With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
Warner Bros. Consumer Products has partnered with the LEGO Group to develop the first-ever collection of LEGO building sets for the classic Scooby-Doo franchise.
Knockout Licensing has established a core of inaugural licensees for Sony Pictures Television's TV series, "Outlander."
Nickelodeon & Viacom Consumer Products has signed a multi-territory licensing deal with Sambro to bring Paw Patrol to a range of products.
U.K. parenting website Netmums unveiled its picks for the top five toys on display at U.K. Toy Fair this week.
Rubie’s Masquerade U.K. has appointed Mark Whitaker as its new international sales account manager.
Retail sales of toys in the U.S. generated $18.08 billion in 2014 compared to $17.46 billion in 2013, an increase of 4 percent, according to the NPD Group.
The Spielwarenmesse Toy Fair is gearing up for another big year with more than 2,800 companies slated to showcase new offerings Jan. 28 to Feb. 2.
LEGO Minecraft was voted as the Toy of the Show by media visiting U.K. Toy Fair in London this week.
The winners of the U.K. Toy Fair Best New Toy Awards were announced Tuesday by the British Toy & Hobby Association.
A new Strawberry Shortcake promotion has launched at 4,000 KFC locations across mainland China.
Alva Organics Oy is bringing its line of Sophie la giraffe-branded natural baby skincare products to the U.S.
Plush toys and gifts manufacturer Kids Preferred will launch a new line of preschool toys featuring The World Of Eric Carle this spring.
Twentieth Century Fox Consumer Products has partnered with NECA and Titan Books to promote the upcoming film Dawn of the Planet of the Apes.
Warner Bros. Consumer Products is soaring into Comic-Con alongside a host of its licensing partners, with exclusive products for some of DC Comics’ superheroes and super-villains.
Platinum Films has teamed up with Vue Entertainment to premiere the new season of “Matt Hatter Chronicles" at 81 Vue movie theaters across the U.K. this month.
Toys 'R' Us has appointed a number of new executives to key leadership roles, as the company continues to position its business for long-term profitable growth.
Target unveiled its annual list of top toys for the upcoming holidays, featuring a number of products from licensed brands.
Warner Bros. Consumer Products U.K. has launched a promotional campaign at U.K. independent toy retailer The Entertainer for its series “Teen Titans Go!”
Activision Publishing's “Skylanders Trap Team" has officially launched at major retailers across the U.S.
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