Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
SEGA of America and SEGA Europe have added three more titles to the classic games that will be re-released exclusively for the Nintendo 3DS system this year.
CJ Products is creating an exclusive line of plush products featuring characters from Hasbro's TV series "My Little Pony: Friendship is Magic."
Licensing agency Brandberry has launched the new social expressions brand Beary Sweet with an innovative promotional campaign.
Bare Tree Media has snagged the global digital licensing rights for design company Wonderville Studios and its brands.
Sony Pictures Entertainment has teamed with Bandai Namco Entertainment America to create a mobile game for the upcoming film Pixels.
Toot Enterprises has released the first app for its preschool series "Toot the Tiny Tugboat," which airs on Channel 5’s Milkshake! and Cartoonito in the U.K.
PBS Kids has launched its first-ever online world, "Kart Kingdom," featuring a collection of games and collaborative activities for kids ages 6-9.
Turner Broadcasting System’s Cartoon Network and Boomerang will air more than 800 minutes of new Mattel television content in Latin America.
Morgen Studios has appointed licensing agents to represent its animated series "Super 4" and the brand that inspired it, Playmobil, in Spain, Portugal and Italy.
Activision Publishing will bring the "Guitar Hero" video game franchise to a new generation with the upcoming "Guitar Hero Live," set to launch this fall.
Spin Master has filed a civil lawsuit in California to stop the manufacture and sale of Stafly toys, which it claims infringe on its Flutterbye toy.
Mattel has tapped VMC Accessories to produce a range of licensed accessories for its girls’ brand Monster High in the U.K.
The second version of Disney’s Infinity gaming platform will feature more than 20 new interactive figures from across the Marvel universe.
Coolabi Group has secured a raft of licensing deals for its fantasy adventure brand Beast Quest.
Disney Consumer Products has unveiled a wicked new collection of products based on the upcoming Walt Disney Studios film Maleficent.
Mattel has created a new, combined marketing and creative division that will span the toy company's portfolio of consumer brands.
Cartamundi’s line of card games based on many of Hasbro’s entertainment brands is now available for company promotions.
A new Strawberry Shortcake promotion has launched at 4,000 KFC locations across mainland China.
Brand licensing execs should look to new forms of content engagement for the next big IP.
Alva Organics Oy is bringing its line of Sophie la giraffe-branded natural baby skincare products to the U.S.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.