Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
Disney Consumer Products and Marvel have unveiled a broad merchandise program, now arriving at retailers in the U.S., for the upcoming film Avengers: Age of Ultron.
Mattel has partnered with Autodesk to power a new toy line that will feature 3D printing technology.
SEGA of America and SEGA Europe have added three more titles to the classic games that will be re-released exclusively for the Nintendo 3DS system this year.
CJ Products is creating an exclusive line of plush products featuring characters from Hasbro's TV series "My Little Pony: Friendship is Magic."
Licensing agency Brandberry has launched the new social expressions brand Beary Sweet with an innovative promotional campaign.
Bare Tree Media has snagged the global digital licensing rights for design company Wonderville Studios and its brands.
Sony Pictures Entertainment has teamed with Bandai Namco Entertainment America to create a mobile game for the upcoming film Pixels.
Toot Enterprises has released the first app for its preschool series "Toot the Tiny Tugboat," which airs on Channel 5’s Milkshake! and Cartoonito in the U.K.
PBS Kids has launched its first-ever online world, "Kart Kingdom," featuring a collection of games and collaborative activities for kids ages 6-9.
Turner Broadcasting System’s Cartoon Network and Boomerang will air more than 800 minutes of new Mattel television content in Latin America.
Warner Bros. Consumer Products has collected a full slate of partners for the upcoming feature film Godzilla.
Mattel has completed its acquisition of fellow toy company Mega Brands for approximately $460 million.
Bulldog Licensing’s U.S. division has signed on to represent Outfit7’s app brand Talking Tom and Friends in the U.S. and Canada.
Disney Consumer Products has leveraged its hit film Frozen and its music for a comprehensive program that spans multiple categories.
Ubisoft has gathered a slate of licensees for “Watch Dogs”-inspired apparel and accessories in the U.S. and Canada.
Cupcake Digital and American Greetings Properties are heading into the summer season with the brand-new “Strawberry Shortcake Summer Fun” app.
Iconicfuture has launched a digital brand licensing platform LaunchPad for online, social and mobile games.
This exclusive report examines the strategic initiatives that have transformed Hasbro from a leading toy company into an entertainment leader.
HIT Entertainment, an affiliate of Fisher-Price, is planning brand-new CG-animated TV series based on the Little Peopl toy brand.
Hasbro has signed more than 300 licensing and promotional agreements worldwide for its Transformers brand in advance of the franchise’s next film, Transformers: Age of Extinction.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.