An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Disney has created its first Latina princess, Elena of Avalor, who will appear in a spin-off of Disney Junior's hit preschool show "Sophia the First."
Xcel Brands has teamed with True Cosmetics to develop a skincare and cosmetics line for fashion designer Isaac Mizrahi, called True Isaac Mizrahi.
ITV Studios Global Entertainment has added a host of new gifting licensees for the Classic Thunderbirds brand at the Spring Fair trade show this week.
Penthouse magazine has selected artist Sid Maurer to memorialize the Penthouse Pets in a series of paintings that will tour the world and be available for licensing.
The Perth Mint is honoring "Star Trek: The Original Series" with the release of two silver commemorative coins, under license by CBS Consumer Products.
Viz Media has partnered with House Foods America to integrate its character Doraemon onto the packaging of a range of tofu products in the U.S.
Video game publisher Little Orbit has launched a contest that challenges fans of the Cartoon Network series "Adventure Time" to create a new character.
Olly Ltd. has appointed a licensing agent in the U.K. and Ireland for its Olly the Little White Van brand and appointed a licensing and marketing veteran to its board.
DC Thomson Consumer Products licensees are showcasing a range of new products for The Beano this week at Spring Fair in Birmingham, England.
Giani is debuting its new line of "Great British Bake-Off"-branded appliances this week at Spring Fair in Birmingham, England.
License Connection has signed Matt Hatter Chronicles' first deal in Benelux.
DecalGirl has signed a licensing deal with Disney and Disney Pixar to create electronics skins featuring more than 30 of the studios’ properties.
Jakks Pacific is planning a line of large-scale figures and other toys inspired by Warner Bros. Pictures’ and Legendary Pictures’ upcoming film Godzilla.
ESPN has launched digital shops on its ESPNcricinfo.com and ESPN.com.au for global cricket fans and sports enthusiasts in Australia and New Zealand.
WWE has signed a three-year licensing deal with Brush Buddies for a collection of WWE Superstar toothbrushes.
Warner Bros. Entertainment has named Ana de Castro as senior vice president and deputy general counsel.
Mattel is taking the Thomas & Friends franchise to the next level with a new retail business model that will emulate its popular American Girl property.
SpongeBob SquarePants is set to star in a series of animated emoticon digital stickers on the mobile texting platform “WeChat.”
Centerstage Brands International has tapped Univision Communications to license the late Latin American movie star Pedro Infante in the U.S.
Stan Lee’s Kids Universe has teamed up with Storypanda Digital Publishing to create interactive storybook apps.
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