An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
BBC One has commissioned a new daytime game show based on the U.K. board game Linkee that will be distributed internationally by Warner Bros.
Striker Entertainment has tapped Next Games to create a mobile game based on the AMC’s zombie drama series “The Walking Dead.”
Ludorum has appointed Licensing Street as its U.S. licensing consultant for the preschool show “Chuggington.”
The Hershey Company’s Reese's brand has launched a line of NCAA Fan Edition printed cups that use edible printing technology.
Skinnygirl, the brand from reality TV star Bethenny Frankel, has launched a new line of water enhancers at retailers across the U.S.
IDW Publishing is bringing of the most popular “Star Trek: The Original Series” episodes of all time into a new comic series.
Tervis has tapped into its inner ninja with a new line of Teenage Mutant Ninja Turtles insulated drinkware.
Giromax is celebrating the 10th anniversary of Peppa Pig with a new line of mini Clay Buddies kits.
Genius Brands International has elected entertainment industry veteran Anthony Thomopoulos to its board of directors.
Licensing agency Brandgenuity has signed six new licensees for the History channel’s Dark Ages drama “Vikings.”
The National Hockey League has made new additions to its roster of international licensees and retailers in partnership with its agent Plus Licens.
The CGI-animated web series, “Barbie Life in the Dreamhouse,” will premiere on Nickelodeon in October.
Perry Ellis International has launched a new e-commerce site for its Callaway Golf Apparel brand at CallawayApparel.com.
DQ Entertainment has signed a slew of distribution deals for its kids’ shows including “The Jungle Book,” “Robin Hood” and “Peter Pan.”
Mind Candy will support the charity BBC Children in Need with a series of cross-promotional activities in the U.K.
The Carte Blanche Group has signed a major publishing deal for its Tatty Teddy & My Blue Nose Friends brand with Autumn Group.
Marvel Entertainment is bringing The Avengers brand into the food and oral health categories in a series of new partnerships.
Studio 100 and Namco Bandai Games are pairing for a new video game based on Studio 100’s Maya the Bee property.
Yo Gabba Gabba co-creator Scott Schultz is planning a new television and app brand for babies and toddlers–Hi BabyBoo!.
Bulldog Licensing’s North American sister company is taking on the Garfield brand in the U.S. and Canada.
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