PepsiCo’s Mtn Dew, with help from The Joester Loria Group, has become an iconic brand for cutting edge youth culture.
Rights management company Paidas Management has been named as the global licensing agent for record cover artist Ioannis.
Santoro's Gorjuss design property has added a swath of new licensees around the world.
Withit Licensing will release two new stationery lines for the brands DoodleBoos and Glamour Puss in Russia.
Smiley has made two new executive appointments–David Fox as head of design and Salvatore Zingrillo as global brand director of fashion.
Bandai Namco Games America has launched the “Pac-Man Friends” app, an original arcade-style action-puzzler.
Citizen Watch Company of America, Inc. debuted a new limited-edition watch with its Brand Ambassador, two-time grand slam tennis champion Victoria Azarenka.
Both Marvel and Funko offered a sneak peek at the upcoming dancing Groot from Guardians of the Galaxy this weekend via social media.
Haven Licensing will now represent Artestar and manage the licensing of its art, design and pop culture brands in Australia and New Zealand.
Produce for Kids and its third annual Healthy Families, Helping Kids campaign announce a new partnership with the classic book The Very Hungry Caterpillar.
Ralph Lauren Corp. is unveiling the high-performance Polo Tech shirt on opening day of the U.S. Open.
JELC is continuing to expand the licensing program for the art brand My Cat Pip, with plans for new books and categories.
CPLG is launching the Michelangelo Collection based on the famous artist’s private works. The art has survived the test of time and will now be a re-imagined brand for today’s marketplace.
Homeware and gifting brand Nambé has crafted a new licensing partnership with help from its recently appointed agency, Perpetual Licensing.
Felicity Wishes has teamed up with the U.K. children’s charity Dreams Come True to help kids across England get access to palliative care.
House of Smiley and Li & Fung have debuted the new Happy Sports collection, which includes items from a variety of licensees featuring iconic smiley face imagery.
The Victoria and Albert Museum has teamed up with Graham & Brown to create a range of wallpapers based on designs in the museum’s archive.
Bulldog Licensing has kick started the licensing program for the new design property It’s a Wild Life with the addition of two new licensees.
Artists and creatives from around the world will come together June 17-19 to display the next big thing in art-related IP at Licensing Expo 2014.
Starbucks has unveiled its fifth designer mug collaboration featuring two limited edition ceramic mugs created by Band of Outsiders.
SmileyWorld has partnered with U.K novelty and toy company Bluw for a line of gifts and fashion accessories.
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