The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
The Perth Mint is honoring "Star Trek: The Original Series" with the release of two silver commemorative coins, under license by CBS Consumer Products.
Viz Media has partnered with House Foods America to integrate its character Doraemon onto the packaging of a range of tofu products in the U.S.
Toys 'R' Us announced a significant expansion of its ongoing support of the Special Olympics with a sponsorship of the 2015 Special Olympics World Games and more.
The London Taxi Company, the only manufacturer of the iconic British black cab, has inked a deal with IglooBooks for a range of titles featuring London Taxis.
U.K. licensing executives Anthony Temple (Rainbow Designs), Alicia Davenport (DRi) and Stephen Gould (CPLG) have organized a Miffy & Friends Charity Cycling Challenge.
Long-time partners AriZona Beverages and Welch’s have joined forces again to create a new line of all-natural, sparkling juice cocktails.
Sequential Brands Group has partnered with television and online retailer HSN to offer The Franklin Mint branded collectible and memorabilia products to consumers.
Nestlé has expanded its relationship with licensees Fraser and Neave to bring a wider range of its beverage products to Malaysia.
Winnebago Industries has partnered with Farm and City Insurance Services to offer a wide array of insurance coverage for recreational vehicles.
The National Basketball Association has announced two new sponsorships with healthcare company Kaiser Permanente and tax services provider H&R Block.
Baskin-Robbins has partnered with Boardwalk Frozen Treats to bring its ice cream and frozen treats to grocery stores across the U.S.
PepsiCo's Frito-Lay North America division and Activision Publishing have teamed up for a Skylanders promotion.
Three licensing executives will be donning their trainers and running the London Marathon on April 13 to support The Light Fund.
Saban Brands has partnered with San Francisco’s Center for Childhood Creativity to develop a series of activities for kids.
Of the 5,000 brands that can be found at Licensing Expo, more than 1,800 are from consumer goods categories.
London’s Natural History Museum has added two new product partners for its annual Wildlife Photographer of the Year competition.
Kellogg Company is getting in on The Amazing Spider-Man 2 action with a new game app that let’s players step into the world of the upcoming
Ripple Junction has donated 5,000 of its graphic t-shirts to victims affected by the recent tornadoes and flooding in the Southern and Eastern U.S.
McDonald's will change the look of its French fry packaging globally Monday to celebrate the upcoming FIFA World Cup in Brazil.
All American Licensing & Management Group has been appointed to develop a program for the MGM Grand Hotel & Casino in Las Vegas, Nev.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.