As Gaffney International celebrates 30 years in business, License! Global profiles the man behind one of Australia's most successful licensing companies, founder Fred Gaffney.
For those fond of Trivial Pursuit, here&a
While trends throughout Europe differ from country to country, some are having a broad impact across the continent.
Ask Ciaran Coyle, managing director, Beanstalk Europe, about doing business throughout Europe and he'
Moving beyond its success with Domo, Big Tent Entertainment is bolstering its portfolio with brands that hit on nearly all demographics.
Formed in 2002 as a marketing agency specializing in the integrated management of enter
Paramount Pictures' restructured licensing division is up and running, with a clear focus on franchise films and the legendary studio's extensive library.
Following a three-year stint with Nickelodeon & Viacom
UK-based design company Bang on the Door is reinvigorating its licensing business with new designs, improved marketing, and international aspirations.
Founded in 1986 by designers Samantha Stringle and Karen Duncan, Bang o
Mattel turns to the Internet, technology, and a new demographic to keep Barbie relevant, and those efforts are paying off.
Despite her good looks, it must be difficult being Barbie: she's been a slave to fashion during
"Blue's Clues" meets Hello Kitty—and a unique, transnational venture is born. Here, License! Global offers an exclusive peak at some of the art concepts for this upcoming launch in Japan.
Now that green has gone mainstream, the licensing industry is tapping into the trend with environmentally conscious partnerships.
"People from every side of the political spectrum now realize we all have to do something