Perfetti Van Melle has appointed Beanstalk as the exclusive licensing agency in Greater China for its iconic lollipop brand Chupa Chups.
Gaming company King has signed a European licensing deal with apparel specialist Skybrands for its hit app “Candy Crush Saga.”
Debenhams, Matalan, Card Factory and Blue Inc have joined the roster of top retailers participating in BLE Retail Mentoring Programme.
Bonnier’s Outdoor Life magazine is building its branded consumer product line with the addition of two new lifestyle partners.
Crayola is planning a range of products featuring Lima Sky’s app property Doodle Jump, including mobile games and a line of craft kits.
MGA Entertainment, owner of the Lalaloopsy doll brand, has renewed licensing deals with several of its original partners.
Random House Children’s Publishers U.K. is growing its classic picture book property Dinosaur Roar with the appointment of Nurture Rights.
The Walt Disney Company has sold the Baby Einstein brand to Kids II, a longtime licensee of the property.
British licensing professionals are reporting a good trading year to date, with more than two-thirds experiencing growth.
Egmont U.K. has signed on as publishing partner for the mobile game “My Singing Monsters,” developed by Big Blue Bubble.
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