As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Sesame Workshop has signed on as an official affiliate of Team USA and the U.S. Olympic Committee for the Sochi Olympics.
Nickelodeon’s SpongeBob SquarePants is teaming up with the U.S. Postal Service and eBay for two holiday collaborations.
Macy’s is planning an exclusive women’s fashion brand inspired by the Latina actress, recording artist and author Thalía.
Steve Madden has partnered with Chiara Ferragni, creator of the fashion blog “The Blonde Salad,” for a footwear collection.
KFR Creative’s first property, Dude Zombie, has made its product debut through the new licensing marketplace Ship & Duck.
Random House Children’s Books has released a series of new titles from Nickelodeon, Mattel and Sesame Workshop.
Studio 100 and mixtvision Digital have launched the official Maya the Bee game app worldwide in 10 different languages.
GalaBingo.com has teamed up with ITV to feature the British soap opera “Coronation Street” in a series of bingo and slots games.
WWE has made a trio of promotions to guide the company through a series of strategic growth initiatives.
Disney Interactive has released a new web series based on the Disney Parks attraction It’s a Small World, in partnership with Rosetta Stone.
Dark Horse has added to its line of Game of Thrones collectible figures, created in partnership with HBO Global Licensing.
Paws, Inc. has named three new agents for the Garfield brand in G/A/S, the Middle East and Latin America.
BRB Internacional and Maya Studio announced a partnership to create an animated series based on the characters of the Calaveritas brand.
FremantleMedia Kids & Family Entertainment has appointed four new licensing agents and three new toy distribution partners for “Tree Fu Tom.”
Big Tent Entertainment has begun to expand internationally with the appointment of a collection of new licensing agents from around the globe.
The Joy Tashjian Marketing Group has been named exclusive licensing agency for the animated series “Rob Dyrdek’s Wild Grinders.”
Activision Publishing and Marvel Entertainment are planning a follow-up Spider-Man video game for spring 2015.
NECA is expanding its offerings on e-commerce site Mock.com to include Divergent gear.
41 Entertainment and Lisle International, have unveiled plans for the debut of “Pac-Man and the Ghostly Adventures in the U.K.
Nickelodeon & Viacom Consumer Products has unveiled its range of MTV headwear with American athletic brand Starter Black Label.
©2013 ADVANSTAR COMMUNICATIONS INC. All rights reserved.