In celebration of the launch of the fourth season of Maya & Miguel and Hispanic Heritage Month, Scholastic Media is declaring all of October Maya & Miguel’s “Latin Fun Fiesta” and launching a multifaceted marketing campaign
Sesame Street fans can download a weekly video podcast for free at www.sesameworkshop.org/podcasts or the iTunes Podcast Directory (www.itunes.com). This first-ever initiative by Sesame Workshop gives fans of all ages the chance to be entertained and
The Care Bears will celebrate their 25th Anniversary on Sept. 25 by introducing the new 25th Anniversary Care Bear with a birthday celebration at Toys “R” Us Times Square and by giving hugs to New Yorkers around the streets of Manhattan. T
Barbie takes to the tropics in her 11th made-for-DVD “Barbie as The Island Princess” with a consumer products program planned for the animal-themed full-length musical. A kick-off event, “We Love Animals,” was held at the Centra
JAKKS Pacific Inc. inked a deal with HarperCollins and United Media to develop and market a line of dolls, girls’ role play and dress-up, and craft and activity items based on Fancy Nancy, due spring 2008. The picture book, on the New York Tim
Collective Licensing International, a leading youth lifestyle brand licensing company and owner of Airwalk, has renewed its license to Extreme Sports Limited S.A. The renewal agreement extends the organization’s current license for Airwalk
Bella Sara, the horse-themed trading-card game, won three new parenting awards: the iParenting Outstanding Product award, the National Parenting Center Seal of Approval, and the Creative Child Seal of Excellence.
CCI Entertainment implemented a multifaceted expansion plan that includes family feature acquisitions and the further development of the brand licensing operation through the establishment of a new Los Angeles operation. The company is currently in ta