Licensor Diageo and licensing agency Beanstalk are pairing to expand the Guinness beverage brand into new and broader categories.
Reeves International will introduce Stanley Jr. wood craft kits and tool sets for children this weekend at Toy Fair 2016 in New York, New York.
Discovery Consumer Products has added a wide range of new licensing deals and expanded its existing partnerships in North America for the Discovery Kids brand.
Appy Food and Drinks has released a range of Peppa Pig kids’ juice drinks in all Aldi supermarkets across the U.K.
The U.S. Army has entered a licensing agreement with Source3 for 3D printed, personalized ornaments for service members, family and friends.
Lisa Marks Associates has been appointed as the North American licensing agency for Perfetti van Melle’s Chupa Chups brand.
SmileyWorld has unveiled new products from its various licensees around the world including Nici, Noris Spiele, Creativamente, Trends International, Commonwealth and Just Funky.
CandyRific is expanding its line of Finding Nemo offerings to include Disney-Pixar’s upcoming film Finding Dory, which will be released June 17.
The Royal Horticultural Society has licensed Carousel Calendars to produce a range of 2017 RHS calendars, organizers and pocket diaries.
Gifts manufacturer and distributor Wow! Stuff has signed with Global Merchandising Services to be the master gift licensee for the Emoji brand.
McDonald’s has partnered with HarperCollins Children’s Books to launch Happy Meal Books focused on Valentine’s Day-themed storylines.
Restaurant chain Red Robin has unveiled a menu lineup inspired by the July 1 release of Paramount Pictures and Skydance Productions’ Terminator Genisys.
Frozen yogurt restaurant Yogurtland has launched a range of new flavors inspired by episodes and characters from the hit app "Candy Crush."
Dunkin' Donuts and Baskin-Robbins celebrated Liverpool FC's recent visit to Malaysia by hosting a meet-and-greet event in Kuala Lumpur Friday.
Mantis World is developing a range of ethically produced apparel for babies, kids and adults featuring WWF brand.
Apparel licensee Trevco has launched a new print-on-demand platform that will allow licensors to create comprehensive print-on-demand programs.
Brand & Deliver has created a 30-second animation for the cybersecurity software brand Kaspersky Lab under its partnership with Sony Pictures’ Pixels: The Movie.
Thinkway Toys has created a new line of deluxe Animatronic interactive Star Wars action figures.
Retailer and menswear brand owner Trinity has tapped David Beckham to play a role in driving the global business of its Kent & Curwen brand.
Media company Athlete Content & Entertainment launched in partnership with majority stakeholder, the NFL Players Association, to create original programming featuring the world's top athletes.
Nike Vision and basketball player Kevin Durant have announced the newest edition of their collaborative eyewear line.
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