With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Converse has unveiled the new fall Wiz Khalifa sneaker collection, the rapper's second line with the footwear brand.
Cartoon Network Enterprises has teamed with Bandai Namco Games Europe and Little Orbit for the third installment in the "Adventure Time" video game franchise.
Disney Club Penguin is bringing the magic of Disney’s Frozen to Club Penguin Island from Aug. 21–Sept. 3 with the Frozen Party.
For the first-time ever, Transformers character Optimus Prime visited Northern Ireland last weekend to take part in the Belfast Ultimate Strongman Giant Weekend.
Mask-arade has released a set of One Direction desktop standees under license from Global Merchandising Services.
Big Tent Entertainment has teamed up with NFL Players Inc. to bring together Domo and National Football League players on a series of co-branded products.
Mercury Inpress has secured its first licensing agreement with Mind Candy to create next-generation coloring and activity books for the Moshi Monsters brand.
Pop star Katy Perry has released her fourth fragrance in partnership with Coty Perfumes–Killer Queen’s Royal Revolution
by Katy Perry.
Genius Brands International has introduced the new streaming music service "Baby Genius JukeBox" on the brand's website.
In honor of back-to-school season, Warner Bros. Consumer Products has launched an educational program featuring Scooby-Doo.
Marvel Entertainment has expanded its partnership with Rubie’s Costume Company to develop a line of Marvel costumes for the U.S. and Canada.
Viacom International Media Networks is expanding its coverage across CEE and has signed a slew of new international broadcast deals.
Feld Entertainment has expanded its Monster Jam licensing program with the signing of five new toy partners.
Nickelodeon and Clear Channel Media and Entertainment have launched the network’s first-ever radio station-Nick Radio.
FunnyFlux Entertainment in South Korea, QianQi Animation in China and Little Airplane Productions in the U.S. have teamed up to debut “Super Wings!.”
Zodiak Kids placed its preschool show “Tickety Toc” on a series of new broadcasters around the world.
Discovery Communications has teamed up with HNJ Jewelry to create a line of jewelry inspired by the series “Here Comes Honey Boo Boo.”
Penguin, itself a classic brand, is at Brand Licensing Europe with three new television additions to several of the great literary classics that have helped it maintain its iconic status in the world of children’s literature.
UNIQLO has launched a new apparel line featuring the Moomins, in a deal brokered by Bulls Licensing.
BRB Internacional and Moonscoop have formed as alliance to manage each other’s catalogs for new media distribution.
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