With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
The Spielwarenmesse Toy Fair, taking place now in Nuremberg, Germany, has announced the four winners of its annual ToyAward.
Highlights for Children, publisher of the children's magazine Highlights, has tapped Mega Brands, to develop puzzles featuring Highlights' Hidden Pictures illustrations.
Sony Computer Entertainment and Sony Network Entertainment International are combining their PlayStationNetwork and Sony Entertainment Network platforms.
Simba Toys has been named as the official toy partner for the modeling competition "Germany's Next Top Model," it was announced today from the Spielwarenmesse Toy Fair.
BurdaIntermedia Merchandising has been appointed as the German licensing agent for the U.K. preschool brand Deer Little Forest.
On Thursday, licensing professionals will host a series of discussions on the connection between licensing and toys at the Spielwarenmesse Toy Fair Germany.
For the first time in the brand’s 56-year history, Barbie is pulling out a cape and mask and transforming into a modern day superhero.
Bare Tree Media will launch a line of digital stickers for mobile messaging featuring players from the Patriots and the Seahawks in time for the Super Bowl XLIX.
Paramount Pictures and Nickelodeon Movies have released the new game app "SpongeBob: Sponge on the Run," based on the upcoming SpongeBob Movie.
Witty Toys, a Rainbow Group company, has launched a new range of Winx Club dolls today at the Spielwarenmesse Toy Fair.
Rainbow unveiled its new series of Winx Club dolls, Sirenix Fairy, from licensee Witty Toys at the Nuremberg Toy Fair last week in Germany.
Iconicfuture has added seven international football clubs to the Super League Football table in its “Zen Pinball” game.
The Elf on the Shelf property is a bustling business both in print and consumer products.
An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Playmates Toys is set to introduce an all-new line for Teenage Mutant Ninja Turtles inspired by Nickelodeon's CG-animated show.
Jazwares is teaming up with the National Basketball Association to create the first-ever line of NBA Heroes toys.
Toy company and confectionery licensee Dracco is now finding success as a licensor for its brands such as Zombie Zity, Predasaurs and Filly.
PepsiCo's Frito-Lay North America division and Activision Publishing have teamed up for a Skylanders promotion.
BBC One has commissioned a new daytime game show based on the U.K. board game Linkee that will be distributed internationally by Warner Bros.
Panini is issuing a second series of Mia and me collectible stickers in Germany, this time centered on the unicorn characters from the girls’ series.
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