An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
SEGA has revealed two new “Sonic the Hedgehog” video games for 2017–“Sonic Mania” and an untitled original game.
Edgar Rice Burroughs has partnered with Microgaming for the exclusive rights to the Tarzan name for an online slot game. Creative Licensing brokered the deal.
Eleague, an eSports organization established by Turner and WME/IMG, and Faceit, a competitive gaming platform, have partnered to produce the “Overwatch” Open tournament.
Build-A-Bear Workshop and Carnival Cruise Lines have joined forces to bring the retailer to the line’s fleet of ships.
Licensee Propel unveiled its range of Star Wars quadcopters at Star Wars Celebration 2016 at London’s Excel last week.
Level-5 abby has announced a raft of new “Yo-Kai Watch” merchandise that will hit shelves for the back-to-school season.
Cartoon Network and Adult Swim have unveiled their roster of licensees that will showcase exclusive products, giveaways and signings at this year’s Comic-Con International: San Diego.
Following the launch of “SpacePOP” on YouTube last month, Genius Brands International has tapped a number of North American licensees to support the series.
Bare Tree Media has launched its “emojiTap” app on Facebook Messenger following Facebook’s decision to open its platform to third party apps this year.
Feld Entertainment and Axial R/C have joined forces to release the first true-to-scale 4WD straight axle Monster Jam radio controlled truck.
The guitar brand designed for girls, Daisy Rock, has appointed RJM Licensing to represent its brand.
Hasbro is partnering with Lionsgate to bring its My Little Pony franchise to the big screen.
Author and artist Salih Memecan has teamed with the "SmartyPal" interactive storybook app to feature the new brand "Limon & Oli."
Disney Junior has released the new app "Doc McStuffins Pet Vet," inspired by its hit preschool series.
Cartoon Network has launched “Gumball Sky Streaker,” a new mobile app based on the animated family sitcom "The Amazing World of Gumball."
Konami is celebrating the second anniversary of its "Star Wars: Force Collection" mobile card battle game by releasing special card packs.
Disney Interactive and Lucasfilm, in collaboration with gaming studio Kabam, have released the new mobile role-playing game "Star Wars: Uprising."
Posh Paws has unveiled its new Star Wars: Episode VII plush toy collection.
The Toy Industry Association, in partnership with LeftField Media, has unveiled plans for the inaugural Play Fair.
Wendy's has announced that it will no longer offer licensed toy products in its kids’ meals.
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