It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
Game company Pixowl has signed on to create an original simulation mobile game featuring Garfield in a new partnership with Paws, Inc.
Carte Blanche Group has signed a global licensing deal with Ashleigh Butler and Roar Global to develop the Pudsey the Dog brand.
SEGA will introduce new characters in Sonic the Hedgehog’s upcoming "Sonic Boom" TV series.
Enseco has renewed its licensing agreement with artist Jim Shore until 2019.
HBO and its official licensees have a slew of Game of Thrones exclusive at San Diego Comic-Con this week and weekend.
To celebrate Comic-Con, Fandango surveyed more than a thousand moviegoers to find out what the most anticipated movies at this year’s convention.
Musical instrument manufacturer Peavey Electronics will unveil a new line of Star Wars guitars and accessories this week at San Diego Comic-Con.
U.K. company Coolabi Group has secured six new licensees for CBeebies' long-running animation series, “Clangers.”
A select group will get a chance to experience Cartoon Network Amazone in Bang Saray, Thailand before the park opens to the public.
Warner Bros. Consumer Products is soaring into Comic-Con alongside a host of its licensing partners, with exclusive products for some of DC Comics’ superheroes and super-villains.
Best Western and GameStop are celebrating the launch of The LEGO Movie with a coordinated promotional initiative in Italy.
Nerd Corps Entertainment has signed a slew of new deals for its boys’ property Slugterra in Turkey, Greece, South Africa and Latin America.
Tomy International is previewing its 2014 lineup for Chuggington, Sonic the Hedgehog, Pokemon and John Deere.
Discovery Communications licensees are showcasing a range of new apparel offerings featuring the network’s top shows at MAGIC.
Outfit7 has won a lawsuit against China's NanJing oooo3d, which published counterfeit sequel apps to its Talking Tom franchise.
HIT Entertainment is partnering with Buddy Fruits, creators of the squeezable fruit pouch, for a cross-promotion featuring Thomas & Friends in the U.S.
“The Furchester Hotel,” the new =series from CBeebies and Sesame Workshop, has begun filming at BBC Children's home in Salford.
Parham Santana has signed a new deal to bring the glamour of Turner Classic Movies to a line of men’s grooming products.
Nick Jr. U.K. and Ireland drew on a ’90s classic, Jurassic Park, to announce a new programming block on its preschool channel.
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