An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
Nickelodeon has partnered with The Wish Factory to develop and manufacture an exclusive line of merchandise based on its current and classic properties.
Aurora World and Support Our Troops have joined forces to create special edition Raggedy Ann and Raggedy Andy dolls to aid the U.S. military charity.
Spin Master, in partnership with Simba Dickie Group, has launched a collection of “Masha and the Bear” toys in Mexico.
Rainbow has appointed Auldey Toys of North America, a subsidiary of The Alpha Group, as the North American master toy licensee for its animated series “Regal Academy.”
Entertainment One has tapped Just Play to launch a toy line based on the animated preschool series “PJ Masks” exclusively at Toys ‘R’ Us.
Stephen Joseph, a children’s gift and accessory company, has partnered with Cardinal Industries for a variety of games and puzzles featuring the brand’s art and imagery.
Mattel and Otoy have joined forces to bring original episodic content to the View-Master VR Viewer.
DreamWorks Animation has tapped Playmobil to create a range of play sets inspired by the movie How to Train Your Dragon.
Disney Consumer Products and Interactive Media, in partnership with Star Wars super fans, has launched the third chapter in its fan-created “Go Rogue” YouTube series.
Santoro London has partnered with new licensees Koninklijke Jumbo and Comansi and has tapped licensees United Labels Iberica and Cranston for new products.
MGA Entertainment has signed a number of new deals for its Project Mc² and Bratz brands.
Imperial Toy, manufacturer of licensed and non-licensed bubbles, seasonal products and novelty toys, has appointed Tim Nolan to president.
Ink Licensing has signed on to represent the classic toy brand Good Luck Trolls in the Nordics.
The Pokémon Company has partnered with Build-A-Bear Workshop to offer an exclusive Pikachu plush, marking the character's first appearance at the toy store.
Fuhu, creator of the Nabi kids' tablet, has entered the wearables arena with the new Nabi Compete competitive bands for kids.
Mattel and Little Orbit have debuted the brand-new video game “Monster High: New Ghoul in School.”
Cra-Z-Art has signed a wide-ranging deal to develop kids' merchandise based on the newly launched anime series "Yo-Kai Watch" in the U.S. and Canada.
License! Global takes a look at trends in the global toy market that will influence retail sales and how children play in 2016.
Moose Toys has added eight additional licensees to the Shopkins licensed merchandise program in the U.S. and Canada.
CJ Products will introduce a new line of Pillow Pets plush featuring a number of the year’s upcoming movies.
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