The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Video care monitoring company Seedonk is planning a new series of consumer technology products featuring the Kodak brand.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
Victory Tailgate has signed a new deal with restaurant chain Waffle House for branded cornhole boards and bags.
Lollipop brand Chupa Chups has signed a raft of new licensing deals in Italy.
The Light Fund, the U.K.'s charitable body for the licensing industry, has named 16 beneficiaries for the more than £90,000 it raised in 2014.
The University of California, Davis has partnered with alumni-owned business City Bicycle Company to create a branded bicycle.
Harley-Davidson is partnering with Cobra Electronics for a special, limited edition Harley-Davidson-branded CB radio.
In an effort to continue growth, Brand Castle, a licensee for branded baking kits, has named John Brandley as senior vice president, sales.
Licensing agency Brands with Influence has added a swath of new partners for brands including the Royal National Lifeboat Institution.
The Boy Scouts of America has added several new licensees, both for consumer products and scouting-specific gear.
The U.K.’s Royal National Lifeboat Institution has appointed global licensing agency Brands with Influence to represent it worldwide.
Crumbs Bake Shop has tapped White Coffee to develop a line of packaged and single-cup coffees inspired by its gourmet cupcakes.
Disney Consumer Products has teamed up with several retailers for a collection featuring sweethearts Mickey Mouse and Minnie Mouse just in time for Valentine’s Day.
The Coca-Cola Company has teamed up with OPI Products to feature several of the company’s beverages in a limited edition line of nail lacquers.
Perfetti Van Melle has appointed Beanstalk as the exclusive licensing agency in Greater China for its iconic lollipop brand Chupa Chups.
KitchenAid has teamed up with two well-known brands in the world of beverages–home carbonation brand SodaStream and home espresso company Nespresso.
Cheetos brand spokes-cheetah Chester Cheetah is entering the fragrance category with a new limited edition scent–Cheeteau.
Rita’s Italian Ice and Mars, Inc.’s Starburst have introduced their latest co-branded flavor–Starburst Orange Italian Ice.
Casino gaming company IGT is planning to bring the Japanese-inspired lifestyle brand Tokidoki to slot machines.
Bulls Licensing has signed on to represent Licensing Management International and its client British Motor Heritage in the Nordics.
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