The international toy fairs tease the new games and merchandise kids will be lining up to play with in 2016.
The National Football League and the National Football League Players Association have signed a long-term agreement with Topps to publish digital trading cards in the “Topps NFL Huddle” app.
Level-5’s “Yo-Kai Watch” has launched in Europe exclusively on the Nintendo 3DS gaming system.
Genius Brands International has signed multiple new licensing partnerships for its new tween lifestyle and entertainment brand “SpacePOP.”
Toy State has expanded its partnership with Nickelodeon to develop and manufacture toy vehicles featuring the “Teenage Mutant Ninja Turtles” brand in the EMEA region.
Mattel has partnered with U.K.-based Rainbow Designs to launch a new baby and infant range inspired by “Thomas & Friends.”
Warner Bros. Consumer Products has entered a multi-year licensing agreement with FlyCatcher to feature Warner Bros. brands in its paper-to-digital coloring system “Painting Lulu.”
Hasbro and Paramount Pictures have hired 10 writers to develop a cross-property, interconnected on-screen universe for the toy company.
Marvel has tapped Mattel to produce a new range of Hot Wheels toys inspired by Captain America: Civil War.
Spin Master has acquired two kids' app brands–Toca Boca and Sago Mini–from the Bonnier Group of Sweden.
Marvel has partnered with U.K. toy retailer The Entertainer to offer four Saturdays of in-store activations, sweepstakes and discounts to coincide with the release of the film Captain America: Civil War.
U.K-based company Sambro has signed two new licensing deals to create products for Moose Toys Shopkins brand and Universal's Jurassic World.
Toys ‘R’ Us has named David A. Brandon to succeed Antonio Urcelay as the company's chairman and chief executive officer, effective July 1.
Hasbro is showcasing its portfolio of global franchises at Licensing Expo this week including Transformers, My Little Pony, Nerf, Monopoly and Jem And The Holograms.
Remarkable Brands has announced a licensing partnership between plush brand Gund and Huggy Buddha.
"Doctor Who" is entering LEGO Dimensions, the new toys-to-life game from Warner Bros. Interactive Entertainment.
My Gym Children’s Fitness Center has incorporated the children’s toy line Oball into its fitness curriculum as part of a three-month program across locations in the U.S.
Hasbro is partnering with Lionsgate to bring its My Little Pony franchise to the big screen.
Hasbro has released a new mobile game for iOS and Android inspired by its Play-Doh brand.
Mattel is planning two new video games for its Barbie and Monster High franchises.
MGA Entertainment has created an app for its newly re-launched doll brand Bratz.
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