Turtles, MTV Get New Licensees

Nickelodeon & Viacom Consumer Products has announced new licensees for Teenage Mutant Ninja Turtles in apparel, publishing, furnishings and gifting, as well as an electronics partner for MTV.

New partners for the recently rebooted TMNT franchise include Target Australia, Fobot in Israel, Flunch in France, Great Moments Publishing across Latin America, Hermes Trismegisto in Argentina, Fakini Malhos in Brazil, Ficus Trading in Singapore, Edge Home Products in Canada, Starwave in the Philippines and Small Planet and Gourmandise in Japan.

A new European deal for MTV music accessories with licensee Hellatron will see MTV-branded headsets, earphones and portable speakers on sale across Italy, France, Greece, Malta and Cyprus.

Viacom International Media Networks has also recently announced expanded sales of MTV programming in Asia with specials such as the “MTV Video Music Awards,” the “MTV Movie Awards,” the “BET Hip Hop Awards” and “MTV Unplugged” sold into China and Malaysia.

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