Waghappy Fetches Attention of Target and Mighty Fine

Greeting card and stationery company waghappy expands into the licensing world with a test at Target stores of 15 card styles from licensee American Greetings. Mighty Fine also will introduce waghappy junior, 'tween, and toddler knit tops to specialty and mid-tier retailers this month. Waghappy recently signed bomes · davis · branding (BDB) as its licensing agency.

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