Gaming companies have firmly established themselves as a new hot bed for viable IP, but the long-term success of those brands will require differentiations and new initiatives.
My Life Games has launched customizable Monopoly and Scrabble games, under license from Hasbro, exclusively on CafePress.com.
Loudmouth has teamed with Victory Tailgate to develop a line of cornhole game boards and bags outfitted in Loudmouth's signature wild patterns.
FAO Schwarz is celebrating the holidays with one-of-a-kind gifts and festive décor and is offering shoppers the chance to give back.
Konami Digital Entertainment has released a large assortment of new Yu-Gi-Oh! trading card game products for beginners and veterans.
Genius Brands International has named PBS Distribution as the home entertainment (DVD, CD and digital) partner for its Baby Genius library.
Cartamundi has announced the debut of three new Shuffle games: Disney's Frozen, Pixar Cars and a Monopoly Deal Disney Edition.
Entertainment One Licensing has secured a number of deals for the global preschool brand Peppa Pig in the G/A/S region, including a regional licensing agent.
Fisher-Price has hired veteran toy executive Vinnie D’Alleva as senior vice president of Fisher-Price Friends.
Discovery Consumer Products signed new deals with toy companies DGL and RMS to develop products specifically for children.
Babies ‘R’ Us will help parents celebrate their little ones’ very first holiday season with a special series of “Baby’s First Christmas” in-store events.
Licensed toys play prominently in the list of finalists for the Toy Industry Association’s 2014 Toy of the Year Awards.
In anticipation of the Feb. 7 theatrical release of The LEGO Movie, Toys ‘R’ Us stores across the U.S. are hosting a series of special events and feature shops.
Imangi Studios, creators of “Temple Run” game app, have signed two new licensees for toys and a handheld LCD game.
C3 Entertainment is teaming with Coastal Amusements to develop The Three Stooges coin-operated arcade games.
Fuhu, creator of the Nabi line of tablets for kids (including the DreamTab, created in partnership with DreamWorks Animation) is launching interactive toys called Morpho Pods.
Hasbro and Bazooka Candy Brands have joined forces for a cross-promotion launching this month.
Acamar Films has signed a wide range of new international licensing partners for its children’s television show “Bing.”
The U.K.’s largest nature conservation charity RSPB has teamed up with Pants On Fire Games to create the original board game Wing It.
Click Distribution U.K. unveiled its new Mister Maker: Make It In A Minute board game at the U.K. Toy Fair, taking place this week in London.
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