Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
SEGA of America has expanded the new Sonic Boom brand program with the addition of new merchandising partners for toys, comics, apparel and novelty items.
Sony Pictures Consumer Products and LAFIG Belgium, the official licensor of the Smurfs brand, have renewed Jakks Pacific's as the master toy licensee for the franchise.
Warner Bros. Interactive Entertainment has unveiled its slate of new mobile games featuring franchises including Batman, LEGO, "Game of Thrones" and "Mortal Kombat."
Kid Kreations, the master toy licensee for Hacker T Dog, has unveiled its new toy line for the CBBC character.
Disney XD has picked up the LEGO Group's "Star Wars: Droid Tales" TV series, a re-telling of the Star Wars saga through the eyes of characters C-3P0 and R2-D2.
Ravensburger is celebrating the 70th anniversary of the "Thomas & Friends" brand with the addition of new puzzles to its existing range.
CJ Products has added characters from the TV series "VeggieTales in the House" to its line of Pillow Pets foldable plush.
Crayola has teamed with Bloomingdale’s for the new I Am Color campaign that includes fashion collaborations, window displays and in-store events.
Disney Consumer Products is celebrating one of the studio's most iconic characters with a massive assortment of products inspired by the upcoming film Cinderella.
Seven Canada has launched the first product for its character brand Baby Animals–a toy line from Cefa Toys, a division of KD Group.
Carte Blanche Australia will launch its line of Moshi Monsters Moshlings plush next week following a 2013 licensing deal with Mind Candy late last year.
Bandai and Sync Beatz Entertainment have tapped actress Jennette McCurdy as the official brand ambassador for Tamagotchi L.i.f.e.
Mask-arade has launched several new characters in its ranges of facemasks.
Sony Pictures Entertainment and Mattel are teaming up to give Barbie her first-ever live-action feature film.
Wicked Cool Toys has signed with Sesame Workshop to develop summer and seasonal toys based on classic Sesame Street characters.
Imports Dragon has added to its toy line for Nelvana’s preschool series “Max and Ruby” with a line of character plush.
World Tech Toys has signed on to create remote-controlled helicopters featuring WWE Superstars.
C3 Entertainment has partnered with 4 Corner Fingerboards for a range of The Three Stooges collectible fingerboards that will debut later this month.
DHX Media and FremantleMedia Kids & Family Entertainment has appointed Jazwares the global master toy partner for the preschool property Ella the Elephant.
Disney has launched "Line: Disney Tsum Tsum," a free puzzle app from Japan on mobile devices globally, along with a line of Disney Tsum Tsum stackable soft toys.
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