Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
CJ Products is creating an exclusive line of plush products featuring characters from Hasbro's TV series "My Little Pony: Friendship is Magic."
Licensing agency Brandberry has launched the new social expressions brand Beary Sweet with an innovative promotional campaign.
Turner Broadcasting System’s Cartoon Network and Boomerang will air more than 800 minutes of new Mattel television content in Latin America.
Morgen Studios has appointed licensing agents to represent its animated series "Super 4" and the brand that inspired it, Playmobil, in Spain, Portugal and Italy.
Gwen Stefani has tapped the production companies Moody Street Kids and Vision Animation for a new TV series inspired by the singer and her sidekicks, the Harajuku Girls.
Toy company Aurora World has partnered with Mondo TV Suisse for the co-production and distribution of the fourth season of the animated TV series "Yoohoo and Friends."
Funrise Toy has signed a deal with The Los Angeles Dodgers to make its Gazillion Bubbles brand the Official Bubbles of the team for the 2015 baseball season.
The LEGO Group is entering the virtual toy world with LEGO Dimensions, a new line that merges video games with LEGO minifigures and building sets
Hasbro's Play-Doh brand has teamed up with the U.K. holiday camp chain Butlins to launch a live show.
Marvel has teamed with Bleacher Creatures to launch several new lines of character plush figures this year featuring Avengers: Age of Ultron, Ant-Man and other properties.
Wicked Cool Toys has been appointed as the worldwide master toy licensee for Paws, Inc.’s Garfield brand.
Iron Gut Publishing has signed on to create a range of limited edition artwork for the iconic French baby teething toy Sophie la Girafe.
Disney Consumer Products has unveiled a wicked new collection of products based on the upcoming Walt Disney Studios film Maleficent.
Skechers USA has tapped Jakks Pacific to develop a line of toys and products inspired by the Skechers and Twinkle Toes brands.
Warner Bros. Consumer Products, with DC Entertainment, has extended nearly 15-year partnership with toy manufacturer, Mattel.
Warner Bros. Consumer Products EMEA has inked a deal with Allegre HKM to devlop a range of plush in Europe featuring its Looney Tunes NBA co-brand.
Snap Creative and its in-theater division SnapCo are planning five promotional toy programs at movie theaters worldwide this summer.
Jeremy Robinson has been appointed as the new country manager at toy company Schleich.
Toys “R” Us appointed Chetan Bhandari as senior vice president, corporate finance and treasurer.
Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
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