An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Warner Bros. Consumer Products has teamed with Puma to launch a range of co-branded apparel and accessories featuring Tom and Jerry and Superman.
Beginning in summer 2015, Disney Cruise Line guests can immerse themselves in winter with a host of on-ship experiences inspired by Frozen.
Paws, Inc. has signed a range of new apparel licensees in the U.S., Brazil, Australia, Canada, the Middle East and France for Garfield.
A touring exhibition celebrating the history behind the ITV series "Downton Abbey" will make its world premiere at the Biltmore Estate in Asheville, N.C., Feb. 5.
Bare Tree Media will launch a line of digital stickers for mobile messaging featuring players from the Patriots and the Seahawks in time for the Super Bowl XLIX.
Paramount Pictures and Nickelodeon Movies have released the new game app "SpongeBob: Sponge on the Run," based on the upcoming SpongeBob Movie.
The Giochi Preziosi Group is showcasing new additions to its toy lines for "World of Warriors," Teenage Mutant Ninja Turtles, Doc McStuffins, Frozen at the Spielwarenmesse.
Bedding licensee Character World has revealed a number of new designs for brands including LEGO, Disney, Marvel Superheros and Star Wars.
Hasbro is again letting fans create a new line of Transformer characters.
American Greetings Properties has lined up a full slate of licensed product for its Care Bears brand in the U.K.
NATPE and the CEA presented the findings of the second part of their research study on second-screen usage among TV audiences at NATPE Monday.
KISS and Pretty Ugly have teamed up for a co-branded collaboration that will see members of the rock band get the Uglydoll treatment.
FremantleMedia has announced a ground-breaking partnership with search engine Google for live “American Idol” interactive experiences.
Pepsi, Nickelodeon and M&M’s are among the companies helping fans gear up for Super Bowl XLVIII this weekend.
Just Promotions has teamed up with Australia’s National Rugby League to develop NRL mascot character meet-and-greets.
Studio 100 has appointed former BBC Worldwide executive Tom Reding to head its newly launched digital division in the role of digital director.
Go Speed International has tapped 360 Licensing to extend its Speedway Great Britain motorcycle racing brand.
babyGap has introduced a limited edition collection featuring Paddington Bear based on Peggy Fortnum’s original book illustrations.
Viacom International Media Networks has announced a raft of new deals for Nickelodeon animation franchises that span multiple countries.
This year, the classic children’s book The Very Hungry Caterpillar by Eric Carle is celebrating its 45th anniversary and JLG has planned a year of events.
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