Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
McDonald's is promoting Zodiak Kids’ children’s series “LoliRock” in France this month with a new Happy Meal offering.
The WWE has partnered with Toy State to bring the professional wrestling brand to the remote-controlled vehicle category in North America.
Kabam and Universal Partnerships & Licensing today have released the official mobile game of the Fast & Furious movie franchise, "Fast & Furious: Legacy."
Mask-arade has launched a new range of Star Wars masks in partnership with the brand's licensee, Rubie's Masquerade.
Novel Entertainment has teamed with P2 Entertainment to launch a new game app based on the CITV series "Horrid Henry."
The Joester Loria Group has tapped Buffalo Games to develop games based on the the National Geographic Channel series “Brain Games.”
Toys 'R' Us executives outlined initiatives that are being implemented to improve operational performance and drive profitable growth at a meeting Tuesday.
Disney Consumer Products is planning a multi-platform U.S. campaign in support of its new Disney Princess product offerings that will hit retail this summer.
Consumer Product Connection has appointed Home Made Licensing to serve as the French licensing agent for the virtual pet app "Pou."
Imangi Studios' game app "Temple Run" is racing into kids’ meals at Sonic Drive-In restaurants across the U.S. this spring.
Girl Scouts of the USA has tapped Wicked Cool Toys to develop a line of role play, craft and activity products inspired by the girls’ leadership organization.
Sony Computer Entertainment Europe has signed a deal with GB Eye for a range of posters and gifts based on multiple titles in its portfolio.
Toys ‘R’ Us has appointed Dianne Guerreiro as managing director of Toys ‘R’ Us, Australia.
China-based Guangdong Alpha Animation and Culture Company, a developer of animation and toys, has created a North American division–Auldey Toys North America.
A line of brand-new collectible Sindy dolls from Robert Tonner will make its retail debut at Harrods later this month, in a deal negotiated by Bulldog Licensing.
Bookseller Barnes & Noble has launched Educational Toys & Games Science Centers at select stores across the U.S. and on its website.
StoryToys and Saban Brands have released “Julius Jr.’s Playhouse,” the first fully interactive 3D app based on the preschool series “Julius Jr.”
Warner Bros.’ “LEGO Batman 3: Beyond Gotham” video game launches in the U.K. today.
Corus Entertainment has partnered with mobile technology company Fingerprint to create a mobile entertainment platform for children ages 2 to 7.
Activision Publishing is spreading Skylanders cheer this season with the debut of a special holiday character, a balloon in the Macy’s Parade and new products.
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