This year's toy fair season will culminate in New York City with a remarkable lineup of blockbuster toys from the world's largest licensors and licensees.
The 17th Annual Toy of the Year Awards, hosted by the Toy Industry Association, honored the best toys and games of the year, including License of the Year–Spin Master’s “Paw Patrol.”
Loot Crate has revealed two exclusive lines of collectible figures that will be part of select subscription lines, including the WWE Slam Crate and the Halo Legendary Crate.
USAopoly, a developer and manufacturer of board games, collectibles and puzzles, has launched a new designer collectibles division, titled Project Raygun.
Senior licensing executives Jessica Blue of UBM Americas and Will DePippo of Sesame Workshop hosted a session on brand licensing basics at New York Toy Fair on Saturday.
Moose Toys will showcase a host of items at New York Toy Fair, including additions to the Shopkins brand, Despicable Me 3 collectibles and more.
Plush and gift company Kids Preferred has revealed a slew of new products based on Rudolph the Red-Nosed Reindeer, Guess How Much I Love You, Pete the Cat and more.
The National Wildlife Federation has signed six new licensing partnerships for the Ranger Rick brand across a host of categories, including digital, print, toys and more.
The LEGO Group and Warner Bros. Consumer Products have joined forces for a series of collectibles and lifestyle merchandise inspired by The LEGO Batman Movie, in theaters now.
NBCUniversal will debut a raft of properties at this year’s New York Toy Fair, including Despicable Me 3, Fast & Furious, Trolls, The Mummy and “Voltron Legendary Defender.”
Jazwares, in collaboration with Hasbro, has introduced a new toy adjaceny line based on Hasbro’s Nerf brand.
Edutainment Licensing has partnered with Contents & Company and Top That Publishing to create educational software, workbooks, stationery, bags and play sets based on the Arty Mouse brand.
Genius Brands International has tapped Fisher-Price, a subsidiary of Mattel, to serve as the global master toy partner for its new animated preschool series “Rainbow Rangers."
Manu’s character-based brand Lil’ Ledy has partnered with the Viber Sticker Market for a series of branded digital stickers.
Warner Bros. Consumer Products and Factory Entertainment have joined forces to create a new line of role play and cosplay weapons based on the upcoming film, Wonder Woman, in theaters June 2.
Moonpig, an online personalized greeting card and gift shop, will now include exclusive Tatty Teddy merchandise on its online store.
Retailer Bloomingdale’s has partnered with Agency Rush, an illustration agency and creative service, to launch a new emoji app, “Bloomoticons.”
The Tetris Company has appointed Dentsu as its licensing and advertising agent for its Tetris brand in Japan.
American Girl, a subsidiary of Mattel, has expanded into the construction category with its first line of construction toys for girls.
Global Merchandising Services has tapped licensee Revell to produce an Iron Maiden limited edition “Ed Force One” model plane in celebration of the band’s world tour.
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