An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
Multimedia publisher Insight Editions has launched a new range of 3D wood models and educational guidebooks, titled IncrediBuilds.
Pixowl has unveiled Ghostbusters downloadable content will be the first major update to its recent mobile game “The Sandbox Evolution.”
SEGA has revealed two new “Sonic the Hedgehog” video games for 2017–“Sonic Mania” and an untitled original game.
Edgar Rice Burroughs has partnered with Microgaming for the exclusive rights to the Tarzan name for an online slot game. Creative Licensing brokered the deal.
Eleague, an eSports organization established by Turner and WME/IMG, and Faceit, a competitive gaming platform, have partnered to produce the “Overwatch” Open tournament.
Build-A-Bear Workshop and Carnival Cruise Lines have joined forces to bring the retailer to the line’s fleet of ships.
Licensee Propel unveiled its range of Star Wars quadcopters at Star Wars Celebration 2016 at London’s Excel last week.
Level-5 abby has announced a raft of new “Yo-Kai Watch” merchandise that will hit shelves for the back-to-school season.
Cartoon Network and Adult Swim have unveiled their roster of licensees that will showcase exclusive products, giveaways and signings at this year’s Comic-Con International: San Diego.
Following the launch of “SpacePOP” on YouTube last month, Genius Brands International has tapped a number of North American licensees to support the series.
Creative Toys Company is adding to the Spanish football team Atlético Madrid to its SoccerStarz range of collectible soccer figures.
The One World Doll Project has signed the first-ever licensing deal for its Prettie Girls! brand.
In celebration of the 40th anniversary of Motörhead, the group has teamed with Haemimont Games to create a branded video game.
Disney Interactive has partnered with Gameloft for "Disney Magic Kingdoms," which will let players build their own theme park.
Corus Entertainment’s Nelvana has added six new licensing partners for its series "Little Charmers," produced in partnership with Spin Master.
The NFL Players Association has added six new licensees to its roster for products including women’s apparel, toys, personalized video messages and more.
Bare Tree Media has launched "emojiTap," a new mobile offering that gives users access to branded emojis and digital stickers from a host of top brands.
Electronic Arts is adding 16 Brazilian football teams to its video game "FIFA 16," which is set to be released later this month.
Genius Brands International has debuted an all-new line of Baby Genius products exclusively on Amazon, marking the re-launch of the Baby Genius brand at retail.
Cartamundi announced the launch of James Bond products–two movie-based card decks and a poker set–as the release of the next Bond film nears.
©2016 UBM. All rights reserved. A UBM Company.