The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Plumbing and drain cleaning brand Roto-Rooter has teamed with Metro Design USA to develop a line of branded plumbing plungers for residential use.
Hormel Foods' Spam brand has kicked off the cross-country Spamerican Tour with Food Network chef Sunny Anderson.
Iron Gut Publishing has partnered with the Great Ormond Street Hospital Children’s Charity for a collection of artwork featuring the Peter Pan brand.
Firefly Brand Management has signed a host of new licensees for Mr. Bubble as the bubble bath brand readies for its 55th anniversary next year.
The U.K. licensing industry charity The Light Fund, is planning a number of new fundraising events, after raising more than £90,000 in 2014.
Trade show veteran Kathy Ireland has teamed up with ExpoMarketing Group to help other businesspeople showcase their brands at trade events.
Licensing agency LMCA has brokered a new partnership between Westinghouse Electric and Strattec Advance Logic for a line of security products.
Brandgenuity has secured seven new licensing partners for Gas Monkey Garage, the auto restoration shop featured in the Discovery series “Fast ‘N Loud.”
Iconic red and white frozen treat Bomb Pop and sour candy brand Warheads have joined forces to launch a new line of lip-puckering frozen treats.
Meredith Corp.'s publishing and lifestyle brand Better Homes and Gardens has partnered with Lakeside Development Company to build the Innovation Home.
Brandgenuity has launched the licensing program for Gas Monkey Garage, famous for fixing up and flipping hot rods, classic cars and motorcycles.
Pan American World Airways has tapped Itochu Fashion System as the master licensee for the Pan Am brand in Japan.
The first M&M's store in France has opened its doors at the Paris-Charles de Gaulle airport.
Organic yogurt brand Stonyfield has appointed Brandgenuity as its exclusive licensing agency.
The Licensing Company North America has expanded its representation agreement with beverage brand Welch’s.
Iconic British bear Paddington has joined forces with U.K. bakery brand Warburtons to promote Paddington’s upcoming feature film.
Keurig Green Mountain has launched a line of Café Bustelo K-Cups for the single-serve coffeemaker.
Lawless Entertainment and Dina Asia Pacific Company have struck a deal with Suzy’s Zoo, children’s illustrations from artist Suzy Spafford, and Teammate Hong Kong.
Disney Consumer Products reported a strong third quarter with revenue up 16 percent to $902 million and operating income up 25 percent to $273 million.
Zeptolab has announced a multi-market Happy Meal promotion with McDonald’s for its mobile game brand Cut the Rope.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.