The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
The Praim Group has released a limited edition chocolate bar featuring DreamWorks Animation's latest feature film, Home.
The Norwegian Star cruise ship has been re-launched with a range of new dining and entertainment venues including the Jimmy Buffet-themed Five o'Clock Somewhere Bar.
McDonald's is promoting Zodiak Kids’ children’s series “LoliRock” in France this month with a new Happy Meal offering.
Elmer's Products has teamed with the non-stick coating brand LiquiGlide to develop a range of new adhesive products.
H.J. Heinz Company and Kraft Foods Group have agreed to merge, forming the third largest food and beverage company in North Americ.
LMCA is bringing the Westinghouse Electric Corp. brand to another new category– home water purification.
Hat and accessories company Canada-Bliss has partnered with actress Tamala Jones, from the ABC TV series "Castle," to develop a signature line.
Doritos, part of PepsiCo's Frito-Lay division, has teamed with Marvel Studios to celebrate the May 1 release of Marvel's Avengers: Age of Ultron.
New company Squiz has signed its first license to bring the Sophie la Girafe brand to its line of reusable drink pouches for kids.
Floor care brand Bissell has appointed IMC to expand its brand into a range of new product categories including home, DIY and automotive.
“Sesame Street” character Abby Cadabby and Sesame Workshop's H. Melvin Ming will launch the annual Light It Up Blue global campaign to raise awareness of autism.
Premium drink company Diageo has launched a new whiskey created in partnership with global sporting icon David Beckham.
Discovery Communications is planning a line of Keurig-compatible, single-serve coffee cups inspired by the TLC series, “Cake Boss.”
For the first time ever, an official Duff Beer (inspired by “The Simpsons” brew) will be available at retail.
Pepsi debuted its inaugural Live for Now capsule collection of apparel and accessories at Bloomingdale’s in New York City Wednesday.
A new Strawberry Shortcake promotion has launched at 4,000 KFC locations across mainland China.
Disney is teaming up with Change4Life in the U.K. for a campaign to encourage children to meet the minimum 60 minutes of exercise they need each day.
The Joester Loria Group has brokered another collaboration for its client Mountain Dew’s Green Label Exclusives program.
Target will donate one school supply item to a student in need for every select up&up school supply purchased at its stores from July 13 until Aug. 2.
Quarterback Johnny Manziel of the Cleveland Browns ranks No. 1 overall on the NFL Players Top 50 Player Sales list for the first quarter of 2014.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.