An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Endemol North America has teamed with Vavi Sport & Social to launch the “WipeoutRun” event, a game show-inspired obstacle course, in the U.S. and Canada.
Sports and entertainment company Day 6 Sports Group has teamed with the National Basketball Association to re-launch the game brand Backyard Sports.
Penguin has signed on to develop publishing programs for two preschool series–the upcoming CBeebies show "Hey Duggee" and DHX Brands' "Ella the Elephant."
Nickelodeon has released a number of character-based holiday products in partnership with licensees in the U.K.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
Rovio Entertainment’s innovative video distribution model, ToonsTV, which is available within every “Angry Birds” mobile game, has hit 4 billion views.
Sesame Workshop has appointed Mag Brands to produce a range of Sesame Street outerwear for the U.S.
Warner Bros. Consumer Products has teamed with its licensing partners to support the third and final film in The Hobbit trilogy.
The joint venture between 21st Century Fox's Shine Group and Apollo Global Management's Endemol and Core Media Group has launched.
Nickelodeon is celebrating the holidays with activations at shopping malls and recreation parks in Asia, South Africa and at Russia’s Domodedovo Airport.
ABC will air a Captain America spin-off series based on the female lead in the films Agent Peggy Carter.
Entertainment One Licensing has opened a new office in Melbourne that will serve as eOne's Australian headquarters.
UEFA, European football’s governing body, has appointed IMG Licensing as master licensee for the UEFA Euro 2016 football tournament.
McDonald's will change the look of its French fry packaging globally Monday to celebrate the upcoming FIFA World Cup in Brazil.
Bandai Namco Games U.K. has announced that the “Pac-Man and the Ghostly Adventures 2” video game will be available in October in the U.K.
Shogakukan-Shueisha Productions has appointed its subsidiary, Viz Media, to handle the merchandising of the anime brand Doraemon in the Americas.
DC Thomson Consumer Products has partnered with the U.K. family restaurant chain Brewers Fayre to feature The Beano brand.
SEGA of America will unleash an all-new Sonic the Hedgehog at E3 next week with the debut of two new video games for the brand.
HBO Global Licensing is partnering with Composite Effects for a line of hyper-realistic silicone masks and prosthetics based on “Game of Thrones.”
Pretty Ugly had added Caseable as the newest Uglydoll licensee, which will create a line of cases for tablets, smartphones and laptops.
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