With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
On Thursday, licensing professionals will host a series of discussions on the connection between licensing and toys at the Spielwarenmesse Toy Fair Germany.
For the first time in the brand’s 56-year history, Barbie is pulling out a cape and mask and transforming into a modern day superhero.
Bare Tree Media will launch a line of digital stickers for mobile messaging featuring players from the Patriots and the Seahawks in time for the Super Bowl XLIX.
Paramount Pictures and Nickelodeon Movies have released the new game app "SpongeBob: Sponge on the Run," based on the upcoming SpongeBob Movie.
Witty Toys, a Rainbow Group company, has launched a new range of Winx Club dolls today at the Spielwarenmesse Toy Fair.
Euromonitor International will discuss findings in its research into the traditional toys and games industry today at the Spielwarenmesse Toy Fair in Nuremberg, Germany.
The Giochi Preziosi Group is showcasing new additions to its toy lines for "World of Warriors," Teenage Mutant Ninja Turtles, Doc McStuffins, Frozen at the Spielwarenmesse.
Bedding licensee Character World has revealed a number of new designs for brands including LEGO, Disney, Marvel Superheros and Star Wars.
Bryan G. Stockton has resigned as chairman and CEO of Mattel and Christopher A. Sinclair has been named as the toymaker's new chairman and interim CEO.
Mind Candy has appointed CPLG as the licensing agent for its new gaming brand "World of Warriors" across continental Europe and the U.S.
Zodiak Kids and Cupcake Digital have released the app, “Tickety Toc Bubble Time” in the U.K. and Australia.
Hasbro, DeNA and IDW Publishing are collaborating for a new interactive experience tied to the mobile card battle game “Transformers: Legends.”
Since the 1990s, The LEGO Group has also focused on building its licensed toy categories brick by brick.
Rovio Entertainment has unveiled plans for a new Angry Birds extension based on the pink female character Stella.
Discovery Communications is displaying new product for the Discovery Kids, TLC, Animal Planet and Discovery Channel brands at Toy Fair this week.
The Madame Alexander Doll Company has unveiled several new collaborations Gone with the Wind, The Wizard of Oz and Isaac Mizrahi.
Zodiak Kids has signed a trio of new partners for its CBeebies series “Mister Maker.”
Bandai has launched the toy line for the latest iteration of Saban’s Power Rangers, “Power Rangers Super Megaforce."
In celebration of the brand's 40th anniversary this year, Playmobil has dispatched one of its figures on an international sightseeing adventure.
Cupcake Digital has acquired fellow digital licensee Zuuka, creators of iStoryTime.
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