The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Meredith Corp.'s publishing and lifestyle brand Better Homes and Gardens has partnered with Lakeside Development Company to build the Innovation Home.
Walls Outdoor Goods will include DuPont Kevlar materials in its new line of outdoor workwear designed for durability in demanding conditions.
The National Geographic Society and First Bankcard, a division of First National Bank of Omaha, have launched the National Geographic Visa card.
Hatfield & McCoy Family brand whiskey has launched in new markets after receiving a silver metal from the Beverage Testing Institute.
The Joester Loria Group has brokered a deal to bring The World of Eric Carle to a line of 365 Everyday Value juices at Whole Foods Markets across the U.S.
The National Basketball Association has announced a new multi-year marketing partnership with PepsiCo, making the food and beverage company an official partner of the league.
Xcel Brands has announced two new partnerships for the Isaac Mizrahi brand with 1-800-Flowers.com and FineStationery.com for floral arrangements and greeting cards.
Uncle Skipper and Pip from the Channel 5 kids' series "Pip Ahoy!," are joining the latest audio podcast of the Royal National Lifeboat Institute's Littlestone station.
Nickelodeon Viacom Consumer Products recently partnered with Dolci Preziosi and Walcor to celebrate Easter in Italy.
Swiss watch brand Baume & Mercier has crafted two limited edition men's watches inspired by Shelby Cobra's racecar.
In a licensing deal brokered by Beanstalk, candy and snacks manufacturer The Warrell Corporation has added Old Bay seasoning to its Cravemmm! line peanut snacks.
Brand Licensing Europe is teaming up with a number of charities this year, including the Battersea Dogs & Cats Home, which will provide the event's first-ever mascot.
Produce for Kids and its third annual Healthy Families, Helping Kids campaign announce a new partnership with the classic book The Very Hungry Caterpillar.
Women’s licensed sports fashion brand, Touch by Alyssa Milano, will launch its premiere line of maternity wear in fall 2015.
Canadian retailer Le Château has partnered with actress Lauren Holly for Lauren's Closet, an exclusive apparel collection launching this fall.
The University of Georgia has tapped Fermata Partners as its worldwide licensing agency, in a new five-year deal.
A new range of University of Oxford-inspired menswear will launch in M&S this week under the Blue Harbour brand.
AutoTrader.com has signed a multi-year renewal of its partnership with Turner Sports and the National Basketball Association.
Weight Watchers launched a line of branded ready-to-eat cereals in partnership with Mom Brands, the largest family-owned cereal company in the U.S.
Skylanders, the kids video game that brings physical toys to life, will debut its first-ever balloon at the 88th Annual Macy’s Thanksgiving Day Parade.
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