As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
King Features has brokered a deal on behalf of its classic character brand Betty Boop that will bring the starlet to Korea to promote a range of cosmetics.
Actress and recording artist Ariana Grande will launch her first fragrance, ARI by Ariana Grande, in partnership with Luxe Brands this September.
Lucasfilm is collaborating with CoverGirl and Max Factor, Duracell, FCA U.S., General Mills, HP, Subway and Verizon to promote Star Wars: The Force Awakens.
Hearst-Rodale's magazine brand Men's Health has launched a range of vitamins in the U.K.
British TV presenter and author Kate Humble has launched a new eco-friendly bath and beauty brand, Humble, with the help of licensing agent Brands with Influence.
Best Accessory Group is planning a line of bath and body products featuring the Debra Valencia art brand, in a deal brokered by The Brand Liaison.
Brush Buddies has created a range character-based toothbrushes and oral care products for kids featuring Moose Toys collectible, grocery-themed brand Shopkins.
Elie Dekel exits Saban, P&G offloads 43 beauty brands, a new No. 1 Toy License in U.K. and other top news from the week of July 6.
The Procter & Gamble Company has sold 43 of its beauty brands, including Max Factor, Covergirl and a host of top licensed fragrances, to Coty for $12.5 billion.
United Airlines will feature Cowshed Spa, the spa and lifestyle brand of London-based Soho House & Co., in new amenities onboard its flights.
Manchester United has entered a multi-year partnership with IVC to create a line of branded wellness products in China.
The Las Vegas, Nev., casino and resort Mandalay Bay has teamed with PakLab to launch a line of branded suncare products, called Bay Soleil.
Eos lip balms have inspired a collection of Keds sneakers in a new limited edition line available exclusively at Shoe Carnival.
Beauty retailer Sephora and eyewear licensee Luxottica are both bringing their wares to China via the e-commerce company JD.com.
In a mega-deal that brings together two prominent billion-dollar licensors, Sequential Brands has acquired Martha Stewart Living Omnimedia.
Pandora Jewelry and Disney Consumer Products have unveiled a collection of original jewelry pieces featuring iconic characters from Disney.
Following strong 2014 sales, the H&M Group announced plans to open 400 new stores worldwide in 2015 and launch the new brand, H&M Beauty.
Multiplatinum singer Fergie has released a new addition to her Outspoken fragrance line with Avon.
VIZ Media is bringing the seventh Naruto Shippuden film, The Last: Naruto The Movie, to Latin America this weekend.
The National Gallery company will work with Amber House to create a line of hand creams, hand washes and lip balms.
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