PepsiCo’s Mtn Dew, with help from The Joester Loria Group, has become an iconic brand for cutting edge youth culture.
Absolut has collaborated with the Andy Warhol brand once again for the Andy Warhol Edition limited edition bottle celebrating creativity and pop art.
Southern California-based lifestyle brand Old Guys Rule has expanded its line with three new licensees for wine, signs and drinkware.
Apparel company Loudmouth, known for its bold, bright patterns, has signed a new licensing deal with electronics accessories specialist, iHip.
Stationery company Santoro is seeking licensing opportunities for its newest design brand, Kori Kumi.
Iron Gut Publishing, which recently released a line of limited edition collectible artwork for the iconic French teething toy, Sophie la girafe, has expanded the line's distribution.
Sales of Hallmark's Itty Bittys plush line featuring a range of licensed characters have increased 600 percent from 2013.
Digital Giving's charity app "T-Shirt Booth" welcomes a new addition–the hit mobile game "Plants vs. Zombies," in a deal brokered by Bulldog Licensing.
Carte Blanche has unveiled a new range of Moshi Monsters 3D cards that bring to live the digital characters with new 3D technology.
Peavey Electronics has added a line musical instruments and accessories featuring Marvel’s Guardians of the Galaxy to their repertoire.
DC Thomson Consumer Products and shoe brand Dr. Martens are extending their partnership with the launch of a fall/winter limited edition The Beano footwear collection.
The Joy Tashjian Marketing Group has been named as the licensing agency for fashion designer and artist Robin Zingone.
Santoro has added two new licensees to the roster for its art brand Gorjuss in Europe, and unveiled new products from existing licensees in the region.
Trunk Archive has finalized a series of new collaborations that will see its artists’ work appear on products ranging from homewares to watch straps.
Tails of Whimsy has teamed up with All Art Licensing and Think Tank Emporium to bring his new property BrokenHeart Pets to the page and the screen.
Bulls Licensing, worldwide agent for the Moomins heritage brand, has appointed The Agency to represent the property in France and Benelux.
Casino gaming company IGT is planning to bring the Japanese-inspired lifestyle brand Tokidoki to slot machines.
Good Sign has tapped Original Retro Brand for a range of apparel featuring the design brand.
Sanrio is kicking off a year of festivities to celebrate the 40th anniversary of pop icon Hello Kitty.
The Smiley Company has signed a new deal with Bic that will see disposable Bic lighters adorned with different Smiley face images and slogans.
The Smiley Company is continuing a number of partnerships with European licensees and has added more for the back-to-school season.
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