February 4, 2010
Horizon, a U.S. organic–certified dairy brand, has selected Global Icons to lead its licensing program.
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February 1, 2010
The editors of License! Global magazine are currently working on the annual Top 100 Licensors special report for the March/April 2010 issue.
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January 28, 2010
On the heels of Namco Bandai's release of the Food Network: Cook or Be Cooked Wii video game, fans can register to win an array of Food Network–themed prizes until Feb. 28. Brandgenuity represents the Food Network brand in licensing.
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January 25, 2010
Kindle Entertainment has signed two new deals for its CBeebies preschool show "Big and Small."
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January 25, 2010
The Lucks Food Decorating Company has signed several collegiate licenses for its Pizza Fest edible–image product—designs directly applied to pizzas.
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January 22, 2010
Arla Foods has been named as the ready–to–drink coffee partner for Starbucks in Europe—marking its first entry into the category outside the U.S. and Asia.
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January 21, 2010
Beginning next month, supermarkets nationwide will stock more than 180 million Chiquita bananas with special stickers promoting Sega of America's Super Monkey Ball Step & Roll game for Wii. Chiquita bananas will also appear in select sequences in the game.
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January 21, 2010
The Country Crock–chilled side–dish line was recently acquired by Hormel Foods from Unilever United States. Hormel will market and sell the offerings under a license agreement.
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January 14, 2010
Michelle Alfandari, president of Moda International Marketing, and Yizan He, managing director of LMCA Asia, will host next week's LIMA webinar on corporate brand licensing.
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