Fifteen years after its TV debut on Nickelodeon, SpongeBob SquarePants remains an international pop culture icon with expanded merchandise lines and new collaborations.
AMC Networks and BBC Worldwide have announced a new long-term partnership that will see AMC take an equity stake in the cable channel BBC America.
CBS Consumer Products has launched a new line of Original Star Trek jewelry from licensee Rocklove.
Disney’s Frozen and Nickelodeon's Teenage Mutant Ninja Turtle characters will come to life this Halloween as some of the year's top costumes.
Nintendo has released the video game "Pokémon Art Academy" exclusively for Nintendo 3DS.
Fuhu, the creator of the Nabi Android tablet for kids, has released the game app "Karaoke Box" complete with the Disney Karaoke: Frozen song bundle.
U.K. sports brand Extreme's energy drink, Extreme Energy, is now available in more than 3,000 bars and clubs across the U.K.
NASCAR has teamed up with property developer AMP Group USA to open I-Drive NASCAR, a new indoor, high-performance kart racing facility in Orlando, Fla.
The Little Gym International is introducing SpongeBob SquarePants-themed Awesome Birthday Bash parties in partnership with Nickelodeon.
Fit For Sport has joined forces with Saban’s Power Rangers emPOWER program in the U.K. to launch a fitness guide to help children "power up."
DHX Brands has launched a major U.K. brand awareness initiative to help promote its new In the Night Garden website and app.
The SpongeBob SquarePants balloon will debut a new look at the 87th annual Macy's Thanksgiving Day Parade Nov. 28.
DHX Media has appointed Cupcake Digital to develop a series of children’s apps inspired by the “Yo Gabba Gabba!” TV series.
First Lady of the United States Michelle Obama has announced new partners for the Partnership for a Healthier America organization–Sesame Workshop and the Produce Marketing Association.
9 Story Entertainment has sold three of its series to the National Geographic Kids digital video channel on YouTube.
Toys ‘R’ Us has debuted a revamped YouTube channel designed to be the go-to destination for programming for all things toys.
Nottingham Forest has appointed Copyright Licensing Agency to handle licensing for the animated feature film Foosball in MENA.
Walls 360 has created a line of on-demand wall graphics for the Nicktoons series, “Rob Dyrdek’s Wild Grinders.”
m4e has picked up “B-Daman Crossfire” for its TV platform and will also represent the brand for licensing in German-speaking territories.
A new collection of Disney villains-inspired beauty products has arrived at Walgreens stores in the U.S.
Big Tent Entertainment has tapped Precious Kids for a new line of car accessories featuring the character Domo.
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