With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
The Tetris Company is partnering with Threshold Entertainment to develop a feature film inspired by the iconic video game "Tetris."
Rainbow has appointed Earthbound to represent both Winx Club and Mia and Me throughout the U.S. for licensing in a move to grow its brands in America.
Disguise, the Halloween costume division of Jakks Pacific, has signed a deal with DreamWorks Animation to produce Halloween costumes.
The Jim Henson Company’s animated children’s series “Dinosaur Train” has signed a raft of new licensees in key European territories ahead of this year’s BLE.
The U.S. Postal Service, in collaboration with Warner Bros. Consumer Products and DC Entertainment, will feature Batman on a limited edition collection of stamps.
Audio company BassBuds has launched a range of official Premier League team-branded in-ear headphones and Bluetooth portable speakers.
Build-A-Bear Workshop will add a Hello Kitty 40th anniversary edition to its current Hello Kitty collection of customizable plush.
Upper Deck has become the official trading card licensee of both the American Hockey League and the Professional Hockey Players' Association.
WWE and Susan G. Komen have collaborated on their third annual campaign for National Breast Cancer Awareness month.
Hoho Rights has appointed IVS Group as the new master toy partner for its preschool series "Cloudbabies."
BBC Worldwide ANZ has tapped SuperCheap Auto as the exclusive retailer of Top Gear-branded automotive accessories in Australia and New Zealand.
PGS has announced the first pre-sale of the second season of “The Jungle Bunch to the Rescue!” to Germany’s Super RTL.
Rovio Entertainment has released the first “Angry Birds Stella” game in the new Angry Birds series.
Women’s licensed sports fashion brand, Touch by Alyssa Milano, will launch its premiere line of maternity wear in fall 2015.
NFL Players Inc. has teamed up with FanPrint to create an apparel line that will benefit the Gene Upshaw Player Assistance Trust Fund for former NFL players in need.
Richard Goldsmith has been given an expanded role at the Jim Henson Company as executive vice president of global distribution and international consumer products.
The Japanese brand Rilakkuma will come to life at FAO Schwarz in New York City Oct. 11 as the brand makes its way to North America.
OuiDO! Productions is producing an all-new TV series based on the Japanese brand Monchhichi and the company has tapped PGS to represent the show for distribution.
Disney Interactive and Marvel have launched a new version of the Disney Infinity hybrid toy/video game, "Disney Infinity: Marvel Super Heroes."
Licensed clothing specialist Poeticgem is set to develop a new adult nightwear and underwear range based on The Snowman and The Snowdog brand.
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