The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Meredith Corp.'s publishing and lifestyle brand Better Homes and Gardens has partnered with Lakeside Development Company to build the Innovation Home.
Walls Outdoor Goods will include DuPont Kevlar materials in its new line of outdoor workwear designed for durability in demanding conditions.
The National Geographic Society and First Bankcard, a division of First National Bank of Omaha, have launched the National Geographic Visa card.
Hatfield & McCoy Family brand whiskey has launched in new markets after receiving a silver metal from the Beverage Testing Institute.
The Joester Loria Group has brokered a deal to bring The World of Eric Carle to a line of 365 Everyday Value juices at Whole Foods Markets across the U.S.
The National Basketball Association has announced a new multi-year marketing partnership with PepsiCo, making the food and beverage company an official partner of the league.
Xcel Brands has announced two new partnerships for the Isaac Mizrahi brand with 1-800-Flowers.com and FineStationery.com for floral arrangements and greeting cards.
Uncle Skipper and Pip from the Channel 5 kids' series "Pip Ahoy!," are joining the latest audio podcast of the Royal National Lifeboat Institute's Littlestone station.
Nickelodeon Viacom Consumer Products recently partnered with Dolci Preziosi and Walcor to celebrate Easter in Italy.
Swiss watch brand Baume & Mercier has crafted two limited edition men's watches inspired by Shelby Cobra's racecar.
Discovery Communications is planning a line of Keurig-compatible, single-serve coffee cups inspired by the TLC series, “Cake Boss.”
For the first time ever, an official Duff Beer (inspired by “The Simpsons” brew) will be available at retail.
Pepsi debuted its inaugural Live for Now capsule collection of apparel and accessories at Bloomingdale’s in New York City Wednesday.
A new Strawberry Shortcake promotion has launched at 4,000 KFC locations across mainland China.
Disney is teaming up with Change4Life in the U.K. for a campaign to encourage children to meet the minimum 60 minutes of exercise they need each day.
The Joester Loria Group has brokered another collaboration for its client Mountain Dew’s Green Label Exclusives program.
Target will donate one school supply item to a student in need for every select up&up school supply purchased at its stores from July 13 until Aug. 2.
Quarterback Johnny Manziel of the Cleveland Browns ranks No. 1 overall on the NFL Players Top 50 Player Sales list for the first quarter of 2014.
Nickelodeon has partnered with Australian live events company Showtime Attractions to manage and expand Teenage Mutant Ninja Turtles’ licensed characters to Australia and New Zealand.
U.K. gaming software developers Microgaming has created an online slot game for Jurassic Park in partnership with Universal Partnerships & Licensing.
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