An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
Character World will launch a new bedding and accessory range featuring Pokémon after the recent launch of the mobile game, “Pokémon Go.”
Lionsgate has partnered with virtual reality company SilVR Thread to create a new VR game inspired by its new film Nerve, in theaters now.
Merchoid, an online video game merchandise retailer, will release a new, officially licensed “Zelda” dress that is based on Link’s classic look.
Overtaking last year’s mid-year and annual growth rates, the U.S. toy industry has grown 7.5 percent in the first half of 2016, according to the NPD Group.
Hong Kong-based Star Cruises has partnered with international toy brand NICI to create a collection of toys and gifts inspired by its mascots, Captain Charlie and Charlene.
Finnish media company Dramaforum has launched a new app as part of its “Petra’s Planet” range, titled “Bella’s Baking Blast.”
Square Enix has appointed CPLG to represent its video game series “Life is Strange” in Europe, the Middle East and North America.
U.K.-based publisher Egmont Publishing will feature the craft brand Crayola in its latest issue of Showcase magazine.
Nottingham Forest, the licensing agent for Playmobil’s animated series “Super 4” in Iberia, has tapped Educa Borras to develop a range of puzzles and board games based on the series.
Multimedia publisher Insight Editions has launched a new range of 3D wood models and educational guidebooks, titled IncrediBuilds.
Flair, the U.K. distributor of Moose Toys' collectible brand Shopkins, has unveiled plans to extend their product offering, in a deal brokered by Bulldog Licensing.
Bulldog Licensing has signed two more licensees for Moose Toys' collectible brand Shopkins in the U.K.
In celebration of the premiere of Star Wars: The Force Awakens, Konami Digital Entertainment has made an update to its mobile game “Star Wars: Force Collection” to include an update that ties in with the new film.
Maurizio Distefano Licensing has unveiled the initial lineup of Italian licensees for Rovio's "Angry Birds" in advance of the release of the brand's first feature film.
Level-5 Abby, in partnership with Hasbro, has launched a new app for the anime series “Yo-Kai Watch" on iOS and Android devices in the U.S., Canada and Australia.
Activision Publishing and PlatinumGames have partnered to create the new third-person video game “Teenage Mutant Ninja Turtles: Mutants in Manhattan.”
LEGO and Nickelodeon will debut a new event, Play Fair, featuring play experiences and live performances from top brands, this year at New York Toy Fair, Feb. 13-14.
Marvel has partnered with TinyCo to release the new mobile game “Marvel Avengers Academy” on the App Store and Google Play.
Sony Pictures Consumer Products readies its global licensing program for upcoming Ghostbusters film.
Fisher-Price is expanding its “Thomas & Friends” minis collection in a new cross-over with the “DC Super Friends” brand.
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