The international toy fairs tease the new games and merchandise kids will be lining up to play with in 2016.
Playmates Toys, the global master toy partner for Cartoon Network’s “Ben 10,” has appointed the Giochi Preziosi Group as the pan European marketing and distribution partner for its upcoming “Ben 10” product range.
MGA Entertainment, the parent company of Little Tikes, has partnered with the LeBron James Family Foundation to offer a line of co-branded licensed sports toys.
Mega Bloks and Playmates have released their spring lines, both of which feature Nickelodeon’s “Teenage Mutant Ninja Turtles.”
PlayFusion, the creators of “RuneScape,” has appointed Tomy International as the master toy licensee for its upcoming fantasy role-playing game.
After a brief hiatus in 2014 and a revamp in 2015, Bratz are back once again with new doll lines.
In anticipation of NBCUniversal’s upcoming film The Secret Life of Pets, Universal Brand Group will unveil a first look at global master toy partner Spin Master’s line
Following its recent re-launch on PBS, Mattel is debuting a new line of “Bob the Builder” toys.
The LEGO Star Wars product line will continue to grow as the company plans new play sets and a new cross-over animated series.
In anticipation of The Angry Birds Movie, Rovio has partnered with several new licensees to help bring the brand to a new generation of fans.
Hasbro will be showcasing its 2016 portfolio of new toys and brand experiences from Disney, DreamWorks and more this weekend at New York Toy Fair.
Dentsu Entertainment USA and TV Tokyo have partnered with Hasbro to bring the Japanese multi-media franchise Yo-Kai Watch to new markets.
Little Kids has unveiled a 2015 toy and novelty lineup that includes offerings for major brands such as Sesame Street, Nickelodeon and Peeps.
Disney Consumer Products is celebrating one of the studio's most iconic characters with a massive assortment of products inspired by the upcoming film Cinderella.
LEGO and Little, Brown Books are teaming for a new publishing program based on the construction toy company’s best-selling properties.
Mattel has unveiled new publishing plans at the Bologna Children's Book Fair including a renewed focus on Barbie story-telling and digital publishing.
Mattel has partnered with Autodesk to power a new toy line that will feature 3D printing technology.
This month Nickelodeon will launch a host of brand-new "Blaze and the Monster Machines" content across TV, apps and online.
This Father’s Day, Disney Consumer Products is celebrating Star Wars fan boys across the universe with the ultimate gifts for dad.
This veteran toy executive, who founded MGA Entertainment in 1979 and built it into the largest private toy company in the world, discusses new strategies, new brands and, of course, licensing.
Children will now be able to make
their own Peppa Pig toys at Build-A- Bear stores and websites in the U.S.,
U.K. and Australia.
©2016 ADVANSTAR COMMUNICATIONS INC. All rights reserved.