June 14, 2011
Pop Surrealism and Manga Artist Camilla d'Errico appointed Firefly Brand Management as exclusive North American agent for the Helmetgirls brand.
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May 5, 2011
Nickelodeon Consumer Products Germany and electronic toy supplier VTech will release new Dora the Explorer and SpongeBob SquarePants software for Storio, the world's first animated e-book reader for children, this fall.
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February 23, 2011
Lawless Entertainment signed a deal with Fun Rugs to produce a line of children's rugs for the Little Suzy's Zoo and Wags and Whiskers character sets.
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January 24, 2011
The Wiggles announced they will launch a line of Original Lovies, available exclusively through Komet Creations, this March to celebrate the 20th birthdays of both The Wiggles and The Original Lovie security blanket.
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October 1, 2010
Kids are an important target market for the licensing industry, and their influence is keenly felt across a number of categories—especially in the latter half of the year when parents open up their wallets for back-to-school must-haves, followed by the crucial holiday selling season.
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September 1, 2010 By:Frederique Tutt
Toys are the largest licensed category of products for children in Europe and for the first time, NPD EuroToys is looking at licensing in the toy category across nine European markets through point-of-sale data. Tracking data in France, Germany, Italy, Spain, Portugal, Austria, Poland, the U.K. and Belgium has revealed that toy licensing was worth more than ?3 billion in these countries in 2009.
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August 1, 2010
Even in a down economy, fashion accessories are still within the reach of many consumers and are the answer for women looking to update their look without putting a big strain on their wallets.
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June 1, 2010 By:Anita Frazier
Massively multi-player online games (MMOGs) are a unique gaming genre offering the ability to interact and play with hundreds to thousands of players. NPD's recent online gaming 2010 study, fielded in January 2010, shows how the landscape has changed over the past few years. Three years of trending shows that the incidence of gamers playing MMOGs on PCs has decreased by 6 percent since the 2008 study. Perhaps this decline is due to consumers moving to other types of games or entertainment media.
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May 1, 2010
Home is where the heart is for dinnertime in 81 percent of U.S. households, according to The NPD Group, a leading market research company. The NPD food and beverage market research study finds that home is the most popular location for eating dinner and 47 percent of consumers report eating dinner with everyone in their household every night of the week.
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