With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
For the first time in the brand’s 56-year history, Barbie is pulling out a cape and mask and transforming into a modern day superhero.
Witty Toys, a Rainbow Group company, has launched a new range of Winx Club dolls today at the Spielwarenmesse Toy Fair.
Euromonitor International will discuss findings in its research into the traditional toys and games industry today at the Spielwarenmesse Toy Fair in Nuremberg, Germany.
The Giochi Preziosi Group is showcasing new additions to its toy lines for "World of Warriors," Teenage Mutant Ninja Turtles, Doc McStuffins, Frozen at the Spielwarenmesse.
Bedding licensee Character World has revealed a number of new designs for brands including LEGO, Disney, Marvel Superheros and Star Wars.
Bryan G. Stockton has resigned as chairman and CEO of Mattel and Christopher A. Sinclair has been named as the toymaker's new chairman and interim CEO.
Microsoft Studios has given U.S. toymaker Jakks Pacific the rights to its video game property Halo for action figures and costumes.
Hasbro is again letting fans create a new line of Transformer characters.
Tech toys and licensed lines stole the show at this year's U.K. Toy Fair, which took place last week in London.
Russian animated series "Masha and the Bear" is gaining ground in Italy with new broadcast deals and licensed product.
The LEGO Group announced plans for a new building set of the Ghostbusters’ Ecto-1 vehicle to commemorate the film’s 30th anniversary.
This year, the classic children’s book The Very Hungry Caterpillar by Eric Carle is celebrating its 45th anniversary and JLG has planned a year of events.
Wooky Entertainment is featuring a range of new activity kits this week at New York Toy Fair.
McFarlane Toys has unveiled its new toy line based on Ubisoft’s “Rabbids” video game and the Nickelodeon TV Series, “Rabbids Invasion.”
Zodiak Kids has signed a trio of new partners for its CBeebies series “Mister Maker.”
Aurora World’s YooHoo & Friends brand will serve as the exclusive sponsor of the Children's Zoo at the Chessington World of Adventures Resort in Surry.
Jakks Pacific has released the first product in its line of toys inspired by the upcoming feature film Godzilla.
Fisher-Price has been appointed as the master toy licensee for new the preschool series “Bing” from Acamar Films.
Nickelodeon has tapped Jakks Pacific for a line of specialty figures and toys in the U.S. based on "Teenage Mutant Ninja Turtles.”
Saban Brands’ animated preschool series “Julius Jr.” has been picked up by Nick Jr. for a second season in the U.S.
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