With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
Merchantwise has been appointed by ITV Studios Global Entertainment to manage the licensing program of the new “Thunderbirds Are Go!” TV series in Australia.
Knockout Licensing has added three new partners for Boo: The World’s Cutest Dog in Japan and Europe.
Shwings and Things has signed a deal with Hasbro's My Little Pony for a line of shoe accessories.
Mask-arade has added Disney's Frozen to its roster of licensed facemasks, in partnership with Rubie's Costume Company.
Hasbro and 3DPlusMe have introduced Super Awesome Me, a personalized 3D printing experience that allows kids to become one of their favorite characters.
The National Basketball Association and Harman International have announced a multi-year marketing and merchandising partnership for a number of the NBA's leagues.
Brandgenuity is shifting the licensing for Gas Monkey Garage (home to the hit Discovery show “Fast ‘N Loud”) into high gear with the addition of four new partners.
Innovation First International and Hexbug will launch the new Tony Hawk Circuit Board toy line on shelves across Europe and North America this fall.
Platinum Films' "Matt Hatter Chronicles" has strengthened its foothold in the Middle East, with a new multi-territory, three-season deal with Cartoon Network.
Zodiak Media's current group CEO, David Frank, will step down in mid-October and will be succeeded by Marc-Antoine d’Halluin.
Cartoon Network will debut the 16th Pokémon movie, Pokémon the Movie: Genesect and the Legend Awakened, Oct. 19.
Zodiak Kids has teamed up with Showtime Attractions to create live events for the preschool brands Tickety Toc and Mister Maker.
To celebrate the 50th anniversary of “Doctor Who,” The Perth Mint has created a limited edition line of solid gold tribute coins.
Zeamu Music, the newly launched music label specifically for children ages 4 to 11, is presenting its new brand this weekend at MIPJunior.
Zodiak Kids placed its preschool show “Tickety Toc” on a series of new broadcasters around the world.
Discovery Communications has teamed up with HNJ Jewelry to create a line of jewelry inspired by the series “Here Comes Honey Boo Boo.”
Penguin, itself a classic brand, is at Brand Licensing Europe with three new television additions to several of the great literary classics that have helped it maintain its iconic status in the world of children’s literature.
UNIQLO has launched a new apparel line featuring the Moomins, in a deal brokered by Bulls Licensing.
BRB Internacional and Moonscoop have formed as alliance to manage each other’s catalogs for new media distribution.
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