It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
Game company Pixowl has signed on to create an original simulation mobile game featuring Garfield in a new partnership with Paws, Inc.
Carte Blanche Group has signed a global licensing deal with Ashleigh Butler and Roar Global to develop the Pudsey the Dog brand.
SEGA will introduce new characters in Sonic the Hedgehog’s upcoming "Sonic Boom" TV series.
Enseco has renewed its licensing agreement with artist Jim Shore until 2019.
HBO and its official licensees have a slew of Game of Thrones exclusive at San Diego Comic-Con this week and weekend.
To celebrate Comic-Con, Fandango surveyed more than a thousand moviegoers to find out what the most anticipated movies at this year’s convention.
Musical instrument manufacturer Peavey Electronics will unveil a new line of Star Wars guitars and accessories this week at San Diego Comic-Con.
U.K. company Coolabi Group has secured six new licensees for CBeebies' long-running animation series, “Clangers.”
A select group will get a chance to experience Cartoon Network Amazone in Bang Saray, Thailand before the park opens to the public.
Temple Street Productions has brought on Striker Entertainment as the worldwide (excluding Canada) licensing agent for its hit TV series "Orphan Black."
Marvel Entertainment has teamed up with Gree for the new mobile game, "X-Men: Battle of the Atom."
CreaCon Group is continuing to build the licensing program for its series “City of Friends” with a new toy partner.
Zodiak Kids has teamed up with Paul Dennicci for the first-ever range of Mister Maker apparel.
Amid much speculation, Scottish actor Peter Capaldi was unveiled as the next Doctor Who.
Muhammad Ali Enterprises has a signed new deals with partners including Benetton and Lucky Brands.
Cartoon Network’s The Adventure Time Encyclopedia has debuted on The New York Times best-sellers list.
Knockout Licensing has been appointed by the production company The Asylum to launch a licensing program for its movies.
SEGA Europe has tapped Pyramid International for a new line of Sonic the Hedgehog giftware.
Recording artist Ben Tankard has appointed SRG Ventures to build a licensing program around his new brand, Full Tank.
With a new original movie and several other programs, Disney Channels is leveraging its creative tide and its synergy with DCP to create the next wave of popular franchises.
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