Gaming companies have firmly established themselves as a new hot bed for viable IP, but the long-term success of those brands will require differentiations and new initiatives.
The new animated series “Angry Birds Stella” has debuted on Rovio Entertainments in-app and web-based TV channel, ToonsTV.
British animation company Smallfilms and its licensing agent Coolabi have launched the first official licensed Bagpuss game app.
Anki, the creator of the battle-car racing game “Anki Drive,” has appointed former Activision and EA executives to key roles.
Nelvana Enterprises has tapped Cupcake Digital to create a series of apps based on its preschool series “Max & Ruby,” which airs on Nick Jr.
Fuhu, the creator of the Nabi Android tablet for kids, has released the game app "Karaoke Box" complete with the Disney Karaoke: Frozen song bundle.
DHX Brands has launched a major U.K. brand awareness initiative to help promote its new In the Night Garden website and app.
Target has announced a number of new initiatives for the holiday season centered on guest-friendly services–including exclusive products.
StoryToys and The Eric Carle Studio have released of “My Very Hungry Caterpillar,” the first fully interactive 3D app based on the Eric Carle character.
King Digital Entertainment has unveiled the first women’s apparel collaboration for its app brand Candy Crush with performancewear brand Zara Terez.
U.S. clothing brand Lotty Dotty has signed on to create a a new apparel range for the entertainment brand Talking Tom and Friends, in a deal brokered by Bulldog Licensing.
Electronic Arts and Hasbro have launched two new Monopoly-branded casino game apps.
Nickelodeon has launched the “Nick App” in the U.K. and Ireland, marking the first availability of the app outside of the U.S.
Punky Princess is the latest brand to join Digital Giving’s U.K. charity fundraising app, “T-Shirt Booth.”
Rovio Entertainment has tapped Merlin Entertainments to create the world’s first Angry Birds 4D experience at the Surrey, England, theme park, Thorpe Park Resort.
Zodiak Kids and Cupcake Digital have released the app, “Tickety Toc Bubble Time” in the U.K. and Australia.
Rovio Entertainment has unveiled plans for a new Angry Birds extension based on the pink female character Stella.
Sprout has launched the new digital service Sprout NOW, which gives subscribers access to its content anywhere, on any device.
Cupcake Digital has acquired fellow digital licensee Zuuka, creators of iStoryTime.
Dynamite Entertainment is planning a new original comic book series featuring Lima Sky’s game app, “Doodle Jump.”
Rovio Entertainment has partnered with the bakery chain Mrs. Fields for an Angry Birds kids program that will take place through the rest of the year.
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