The anime series ‘Yo-Kai Watch’ has taken Japan by storm. Now the brand is looking west, with plans to launch across Europe, the Americas and Australia/New Zealand.
Twentieth Century Fox Consumer Products has collaborated with Delivery Agent to launch a new online store featuring its hit series "Empire."
"Sesame Street" has launched the new Everyday Heroes Club initiative to continue its mission of helping kids grow smarter, stronger and kinder.
Action sports brand Extreme has launched a new branded line of audio products in partnership with OTone.
Discovery Consumer Products has teamed with Horizon Group USA for a new line of crafts and children’s activity kits under the Discovery Kids brand.
Nottingham Forest has tapped Bauer Media Group to create the new "Super 4"–Inspired by Playmobil magazine in Spain and Portugal.
Pretty Ugly has partnered with Looney Labs to create a co-branded version of the Loonacy card game featuring the Uglydoll brand.
Sanrio has launched a new high-fashion collaboration for Hello Kitty with the Australian fashion designer Leroy Nguyen, in a deal brokered by Haven Licensing.
Coolabi Group is planning a Christmas-themed "Clangers" Facebook campaign–12 Days of Brilliant Surprises–to support the property's new product range.
Sesame Workshop has partnered with Tiggly, a maker of smart toys for preschoolers, to develop the connected app experience "Sesame Street Alphabet Kitchen."
Nickelodeon Australia has launched "Nick Play," a branded app experience that allows kids to interact with Nickelodeon wherever they go.
Zodiak Kids has promoted BenoÎt Runel to the newly created role of managing director of Zodiak Kids France.
My Gym children's fitness center and BabyFirst, which broadcasts the baby-toddler fitness series "My Gym at Home," have joined forces to create a My Gym app.
DreamWorks Animation has made its first official foray into the retail spacethis holiday season with the launch of DreamPlace.
Bluefin Distribution has appointed Candice Uyloan as director of marketing to oversee the company's marketing, public relations and events.
Thai Smile Airways has joined forces with Amazon Falls, the owner and operator of Cartoon Network Amazone waterpark, to launch a fleet of CN-branded planes.
Viacom International Media Networks has promoted Michael Armstrong to executive vice president and general manager of international brand development.
3D printing service 3DLT has partnered with Big Tent Entertainment to design, sell and manufacture Domo-branded 3D-printed products.
Now Hollywood collectibles auction site ScreenBid is giving its fans of "Sons of Anarchy" the chance to own a piece of the show with an online auction.
Penguin has signed on to develop publishing programs for two preschool series–the upcoming CBeebies show "Hey Duggee" and DHX Brands' "Ella the Elephant."
Sony Pictures Home Entertainment offered the ultimate holiday gift for "Breaking Bad" fans–life-sized, 55-gallon barrel prop replicas signed by key cast members.
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