An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
Overtaking last year’s mid-year and annual growth rates, the U.S. toy industry has grown 7.5 percent in the first half of 2016, according to the NPD Group.
Nottingham Forest, the licensing agent for Playmobil’s animated series “Super 4” in Iberia, has tapped Educa Borras to develop a range of puzzles and board games based on the series.
The Pabst Brewing Company, makers of Pabst Blue Ribbon beer, have tapped Stern Pinball to debut a new PBR-themed Can Crusher pinball machine at this year’s Comic-Con International: San Diego.
Cartoon Network Enterprises has tapped five new licensees to create a line of products based on the Adult Swim original animated series “Rick and Morty.”
Mattel and Ubisoft have joined forces to bring Mattel’s card game, Uno, to Xbox One, PlayStation 4 and Windows PC.
Atlantyca Entertainment has partnered with Italian board and card game producer Giochi Uniti to create a story telling card game based on the book series, Geronimo Stilton: Kingdom of Fantasy.
ITV Studios has tapped Cartamundi for three new card games inspired by its animated series, “Thunderbirds Are Go.”
Video game merchandise specialist Merchoid, under license from Hasbro and Square Enix, will release a “Final Fantasy VII” Monopoly board game in April 2017.
Margaritaville, the global lifestyle brand inspired by Jimmy Buffett, has tapped Victory Tailgate to design and sell themed outdoor game sets.
Cartamundi continues to add to its line of Shuffle card games with a new twist on Hasbro’s Game of Life and Connect 4 games.
Beginning Aug. 20, The Entertainer will be offering an exclusive Pokémon collector’s album free to celebrate the latest Pokémon trading card game expansion.
Cartamundi announced the launch of James Bond products–two movie-based card decks and a poker set–as the release of the next Bond film nears.
Pretty Ugly has partnered with Looney Labs to create a co-branded version of the Loonacy card game featuring the Uglydoll brand.
Mattel and Disney Consumer Products have renewed their partnership for the Cars franchise, including the upcoming film Cars 3, which will be released in June 2017.
Hasbro has partnered with Wizard of the Coast to launch the game Robo Rally, a strategy game from the early 1990’s.
La Vache Qui Rit, also known as The Laughing Cow, has partnered with Apicoove for a range of games featuring its brand.
Bandai Namco Entertainment Europe has named FabZat as the exclusive merchandising provider of “Tekken Card Tournament” trading card packs.
King Features Syndicate is readying comic book hero Flash Gordon for takeoff with a lineup of new international and domestic licensing partners.
Discovery Consumer Products has teamed with Horizon Group USA for a new line of crafts and children’s activity kits under the Discovery Kids brand.
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