PepsiCo’s Mtn Dew, with help from The Joester Loria Group, has become an iconic brand for cutting edge youth culture.
Loudmouth has teamed up with Sourcingpartner to create a line of office accessories in its bold, bright patterns.
Absolut has collaborated with the Andy Warhol brand once again for the Andy Warhol Edition limited edition bottle celebrating creativity and pop art.
Southern California-based lifestyle brand Old Guys Rule has expanded its line with three new licensees for wine, signs and drinkware.
Apparel company Loudmouth, known for its bold, bright patterns, has signed a new licensing deal with electronics accessories specialist, iHip.
Stationery company Santoro is seeking licensing opportunities for its newest design brand, Kori Kumi.
Iron Gut Publishing, which recently released a line of limited edition collectible artwork for the iconic French teething toy, Sophie la girafe, has expanded the line's distribution.
Sales of Hallmark's Itty Bittys plush line featuring a range of licensed characters have increased 600 percent from 2013.
Digital Giving's charity app "T-Shirt Booth" welcomes a new addition–the hit mobile game "Plants vs. Zombies," in a deal brokered by Bulldog Licensing.
Carte Blanche has unveiled a new range of Moshi Monsters 3D cards that bring to live the digital characters with new 3D technology.
Peavey Electronics has added a line musical instruments and accessories featuring Marvel’s Guardians of the Galaxy to their repertoire.
Producer and distributor Splash Entertainment has created a new feature film division.
The American animal photography brand Wild-Side launched its latest collection– Little Stars–at Brand Licensing Europe this week.
HAP Consulting has brokered a new deal to bring the art of Camilla Meijer to a collection of wedding stationery.
The comedic art brand Aunty Acid has launched a worldwide licensing program that now includes greeting cards, mugs, gifts, stationery, calendars and books.
Two designs from the Rinekwall Vision Collection have been procured by the National Design Museum in New York City.
The humor brand Bodacious Broads will soon appear on a greetings line from Design Design.
Lawless Entertainment is teaming with Zapexa to create digital emoticons featuring the Little Suzy’s Zoo brand.
Mark Feldstein & Associates is planning a line of Wacky Waker Alarm Clocks featuring Avanti Press’ humor brand.
The new art property Hank & Sylvie from New York City artist Lou Patrou is making its Licensing Expo debut this year.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.