Paladone’s line of branded collectibles is now available at Sainsbury’s and other U.K. retailers.
Warner Bros. Consumer Products U.K. and Ireland and licensee Paladone have teamed up to create a new range of gift products inspired by the Harry Potter franchise.
The new line includes a raft of items such as mugs, notebooks, gadgets, decals, playing cards and more. Key highlights from the collection include a Harry Potter Hogwarts LED Crest Light and a Harry Potter Color Change Glass, which showcases the Hogwarts crest alongside the school motto and changes color when cold.
“Through this range, Paladone offers what its consumers want, whilst driving innovation and respecting the brand values of Harry Potter,” says Preston Kevin Lewis, general manager, WBCP U.K. and Ireland. “They are a partner with an excellent track record of delivering results, and we’re delighted to be working with Paladone on this range and look forward to replicating our past successes with them.”
Paladone’s new Harry Potter range is now available at Sainsbury’s, Amazon.co.uk, The Hug Group and Shop Direct.
“Together with Warner Bros. and our valued retail partners, Paladone are so excited to be bringing to market our unique developments within one of the most loved brands of our time,” says Yann Le Bouedec, commercial director, Paladone. “It’s no surprise that demand for the range has been unprecedented–we are bringing discerning fans the highest quality items and it’s clear they have the appetite for our smart and immersive collection of Harry Potter products.”