The Yamaha Motor Corporation has tapped IMG Licensing, a division of IMG Worldwide, to manage and expand its business in North America.
Brand Licensing Europe is partnering with the Sports Merchandise and Marketing Exhibition (SMMEX) to provide new opportunities for attendees.
Marvel Entertainment has joined forces with C-Preme for a line of helmets with 3D designs of Marvel’s Super Heroes.
Entertainment One’s Peppa Pig is continuing to line up partners around the world as it launches a range of merchandise for Latin America.
American Greetings Properties is reinforcing its Strawberry Shortcake brand positioning in Brazil and Italy with branded seasonal chocolates.
The shortened holiday shopping season drove consumer spending in November, according to the National Retail Federation.
Shinola has introduced The Wright Brothers limited edition watch, created in partnership with the Wright family.
Sesame Workshop has partnered with Redan Publishing to launch the new Fun To Learn Sesame Street magazine.
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