Video game publisher Ubisoft and branded entertainment company Square Enix have teamed up to offer their collectibles and gear on each others’ e-commerce sites.
A range of merchandise from each company is now available in both Ubisoft’s Uplay Shop and the Square Enix Store across EMEA.
Square Enix Products is also expanding the range of character collectible content based on Ubisoft’s Assassin’s Creed franchise.
Four new Assassin’s Creed wall scrolls from Square Enix Products will be available this month, while new Play Arts Kai action figures of Connor from “Assassin’s Creed 3” and Edward from “Assassin’s Creed IV Black Flag” will be released in early 2014.
A selection of merchandise from the Ubicollectibles series featuring Assassin’s Creed figurines and Rabbids inspired Eeerz vinyl toys is now available on the Square Enix Store.
“By adding Square Enix’s strong brands and high-quality merchandise to our Uplay Shop, we’re making it easier for video game fans to find what they’re looking for no matter which company it comes from,” says Alain Corre, executive director, EMEA, Ubisoft. “Plus, the new Assassin’s Creed character merchandise is a great asset to the brand, especially in conjunction with the release of the biggest Assassin’s Creed game ever.”