An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Endemol North America has teamed with Vavi Sport & Social to launch the “WipeoutRun” event, a game show-inspired obstacle course, in the U.S. and Canada.
Sports and entertainment company Day 6 Sports Group has teamed with the National Basketball Association to re-launch the game brand Backyard Sports.
Penguin has signed on to develop publishing programs for two preschool series–the upcoming CBeebies show "Hey Duggee" and DHX Brands' "Ella the Elephant."
Nickelodeon has released a number of character-based holiday products in partnership with licensees in the U.K.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
Rovio Entertainment’s innovative video distribution model, ToonsTV, which is available within every “Angry Birds” mobile game, has hit 4 billion views.
Sesame Workshop has appointed Mag Brands to produce a range of Sesame Street outerwear for the U.S.
Warner Bros. Consumer Products has teamed with its licensing partners to support the third and final film in The Hobbit trilogy.
The joint venture between 21st Century Fox's Shine Group and Apollo Global Management's Endemol and Core Media Group has launched.
Nickelodeon is celebrating the holidays with activations at shopping malls and recreation parks in Asia, South Africa and at Russia’s Domodedovo Airport.
Sports company Extreme is giving all attendees of Brand Licensing Europe this week two free tickets to the 2015 Extreme Drift Allstars U.K. Grand Prix.
Making its BLE debut, Dreamchaser is introducing Woozle & Pip for international licensing.
Daredevil Development and Walker Productions have launched the "Tilly and Friends" game app for Android.
Warner Bros. Consumer Products EMEA has released details of three major cobranding collaborations for its iconic entertainment brands.
Imangi Studios has partnered with NFL Players Inc. to bring the most popular NFL players to the mobile game “Temple Run 2” this season.
Zodiak Kids has sold Marathon Media's production “Lolirock” to territories across Europe, Latin America, Asia and the Middle East, and licensing deals in France.
Twentieth Century Fox Consumer Products and Forever 21 have created a new collection featuring "The Simpsons" that will debut at stores worldwide Thursday.
England's Rugby Football Union has teamed up with Wattbike for a range of branded exercise bikes and floor mats.
Bleacher Creatures has launched its 2014 NHL player plush collection, with Sidney Crosby of the Pittsburgh Penguins and Alex Ovechkin of the Washington Capitals.
Parham Santana recently secured a new deal with Euro Ceramica to bring Turner Classic Movies to the table.
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