Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
CJ Products is creating an exclusive line of plush products featuring characters from Hasbro's TV series "My Little Pony: Friendship is Magic."
Licensing agency Brandberry has launched the new social expressions brand Beary Sweet with an innovative promotional campaign.
Turner Broadcasting System’s Cartoon Network and Boomerang will air more than 800 minutes of new Mattel television content in Latin America.
Morgen Studios has appointed licensing agents to represent its animated series "Super 4" and the brand that inspired it, Playmobil, in Spain, Portugal and Italy.
Gwen Stefani has tapped the production companies Moody Street Kids and Vision Animation for a new TV series inspired by the singer and her sidekicks, the Harajuku Girls.
Toy company Aurora World has partnered with Mondo TV Suisse for the co-production and distribution of the fourth season of the animated TV series "Yoohoo and Friends."
Funrise Toy has signed a deal with The Los Angeles Dodgers to make its Gazillion Bubbles brand the Official Bubbles of the team for the 2015 baseball season.
The LEGO Group is entering the virtual toy world with LEGO Dimensions, a new line that merges video games with LEGO minifigures and building sets
Hasbro's Play-Doh brand has teamed up with the U.K. holiday camp chain Butlins to launch a live show.
Marvel has teamed with Bleacher Creatures to launch several new lines of character plush figures this year featuring Avengers: Age of Ultron, Ant-Man and other properties.
Limon and Oli's publishing and licensing representative Mart Agency has signed two new partners for the classic Turkish comic strip brand.
LeapFrog Enterprises has unveiled plans for the LeapBand, a wearable activity tracker for kids that encourages active play and healthy habits.
Toy State has secured the worldwide rights to remote-control toy manufacturer Nikko by acquiring its Asian and European operations.
Radar Licensing, agent for the original Texas Chainsaw Massacre film series, has lined up a roster of licensees to celebrate the franchise’s 40th anniversary.
This exclusive report examines the strategic initiatives that have transformed Hasbro from a leading toy company into an entertainment leader.
Nerd Corps Entertainment has inked its 50th licensee for the children's animated series "Slugterra"–Panini.
U.K. children’s museum Eureka! is looking for licensees to collaborate on upcoming projects targeting the 5- to 7-year-old educational market.
Tech 4 Kids has signed on to create toy and lifestyle products for the game app "Flappy Bird."
Over 2,500 people packed the Bluewater Shopping Centre in Kent, England this weekend to enjoy two days of “Moshlings Madness,” for the new Moshlings Collection.
GiGGo Toys has partnered with the city of New York (NYC & Company) to produce licensed ride-on toys featuring iconic brands such as NYPD and FDNY.
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