This exclusive report examines the strategic initiatives that have transformed Hasbro from a leading toy company into an entertainment leader.
Disney Consumer Products and Marvel Entertainment have collaborated on several products to promote the upcoming film Marvel’s Guardians of the Galaxy, released this Friday.
TV Tokyo has announced a licensing agreement, giving Chinese game platform Shenzhen iDreamSky Technology permission to create mobile games for China and other Asian territories.
The 45th anniversary season of “Sesame Street” will premiere September 15 on PBS Kids.
Cartoon Network and the CN show “Looney Labs” are now part of the Fluxx card game roster.
Game makers USAopoly, under license from Hasbro, and Nickelodeon will release two Monopoly Teenage Mutant Ninja Turtles board games this fall.
SEGA announces the release dates for its upcoming Sonic Boom video game series.
Paramount Pictures and Nickelodeon’s Teenage Mutant Ninja Turtles Mobile Game is now available for iOS, Android and Amazon devices.
Skylanders has entered the premium toy line with the Eon’s Elite series.
Game company Pixowl has signed on to create an original simulation mobile game featuring Garfield in a new partnership with Paws, Inc.
SEGA will introduce new characters in Sonic the Hedgehog’s upcoming "Sonic Boom" TV series.
NECA has released the final two limited edition figures in its collectible Bioshock 2 Splicers range.
Majesco Entertainment is establishing a new company in order to pursue a presence in online casino gaming.
Giromax has released a new range of stickers in the U.K. featuring Moose Toys’ Trash Pack brand.
Big Tent Entertainment has tapped Konami Digital Entertainment for a new game app featuring the character Domo.
The British toy store Hamleys is planning a special boutique for the Moshi Monsters character Poppet.
Performance Brands has been appointed as the promotions agency for The Pokémon Company International in Europe.
V&S Entertainment has tapped Daredevil Development to create a game app for its preschool series, “Everything’s Rosie.”
Outfit7, creators of the Talking Friends franchise, has appointed Baker & McKenzie as its IP rights enforcement firm.
Skybound and Gamagio have partnered to release the new game app “The Walking Dead: Assault” for Samsung phones.
Gund has unveiled its new Grumpy Cat plush, which will arrive in stores beginning Nov. 1.
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