As he celebrates 30 years with Toys ‘R’ Us, this merchandising executive is still looking for the next hot product and newest trends that will keep the specialty retailer at the top of its game.
MGA Entertainment has teamed with Target to allow guests to create customized Bratz dolls through the new Create-A-Bratz experience on Target.com.
Creative Toys Company is adding to the Spanish football team Atlético Madrid to its SoccerStarz range of collectible soccer figures.
In honor of International Day of Friendship Thursday, Hasbro's My Little Pony brand celebrated famous friendships with a collection of crossover figures.
Disney Consumer Products and Interactive Media has released the new app “Cars Daredevil Garage,” which lets fans scan Mattel diecast cars.
Australia-based toymaker Moose Toys worked with local police in Yiwu, China, to combat counterfeits of its Shopkins toy brand.
CJ Products has released a new Pillow Pet toy of Sven from Disney's Frozen, now available on the Pillow Pets website.
Kidrobot is bringing a number of new brands to its line of Phunny plush.
My Gym Children’s Fitness Center has incorporated the children’s toy line Oball into its fitness curriculum as part of a three-month program across locations in the U.S.
Canadian children's entertainment company Spin Master has entered into an underwriting agreement for an initial public offering in Canada.
Mattel India has teamed with the on-demand retail platform GingerCrush.com to offer its brands on a range of lifestyle merchandise.
Platinum Films has teamed up with Vue Entertainment to premiere the new season of “Matt Hatter Chronicles" at 81 Vue movie theaters across the U.K. this month.
Toys 'R' Us has appointed a number of new executives to key leadership roles, as the company continues to position its business for long-term profitable growth.
Target unveiled its annual list of top toys for the upcoming holidays, featuring a number of products from licensed brands.
Warner Bros. Consumer Products U.K. has launched a promotional campaign at U.K. independent toy retailer The Entertainer for its series “Teen Titans Go!”
Activision Publishing's “Skylanders Trap Team" has officially launched at major retailers across the U.S.
Toys ‘R’ Us has appointed Michael Melzer as managing director of Toys ‘R’ Us Central Europe.
Crayola has tapped Zalemark to create a new jewelry line that reflects the image and colorful personality of its brand.
American Girl, a division of Mattel, is expanding into Mexico in partnership with the high-end Mexican retailer El Palacio de Hierro.
IMC Toys and Rubie’s have announced a joint venture between their new Italian companies–IMC Italia and Rubie’s Italia.
Imports Dragon is helping DHX Media celebrate the 25th anniversary of "Caillou” and has been named master toy licensee for another DHX property, Johnny Test.
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