MGA Entertainment, known for its innovative toys, is growing in a big way, expanding its reach as it re-launches classic properties and delivers new brands.
Discovery Consumer Products has teamed with Horizon Group USA for a new line of crafts and children’s activity kits under the Discovery Kids brand.
Pretty Ugly has partnered with Looney Labs to create a co-branded version of the Loonacy card game featuring the Uglydoll brand.
Rovio has partnered with Victory Tailgate to develop a line of "Angry Birds"-themed cornhole sets and bags.
The Toy Industry Association has unveiled the 84 finalists for the 2016 Toy of the Year Awards, about 27 percent of which are licensed.
The National Football League has set its sights on a new category in a deal with Victory Tailgate for team-branded cornhole sets, bag sets and tumble towers.
Last week, Legendary Films gave BlizzCon 2015 attendees a first glimpse of the expansive merchandise collection to support the upcoming feature film Warcraft.
Sixteen-thousand visitors attended the Topps Festival last month at five major shopping centers across the U.K.
After reviewing more than 500 entries from game designers nationwide Hasbro has selected the top five finalists in its search for the next big face-to-face party game.
The Pokémon Company International and McDonald’s USA have unveiled plans for the latest Happy Meal promotion.
The Pokémon Company has partnered with Build-A-Bear Workshop to offer an exclusive Pikachu plush, marking the character's first appearance at the toy store.
The irreverent gross-out brand Garbage Pail Kids is celebrating its 30th anniversary this year with the launch of a comprehensive licensing program.
Endemol Shine U.K. has signed a deal with Warner Bros. Consumer Products to create online real-money gaming products featuring the Austin Powers film franchise.
Santoro has signed a host of new licensees and launched several new lines for its art brand Gorjuss in Europe.
PercyVites has added two new brands to its roster of characters for digital party products–Nelvana Enterprises' “Max & Ruby” and Feld Entertainment's Monster Jam.
FremantleMedia is teaming up with Blueprint Gaming to develop a range of online games for the heritage U.K. TV show "Rainbow."
Following the success of its first series of trading cards for Mind Candy's new mobile game "World of Warriors," Topps is already planning a second card series.
Genius Brands International has debuted an all-new line of Baby Genius products exclusively on Amazon, marking the re-launch of the Baby Genius brand at retail.
FremantleMedia Kids & Family Entertainment has signed a string of new licensing deals for the classic Danger Mouse brand, based on the original TV series.
Zodiak Rights has tapped John Adams Leisure for a board game inspired by the hit ITV game show, "Tipping Point" in the U.K.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.