This comprehensive guide to the world’s largest licensors provides retail sales data and trends for licensors in all sectors.
Arnor Overseas International has launched a range of Goodyear-branded footwear in Taiwan.
VW has confirmed its attendance at this year’s Brand Licensing Europe, marking its first-ever appearance at a licensing event.
Yoga-inspired athletic apparel company Lululemon Athletica has teamed with Stanley Park Brewery in Canada to launch a branded beer.
Goodyear is continuing to expand its reach beyond the tire aisle with the help of licensing agent IMG.
Donut chain Krispy Kreme has launched three new ready-to-drink iced coffees–mocha, vanilla and caramel–at merchants across the U.S.
Dunkin' Donuts and Baskin-Robbins celebrated Liverpool FC's recent visit to Malaysia by hosting a meet-and-greet event in Kuala Lumpur Friday.
Oscar Mayer debuted the new Wiener Rover, a new all-terrain hot dog on wheels, on National Hot Dog Day last Thursday in New York City.
Rainbow has teamed with the Pink Ribbon Wellness Foundation in Malaysia and the Breast Cancer Foundation in Singapore to support campaigns to prevent breast cancer.
The MoonPie brand is entering the confectionery world with MoonPie Bites, a new candy twist on the iconic snack.
Quick-service restaurant KFC has launched a new kids' meal program featuring Pretty Ugly's Uglydoll brand at more than 4,000 locations across mainland China.
Disney Consumer Products reported a strong third quarter with revenue up 16 percent to $902 million and operating income up 25 percent to $273 million.
Zeptolab has announced a multi-market Happy Meal promotion with McDonald’s for its mobile game brand Cut the Rope.
GiGGo Toys has partnered with the city of New York (NYC & Company) to produce licensed ride-on toys featuring iconic brands such as NYPD and FDNY.
JELC has signed Gemma International as the newest licensee for the greetings card and gift brand The Wisdom of Kids.
Sports apparel and headwear company ’47 Brand will develop an exclusive ’47 Archive Collection.
Brands with Influence has signed two new licensing deals for the U.K. charity, the Royal National Lifeboat Institution.
DCD Publishing has signed on to represent "London’s Pop-Up King" chef Jimmy Garcia.
Jamba Juice has entered into an exclusive multi-year licensing agreement with Hamilton Beach Brands to create a line of branded blenders and juicing products.
Australian automaker GM Holden has appointed TPF as the global licensing agent for its stable of brands including Holden, Holden Special Vehicles and the Holden Racing Team.
Cabela’s Incorporated and country music star Luke Bryan debuted his new 32 Bridge line of clothing exclusively at Cabela’s this month.
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