Hasbro is growing its publishing division through strategic new initiatives that place its most beloved brands in wholly new formats and inspired collaborations.
Plush and gift company Kids Preferred has revealed a slew of new products based on Rudolph the Red-Nosed Reindeer, Guess How Much I Love You, Pete the Cat and more.
New York-based toymaker Yottoy will debut a host of new licensed toys and books at the New York Toy Fair, Feb. 18-21, at the Javits Convention Center in New York City.
CBS Consumer Products and Twin Peaks Productions have partnered with Bif Bang Pow! to create a new line of consumer products inspired by the Showtime series “Twin Peaks.”
Shout Factory has unveiled the first partners for “Mystery Science Theater 3000” ahead of its season premiere on Netflix.
WWE and Topix Media have joined forces to publish The Official WWE Book of Rules (And How to Break Them).
Finland-based Otava Publishing has taken a minority share in R&B Licensing, also known as Rights & Brands.
American Greetings has partnered with Gemma International for a new range of licensed products in celebration of the Care Bears’ 35th anniversary.
Publisher NorthSouth Books has tapped Berkshire Blanket & Home Co. for a host of bedding products inspired by the Rainbow Fish brand.
Moleskine has unveiled a new line of limited edition notebooks inspired by Peter Pan.
New York artist Phil Frost has begun integrating his artwork into a line of consumer products through a series of brand licensing partnerships.
In celebration of the comic strips “Oor Wullie” and “The Broons’” 80th anniversary, DC Thomson has unveiled a bronze sculpture of Oor Wullie in Dundee, Scotland, and is hosting The Broons Awards in Glasgow tomorrow.
Paws, Inc. has partnered with Hermes Press to produce an art book featuring Garfield and friends.
Disney has partnered with Moleskine to produce a collection of Toy Story-themed notebooks.
Los Angeles-based animation studio OddBot has partnered with the Art of Daryl Slaton, creator of Tails of Whimsy, to develop the property into an animated TV series.
Jaya Apparel, MacMillan's Imprint and more on board to bolster Genius Brands' tween brand.
Warner Bros.’ DC Entertainment has unveiled a new identity and logo for its DC brand.
Redan Publishing has partnered with Faber & Faber to see its in-house brand, The Goblin Princess, published as a series of books.
Friendly Family Productions has partnered with Dundalk LeisureCraft to create a line of wood furniture inspired by the classic books and television series Little House on the Prairie.
Rodale has partnered with The Box Out Group to produce the first-ever Men’s Health subscription box.
Atlantyca Entertainment has expanded its partnership with Nintendo to feature Atlantyca’s “Thea Sisters” brand on a variety of themes for Nintendo 3DS and 2DS systems.
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