Fifteen years after its TV debut on Nickelodeon, SpongeBob SquarePants remains an international pop culture icon with expanded merchandise lines and new collaborations.
Universal Partnerships & Licensing has tapped Cookies United to create a line of decorated cookies and cookie kits based on the upcoming Minions movie.
CBS Consumer Products has released a new addition in its line of Star Trek alcoholic beverages, Klingon Bloodwine (tlhIngan 'Iw HIq).
Disney's Frozen is the No. 1 toy license of the year in Great Britain, according to the NPD Group, and is on track to overtake the No. 1 U.K. toy license of all time, Toy Story 3.
Celebrity wedding planner and TV personality David Tutera has partnered to develop a touring wedding show, Your Wedding Experience presented by David Tutera.
Outfit7 has appointed Dream Theatre to represent its digital brand Talking Tom and Friends in India.
Auto event brand Monster Jam has released a host of new toy offerings, continued its program at Lowe's and added new trucks to its mobile game.
Iron Gut Publishing has released a new limited edition print in its Wallace & Gromit art collection exclusively at Selfridges in London.
Viper Room, the iconic music venue on Sunset Boulevard in Los Angeles, has collaborated with Vanson Leathers for a limited edition leather jacket.
Jewelry designer Zalemark has teamed up with iconic singer Engelbert Humperdinck to commemorate the release of his new album Engelbert Calling.
Entertainment One Family has secured broadcast agreements around the globe for more than 100 hours of its children’s programming.
Rainbow has brought two of its top girls’ brands to Licensing Expo in Las Vegas, Nev., this week–Winx Club and Mia and me.
Atlantyca Entertaiment has signed with The Susan Gurman Agency to produce live stage shows featuring "Geronimo Stilton."
Nerd Corps Entertainment has inked its 50th licensee for the children's animated series "Slugterra"–Panini.
Hasbro showcased its roster of global franchise brands this week at Licensing Expo to underscore how it is revolutionizing play through immersive story telling platforms.
Warner Bros. Consumer Products EME has signed a deal with MBC to bring Scooby-Doo and Tom and Jerry to the stage in the Middle East.
Sixteen South has appointed Nickelodeon & Viacom Consumer Products to represent the Nick Jr. program “Lily’s Driftwood Bay” for licensing.
DeNA and Hasbro have launched the official mobile game for the feature film Transformers: Age of Extinction, which arrived in theaters Friday.
The long-term partnership between Puma and Arsenal Football Club has formally begun and includes wide-ranging licensing rights.
Mind Candy has launched the new app “PopJam” in the U.K., which is designed to be a creative community for kids ages 7 to 12.
Genius Brands International has partnered with Comcast to distribute its Baby Genius content.
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