Sanrio has inked a new publishing deal with Viz Media to develop a series of original graphic novels and a special single-volume comic featuring a limited edition Hello Kitty design.
The single-volume Hello Kitty comic will debut at San Diego Comic-Con in July with an exclusive cover. The main graphic novel series will then launch in the fall with the first title, Here We Go!, featuring a collection of comic stories about Hello Kitty’s travels.
Both offerings will be published under the company’s Viz Kids imprint.
“Sanrio and Hello Kitty are synonymous with the very essence of pop culture, and we’re very excited to have Hello Kitty as part of the Viz Kids family of titles,” says Beth Kawasaki, senior editorial director, Viz Media. “The new wordless comic and graphic novel series will appeal to Hello Kitty fans of all ages.”