WBCP Plans Potter Gift Guide

Warner Bros. Consumer Products has released a digital Harry Potter Holiday Gift Guide catalog featuring a plethora of Harry Potter licensed products in one place.

With offerings from licensees such as Noble Collection, Gentle Giant, Bioworld, Rubie’s Costume Co., Insight Editions, Tonner Doll and Mead, among others, the Harry Potter Holiday Gift Guide features Harry Potter-inspired apparel, prop replicas, collectibles, toys and publishing products.

The digital catalog is now available at HarryPotter.com and the Harry Potter Facebook page, with each product image linking directly to the purchase point.

Among the catalog’s offerings are several new items such as an augmented reality t-shirt from Bioworld, available through Hot Topic, that allows users to interact with the shirt’s image via a smartphone app.

The gift guide also includes product sold exclusively at The Wizarding World of Harry Potter theme park at Universal Orlando and a special vacation package visit the theme park.

The catalog also offers an access point to buy tickets for “Harry Potter: The Exhibition,” a touring, interactive museum attraction featuring props, artifacts and costumes from the films, currently exhibiting in New York City’s Discovery Times Square.

“Just in time for the holidays, the Harry Potter Holiday Gift Guide gives fans the chance to browse through a great selection of Harry Potter offerings and instantly connect with the products they want,” says Karen McTier, executive vice president, domestic licensing and worldwide marketing, WBCP. “It’s as easy as waving a wand.”

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