How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
My Gym Children’s Fitness Center is launching a new promotion for Abena North America's Bambo Nature eco-friendly diapers at its locations across the U.S.
The National Gallery company will work with Amber House to create a line of hand creams, hand washes and lip balms.
In a mega-deal that brings together two prominent billion-dollar licensors, Sequential Brands has acquired Martha Stewart Living Omnimedia.
Allsop has announced the availability of their new line of Gaiam KhēlaSport fitness tech accessories.
Nickelodeon and tween specialty retailer Justice are planning an all-new product line inspired by the network’s live-action comedy, “Bella and the Bulldogs.”
Fashion label Proenza Schouler has partnered with L'Oreal for the development of a fragrance line.
Entertainment One is building its key brands over the long term into evergreen properties.
Sanrio has partnered with The Mentholatum Company's Softlips Cube 5-in-1 Lip Care to launch a new collection of Hello Kitty lip balms.
Entertainment One Licensing has new expansions for its teen lifestyle brands including cosmetics for So So Happy and apparel for Skelanimals at Hot Topic.
Cosmopolitan, one of the biggest women’s media brands in the world, is launching Cosmopolitan The Fragrance.
Clothing line Her Universe, along with retailer Hot Topic and media company Nerdist Industries, will hold their debut fashion show at Comic-Con Thursday.
Sports company Puma has teamed up with L’Oréal for beauty products, replacing current personal care product licensee Procter & Gamble.
Swarovski has joined forces with the technology company Misfit to develop a new line of health and fitness wearables that will debut at CES this week.
Disney Consumer Products has collaborated with cosmetics brand E.l.f. and eyelash brand Ardell to launch a limited edition beauty line inspired by Frozen's Elsa.
Firefly Brand Management has signed a host of new licensees for Mr. Bubble as the bubble bath brand readies for its 55th anniversary next year.
Social media celebrity Bethany Mota is launching a new beauty partnership with her debut signature fragrance with retail chain Aeropostale.
“America’s Next Top Model" host and former supermodel Tyra Banks has launched her debut makeup line, Tyra Beauty.
Sakar International has launched its a new collection of fitness tracking devices featuring FAM Brands' Bally Total Fitness brand at CES.
To celebrate the 10th anniversary of his Instinct fragrance, David Beckham and his fragrance licensee Coty have launched a Gold Edition version of the scent.
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