The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Krispy Kreme has teamed up with Massimo Zanetti Beverage USA for new additions to its retail line of coffee products, in a deal brokered by Brand Central.
Perfetti Van Melle and Pantone Colorwear have teamed up to combine their iconic brands for a new outerwear collection featuring Mentos and Chupa Chups.
Five iconic British institutions will be exhibiting at Licensing Expo this year for the first time including The Royal Ballet and the Shakespeare Birthplace Trust.
Entrepreneur Media, publisher of Entrepreneur magazine, has partnered with the Professional Education Institute to develop coaching and training programs.
All American Licensing & Management Group has tapped Bow Wow Pets to develop a line of pet products featuring the Dog for Dog charity.
The non-food licensing program for TapatÍo is heating up, with Firefly Brand Management adding seven new partners for the hot sauce brand.
Actor and producer Mark Wahlberg has launched a limited edition apparel line with Indian Motorcycle. The star is also the brand ambassador for the company's Scout brand.
PepsiCo has partnered with Body Rags for a new t-shirt line featuring the Pepsi and Mountain Dew beverage brands.
Peanuts Worldwide has partnered with DecoPac for a multi-year license agreement to create cake, cupcake and dessert decorations featuring the Peanuts brand.
Praim Group is planning a line of premium, kosher chocolate bars for the Mensch on a Bench brand, targeted to Jewish children and interfaith families in North America.
The Hershey Company’s Reese's brand has launched a line of NCAA Fan Edition printed cups that use edible printing technology.
A+ Images has teamed up with the Karen’s Kids brand for a new line of apparel for teachers and students.
Two British icons, Barbour and Land Rover, have announced an apparel collaboration for the fall/winter season.
Sony has signed a new multi-year deal with gaming company IGT to develop its Wheel of Fortune slot machines for mobile and online.
Reckitt Benckiser's Air Wick air freshener brand has launched new scents inspired by the essence of four U.S. national parks.
Drexel University has extended its partnership with The Collegiate Licensing Company, the licensing affiliate of IMG College.
Media company Univision Communications has teamed up with T-Mobile U.S. to launch a wireless service created specifically for Hispanic Americans.
Mr. Dee's has added another product to its frozen potato line featuring the iconic seasoning–Old Bay Seasoned Potato Bites.
Party Animal has launched the first military action figures licensed by the U.S. Army called Lil’ Troops.
Just Licensing, master agent for the WikiLeaks brand and the name and likeness of its founder Julian Assange, has signed two new sub-agents for the brand in Europe.
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