This exclusive report examines the strategic initiatives that have transformed Hasbro from a leading toy company into an entertainment leader.
Lucy Neath, 12, of Milton Keynes, England, has set a Guinness World Record by collecting 1,914 pieces of individual Moshi memorabilia.
Disney Consumer Products and Marvel Entertainment have collaborated on several products to promote the upcoming film Marvel’s Guardians of the Galaxy, released this Friday.
Skylanders has entered the premium toy line with the Eon’s Elite series.
Warner Bros. Consumer Products is soaring into Comic-Con alongside a host of its licensing partners, with exclusive products for some of DC Comics’ superheroes and super-villains.
Uglydoll and DC Comics are showcasing their cross-over line, featuring Pretty Ugly characters styled as DC Comics superheroes, at Comic-Con this week.
The LEGO Systems booth at Comic-Con will feature life-sized LEGO models, sneak peeks of 2015 building sets, photo opps and content demos.
Discovery Consumer Products has renewed its longstanding direct-to-retail partnership with Toys 'R' Us U.S. and Toys 'R' Us Australia.
Hasbro returns to Comic-Con International in San Diego, Calif., this week to celebrate its iconic brands and licensed offerings.
Titan Merchandise has announced two new ranges of Titan vinyl figures for "Buffy The Vampire Slayer" and "Dragon Age."
Fisher-Price has launched the first-ever Thomas & Friends Wooden Railway catalog, e-commerce website and shops-in-shops.
Build-A-Bear Workshop and Hasbro have expanded their My Little Pony offering following April’s successful collaboration.
Hasbro has launched the new Nerf Rebelle line, a sports action brand designed just for girls.
For the sixth consecutive year LIMA will sponsor Brand Licensing Hall, the largest licensing event in Asia.
ITV Studios Global Entertainment has teamed up with Round 2 to re-issue two vintage plastic model kits based on the British sci-fi series “Space: 1999!.”
Held annually in Dallas, Texas, the Toy Industry Association hosts the appointment-only event to showcase toy manufacturers’ newest product lines to long-lead buyers.
The WWE has signed new deals for products including men’s and boys’ accessories, toys, sleepwear and footwear.
Target has unveiled its pick of this year’s top holiday toys with a new, expanded top gifts list and a host of online and in-home resources for parents.
Toys ‘R’ Us U.S. has launched redesigned versions of its Toysrus.com and Babiesrus.com e-commerce sites.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have announced the newest addition to the LEGO video game series–“LEGO The Hobbit.”
U.K. toy store The Entertainer opened its first international location in Dubai last week.
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