Rohan Marley, son of iconic musician Bob Marley, and friend Shane Whittle, have launched a line of coffee cultivated from the Marley family farm in Jamaica.The brand, Marley Coffee, is certified organic and features five blends with titles such as Mystic Morning Wake Up, Simmer Down, One Love, Lively Up! and Jammin Java. Proceeds from the sales of the coffee will go to the Marley Coffee Foundation, which helps youth soccer programs in rural coffee-growing regions in Jamaica. The coffees are available now at www.marleycoffee.com.
Marley and Whittle have already secured distribution agreements in Canada and the U.S.
In February, Hilco Consumer Capital was tapped by The Bob Marley family to handle the musician's licensing and retail ventures.
