With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
Warner Bros. Consumer Products has partnered with the LEGO Group to develop the first-ever collection of LEGO building sets for the classic Scooby-Doo franchise.
Knockout Licensing has established a core of inaugural licensees for Sony Pictures Television's TV series, "Outlander."
Nickelodeon & Viacom Consumer Products has signed a multi-territory licensing deal with Sambro to bring Paw Patrol to a range of products.
U.K. parenting website Netmums unveiled its picks for the top five toys on display at U.K. Toy Fair this week.
Rubie’s Masquerade U.K. has appointed Mark Whitaker as its new international sales account manager.
Retail sales of toys in the U.S. generated $18.08 billion in 2014 compared to $17.46 billion in 2013, an increase of 4 percent, according to the NPD Group.
The Spielwarenmesse Toy Fair is gearing up for another big year with more than 2,800 companies slated to showcase new offerings Jan. 28 to Feb. 2.
LEGO Minecraft was voted as the Toy of the Show by media visiting U.K. Toy Fair in London this week.
The winners of the U.K. Toy Fair Best New Toy Awards were announced Tuesday by the British Toy & Hobby Association.
Leonardo, Donatello, Raphael and Michelangelo have arrived in Germany for the Nuremberg Toy Fair, where they will showcase new TMNT products.
Hasbro, DeNA and IDW Publishing are collaborating for a new interactive experience tied to the mobile card battle game “Transformers: Legends.”
American Greetings Properties has partnered with fashion designer Jeremy Scott for an apparel collection inspired by the 1980s toy Madballs.
Following last week’s announcement of the new Angry Birds Stella brand, Hasbro will create a line of its Telepods toys for the Rovio property.
Crayola and General Mills have joined the roster of more than 175 licensees for Activision Publishing Skylanders franchise.
Nickelodeon and its licensees unveiled a robust new lineup of toys at New York Toy Fair this week, headlined by Dora, Bubble Guppies and TMNT.
ITV Studios Global Entertainment has added new licensing partnerships for Platinum Films’ boys’ property Matt Hatter Chronicles.
Platinum Films has appointed Big Balloon as its Australian toy partner for the animated adventure series, “Matt Hatter Chronicles.”
The Topps Company has appointed John Mueller as chief financial officer.
Wicked Cool Toys has been appointed as the worldwide master toy licensee for Paws, Inc.’s Garfield brand.
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