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Globetrotting

Licensing to Kids in Post-Woolworth's Era

September 1, 2009

The U.K. is unquestionably a tough market, especially for kids licensing, which has been hit not just by the recession, but also by the closure at the end of 2008 of Woolworth's, by far the biggest retailer for kids licensed products. But if the market is tough, it is also opportunistic, and there are some interesting developments and trends emerging.

Licensing Hangs Tough

August 1, 2009

Licensed product plays a significant role in Spain's retail landscape. In 2008, the licensed sector grew by €1.153 million ($1.6 million), hitting €354 million ($496 million) and representing 33 percent of all retail sales.

Japan: It's a Woman's World

July 1, 2009

The licensed product market across East Asia is skewed to adult females and nowhere more so than in Japan where, for example, the success of Mattel's Barbie brand is testament to the power of this demographic. And, of course, the home-grown Hello Kitty has long been a staple property for young adult women.

Australia Eyes Tween Market

June 1, 2009

Two key trends are emerging in the Australian licensing business: co-branding and a growing interest in the tween market.

Italy has Preschool Potential

March 1, 2009

"For a long time," asserts Grazia Caimi, managing director of CPLG Italy, "fashion brands drove the Italian licensing market." This, she explains, is because Italians see their children as small adults and therefore they buy the same brands for their kids as they buy for themselves.

Globetrotting: Germany's Licensing Future Lies in Myriad Sectors

January 1, 2009

The future of the licensing business in Europe's largest economy is difficult to call. As is the case everywhere else, Germany is in for difficult economic times in the immediate future, but there is less agreement on how difficult, for how long or what is to be done about it. But what everyone does agree on is the aging of Germany's key licensing demographics.

Spain: From Boom to Roto

December 1, 2008

For nearly a decade, Spain has been one of Europe's fastest-growing retail markets. But as the sub-prime crisis rips the heart out of the country's key housing market, the good times are well and truly over.

U.K. Licensing Holds On

September 1, 2008

The British economy, like that of many other countries, is facing challenges, and the recent headline numbers indicate serious concern is mounting.

Hong Kong Advantage

August 1, 2008

Hong Kong has a unique relationship with China, existing as what is known as the Hong Kong Special Administrative Region. Established on July 1, 1997, when the U.K. ceded sovereignty to China, this special status runs until June 30, 2047, at which time Hong Kong will be fully integrated into the Chinese state.

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