “Astroblast!.”
The European Licensing Company has been appointed to represent Zenit St. Petersburg.
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