As part of the studio's television growth strategy, Warner Bros. Television Group has acquired all of the Eyeworks Groups' businesses outside the U.S. in 15 countries across Europe, South America, Australia and New Zealand.
Founded in The Netherlands in 2001, Eyeworks is an international independent producer and distributor of scripted and non-scripted content across a range of genres, including entertainment, drama and film.
The purchase adds 13 new territories to WB TV’s network of production companies and will also see Warner Bros. take over all of Eyeworks' international distribution activities.
"This is an important move for the Warner Bros. Television Group as we establish local production companies around the world, each with a mandate to develop original local programming and adapt the output from the studio,” says Jeffrey Schlesinger, president, WB Worldwide Television Distribution, Craig Hunegs president, business and strategy, WB Television Group, and Peter Roth, president and chief content officer, WB Television Group. “We see Eyeworks as a strong complement to our existing U.S. and international production capabilities."
The Eyeworks purchase follows the acquisition in 2010 of Shed Media, a leading production company in the U.K., and in 2011 of BlazHoffski in The Netherlands and Belgium.