With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Disney Consumer Products has unveiled an intergalactic assortment of products for the new Disney XD animated TV series "Star Wars Rebels."
Cartoon Network has inked a deal with Penguin Young Readers Group to launch a publishing imprint under its name in summer 2015.
Sports licensing is emerging as a key growth area at this year’s Brand Licensing Europe, as UEFA Euro 2016 joins the roster of speakers on the show’s educational program.
Disney Interactive and Marvel have launched a new version of the Disney Infinity hybrid toy/video game, "Disney Infinity: Marvel Super Heroes."
C3 Entertainment has been appointed to represent rock ‘n’ roll legend The Big Bopper for licensing and merchandising.
Warner Bros. Consumer Products EMEA will host its second annual Golden Bunny Awards at Brand Licensing Europe Oct. 7 to celebrate and recognize its licensing partners.
The second 1/6th scale collectible Game of Thrones figure from Threezero– Eddard "Ned" Stark–is now available for pre-order.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
Merchantwise has been appointed by ITV Studios Global Entertainment to manage the licensing program of the new “Thunderbirds Are Go!” TV series in Australia.
Knockout Licensing has added three new partners for Boo: The World’s Cutest Dog in Japan and Europe.
Movado is launching a collection of special edition watches to celebrate baseball legend and Movado brand ambassador Derek Jeter.
Target is teaming up with four YouTube stars along with Design Hunter L.A. for a YouTube video series.
A select group will get a chance to experience Cartoon Network Amazone in Bang Saray, Thailand before the park opens to the public.
Paramount Pictures and Nickelodeon’s Teenage Mutant Ninja Turtles Mobile Game is now available for iOS, Android and Amazon devices.
Social media celebrity Bethany Mota is launching a new beauty partnership with her debut signature fragrance with retail chain Aeropostale.
Advanstar Licensing, organizers of Licensing Expo, announced today that AwesomenessTV will exhibit at Licensing Expo 2015 for the first time.
Lawless Entertainment and Dina Asia Pacific Company have concluded a deal with toddler product developer Bei Lu of Shanghai on behalf of Suzy’s Zoo.
Ben and Jewel Tankard of Bravo’s reality show “Thicker Than Water” now have a licensing and distribution agreement with NYS Collection Eyewear.
Epic Rights, the global branding and merchandising agency representing KISS, has signed a new t-shirt deal with Major League Baseball and apparel licensee Liquid Blue.
Haven Licensing is expanding its collaboration with the Australian Football League to create co-branded Sesame Street merchandise for 17 of the league’s teams.
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