Licensor Diageo and licensing agency Beanstalk are pairing to expand the Guinness beverage brand into new and broader categories.
CandyRific is expanding its line of Finding Nemo offerings to include Disney-Pixar’s upcoming film Finding Dory, which will be released June 17.
The Royal Horticultural Society has licensed Carousel Calendars to produce a range of 2017 RHS calendars, organizers and pocket diaries.
Gifts manufacturer and distributor Wow! Stuff has signed with Global Merchandising Services to be the master gift licensee for the Emoji brand.
McDonald’s has partnered with HarperCollins Children’s Books to launch Happy Meal Books focused on Valentine’s Day-themed storylines.
Black + Decker has partnered with Bradshaw International and W Appliance to build its licensing program.
SmileyWorld has signed a deal with U.K.-based Blueprint Collections for a new range of SmileyWorld-branded products.
Paws, Inc., licensor of Garfield property and associated Garfield characters, has partnered with 16 new companies for new Garfield merchandise around the world.
Bret Michaels and Overstock.com will continue to expand their partnership with two Bret Michaels luggage collections by Traveler’s Choice.
Empire State Development has appointed Brand Sense Partners to represent and manage future licensing endeavors for the I Love New York brand.
Mark Feldstein and Associates has entered into a licensing agreement with Coca-Cola for a series of glass wall clocks, Christmas carol desk/wall sound clocks, power banks and LED nightlights.
Cindy Levitt, senior vice president of merchandise and marketing at retailer Hot Topic was an honoree at the K.I.D.S Fashion Delivers luncheon in NYC Wednesday.
Fast food chain Fatburger is showcasing its brand this year at Licensing Expo alongside licensing partner UltraBrandz.
The Kurt Vonnegut Jr. Trust has hired the brand strategy agency Kick Design to develop a consumer products program for the iconic author's brands.
Sequential Brands Group is in talks with Martha Stewart Living Omnimedia to acquire the licensing and publishing company, according to a WSJ report.
Food and beverage, beauty, music, publishing, sports and heritage are among the categories represented by more than 44 new exhibitors at this year’s BLE.
Elie Dekel exits Saban, P&G offloads 43 beauty brands, a new No. 1 Toy License in U.K. and other top news from the week of July 6.
Arnor Overseas International has launched a range of Goodyear-branded footwear in Taiwan.
Wheaties has partnered with the Minneapolis-based craft brewery Fulton to create a limited edition Hefeweizen beer dubbed HefeWheaties.
U.S. restaurant chain Dickey's Barbecue Pit is bringing some of its signature menu items to stores, beginning with its buttery rolls.
In honor of NASCAR's Southern 500 at Darlington Raceway returning to Labor Day weekend, the racing brand hosted a throwback-themed event last weekend.
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