With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
Global entertainment company ZeptoLab, creators of the “Cut the Rope” game app, has launched a new mobile game-“My Om Nom.”
Sony Pictures Consumer Products has partnered for the launch of “The Smurfs: iTalk,” an app that allows kids to interact with their very own Smurf.
The first-ever Thomas racing app, “Thomas & Friends: Go Go Thomas!,” has launched in the Apple App Store.
Game developer Atari is planning a mobile fitness app that incorporates its classic video games such as "Pong" and "Centipede" into exercise routines.
Sports and entertainment company Day 6 Sports Group has teamed with the National Basketball Association to re-launch the game brand Backyard Sports.
The British Toy & Hobby Association has announced its finalists for the 2014 Toy Retailer of the Year Awards.
Rovio Entertainment’s innovative video distribution model, ToonsTV, which is available within every “Angry Birds” mobile game, has hit 4 billion views.
Victory Tailgate has signed a new deal with restaurant chain Waffle House for branded cornhole boards and bags.
Hudson’s Bay Company has appointed former Toys 'R' Us chairman and CEO and retail veteran Gerald Storch as chief executive officer, effective Jan. 6.
Warner Bros. Consumer Products has teamed with its licensing partners to support the third and final film in The Hobbit trilogy.
WizKids/NECA has released an app version of the monster-battling, dice, deck building game Quarriors!.
Hasbro has expanded its lottery and casino licensing agreement with Scientific Games, which recently merged with WMS Gaming.
FremantleMedia Kids and Family Entertainment has launched a brand awareness and retail campaign in the U.K. to support Flair’s upcoming Tree Fu Tom toy range.
U.K. app developer and publisher Gazoob has debuted a new app featuring Aadarsh’s brand Purple Turtle.
Augmented reality and licensed toys were in the spotlight at the U.K. Toy Fair in London Jan. 20-22.
Knockout Licensing has added two new licensees for Guru Studio’s animated preschool series “Justin Time”–CafePress and LeapFrog.
Retail dollar sales of toys experienced a decline of 1 percent when compared to 2012, according to 2013 year-end retail sales data compiled by The NPD Group.
Rovio Entertainment has unveiled plans for a new Angry Birds extension based on the pink female character Stella.
Discovery Communications is displaying new product for the Discovery Kids, TLC, Animal Planet and Discovery Channel brands at Toy Fair this week.
The Madame Alexander Doll Company has unveiled several new collaborations Gone with the Wind, The Wizard of Oz and Isaac Mizrahi.
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