The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
Crumbs Bake Shop re-opened its location at Chicago Water Tower Place Thursday, as part of the re-launch of the confectionary brand.
Australian automaker GM Holden has appointed TPF as the global licensing agent for its stable of brands including Holden, Holden Special Vehicles and the Holden Racing Team.
U.K. sports brand Extreme's energy drink, Extreme Energy, is now available in more than 3,000 bars and clubs across the U.K.
The work of best-selling author and illustrator Nancy Tillman will be featured in a number of licensed programs in 2015 in anticipation of her new book launch.
Fit For Sport has joined forces with Saban’s Power Rangers emPOWER program in the U.K. to launch a fitness guide to help children "power up."
Preparations for the 20th anniversary of Guess How Much I Love You in 2015 are well underway, with Walker Books adding two new licensees for the brand.
Ireland's An Post has issued a collectible four-stamp set celebrating video game icons Nintendo’s Mario and SEGA’ s Sonic the Hedgehog.
Rocket Licensing has brokered a deal that will see the Very Hungry Caterpillar featured in an on-pack promotion of Cawston Press fruit juices.
Tubby Brands, creator of the board game Convoy: The Card Strategy Game, has launched a crowd-funding campaign on the U.K. for the North West Ambulance Charity.
Banana brand Chiquita has teamed up with Origin Food Group to create a line of fruit and yogurt smoothies now available at Walmart in the U.S.
Rovio Entertainment and frozen yogurt chain TCBY are collaborating on a summer promotion featuring Angry Birds.
Art licensing firm MGL has added artist Katarina Sokolova to its roster.
Interactive mobile company King Digital Entertainment and its game Candy Crush Saga will launch its first U.K. collection of candies, in partnership with Spun Candy.
Gameloft and Fox Digital Entertainment have extended their partnership for the release of their new digital game app, “Ice Age Adventures.”
Harley-Davidson is expanding its global authorized tours program in the U.S. with a new domestic provider, Twisted Trailz Excursions.
Warner Bros. Television Group is celebrating the 20th anniversary of the series premiere of "Friends" with a Central Perk pop-up shop and product program.
Poeticgem is developing a range of products based on the iconic British motorcycle brand BSA.
The Joester Loria Group has extended Mountain Dew's presence in the sporting goods category with the launch of a new line of skateboards and scooters.
Cookies United, a wholly owned subsidiary of United Baking Co., has purchased certain assets of the Silver Lake Cookie Co.
Bulls Licensing has launched its new look and feel at this year’s Brand Licensing Europe.
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