Vince Camuto has built a fashion empire through his creative inspiration, love of people and focus on licensing.
Parham Santana has signed a new deal to bring the glamour of Turner Classic Movies to a line of men’s grooming products.
The Coca-Cola Company has teamed up with OPI Products to feature several of the company’s beverages in a limited edition line of nail lacquers.
the National Education Association and Dr. Seuss Enterprises’ Read Across America campaign kicked off with the Cat-a-Van Reading Tour hiting the the road.
Coty and Piaggio Group, the European manufacturer of Vespa, have partnered to develop fragrances inspired by the Italian scooter brand.
WWE has signed a three-year licensing deal with Brush Buddies for a collection of WWE Superstar toothbrushes.
Brand licensing company Art + Science has debuted its new Bitty Bettys line of fragrances at Hot Topic stores across the U.S.
Rocket Licensing has been appointed to represent the U.K. fashion accessory and cosmetics brand Models Own, known for its nail polishes.
The Norwegian pop duo Ylvis is the latest singing act that will be featured on Brush Buddies’ Brush Beatz line of singing toothbrushes.
The new menswear brand Gents is looking to expand its offerings through licensing as it deubts its first full line this week at Project NYC.
DenTek has created a new line of Looney Tunes dental care products for kids under license by Warner Bros. Consumer Products.
Nelvana Enterprises has teamed up with Webber Naturals for a new line of children’s vitamins featuring characters from Treehouse.
HarperCollins Children’s Books has tapped two new partners to create costumes and nail polish for its Fancy Nancy book series.
Marvel Entertainment is bringing The Avengers brand into the food and oral health categories in a series of new partnerships.
Cover Girl has announced its first-ever major movie sponsorship of Lionsgate's The Hunger Games: Catching Fire.
The L'Oréal Luxe group has launched a new online-only cosmetics line with beauty vlogger Michelle Phan.
Coty and Prada Group have paired for an exclusive partnership to create, develop and distribute a signature line of fragrances under the Miu Miu brand name.
WWE has signed two news deals that will expand the professional wrestling brand’s presence.
As ABC’s “Dancing With the Stars” enters its 17th season, Stila Cosmetics has launched a line of makeup inspired by the show.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.