February 5, 2010
Shawn Johnson, Olympic gymnast and "Dancing with the Stars" champion, has selected Al Ovadia & Associates to handle her merchandising program.
 |
February 4, 2010
With more than a week left until the Vancouver 2010 Olympics, Canadian retailers have begun to stock their shelves with team merchandise.
|
February 2, 2010
U.K. department store John Lewis will open a shop next to the Olympic Park in East London as part of its sponsorship of the London 2012 Games.
|
February 1, 2010
The editors of License! Global magazine are currently working on the annual Top 100 Licensors special report for the March/April 2010 issue.
|
January 28, 2010
A slew of new partners have joined NASCAR's consumer products program, with much of the new products to hit retail this year.
|
January 27, 2010
The PGA Tour has signed on five new licensees to produce a range of branded merchandise, including apparel, gifts, luggage and more.
|
January 25, 2010
The Lucks Food Decorating Company has signed several collegiate licenses for its Pizza Fest edible–image product—designs directly applied to pizzas.
|
January 22, 2010
Fans of popular MLB ballparks will soon be able to purchase branded grass seed blends and fertilizers from The Scotts Miracle–Gro Company.
|
January 18, 2010
Michael Waltrip Racing has recently named NASCAR as the sole licensing representative for the racing team.
|
| 
