Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
Sony Pictures Consumer Products and LAFIG Belgium, the official licensor of the Smurfs brand, have renewed Jakks Pacific's as the master toy licensee for the franchise.
Warner Bros. Interactive Entertainment has unveiled its slate of new mobile games featuring franchises including Batman, LEGO, "Game of Thrones" and "Mortal Kombat."
Kid Kreations, the master toy licensee for Hacker T Dog, has unveiled its new toy line for the CBBC character.
Disney XD has picked up the LEGO Group's "Star Wars: Droid Tales" TV series, a re-telling of the Star Wars saga through the eyes of characters C-3P0 and R2-D2.
Ravensburger is celebrating the 70th anniversary of the "Thomas & Friends" brand with the addition of new puzzles to its existing range.
CJ Products has added characters from the TV series "VeggieTales in the House" to its line of Pillow Pets foldable plush.
Crayola has teamed with Bloomingdale’s for the new I Am Color campaign that includes fashion collaborations, window displays and in-store events.
Disney Consumer Products is celebrating one of the studio's most iconic characters with a massive assortment of products inspired by the upcoming film Cinderella.
Seven Canada has launched the first product for its character brand Baby Animals–a toy line from Cefa Toys, a division of KD Group.
Jelly Jam Entertainment has partnered with Kids Preferred for the new Moodsters line of toys and books designed to teach young children about feelings.
Crayola has tapped tween girl lifestyle company Fashion Angels to create a line of activity and lifestyle products targeted to tweens.
Comic book publisher Dynamite Entertainment has expanded its merchandising program with a new creative partnership with The Brewing Factory.
WWE and Mattel have launched a new multi-platform kids’ property, WWE Slam City, complete with an animated series and merchandise.
FranceTV distribution has signed on to represent the Playmobil brand and the new TV series, “Super 4,” which is based on the toy brand.
Warner Bros. and DC Entertainment are getting ready for Easter with holiday-inspired items featuring Scooby-Doo, Superman and Batman.
McDonald’s will feature Pokémon XY in Happy Meals across the U.S. next month.
Nintendo is following in the footsteps of Activision’s Skylanders and Disney’s Infinity with plans for its own interactive figure platform.
The Canadian Toy Association and the U.S.-based Toy Industry Association have entered into a new affiliation agreement.
Penguin Children’s will introduce an augmented reality element in the newest title of its Skylanders licensing program.
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