This year's toy fair season will culminate in New York City with a remarkable lineup of blockbuster toys from the world's largest licensors and licensees.
Nintendo and McDonald’s have teamed up to bring Mario and other characters from the Mushroom Kingdom to Happy Meals throughout the U.S.
MGA Entertainment will reveal details for its new global licensing program for its doll line L.O.L. Surprise! at Licensing Expo, May 23-25.
Both Hasbro and Mattel have revealed their financial results for the first quarter 2017, with Hasbro reporting a 2 percent increase in net revenue and Mattel reporting a 15 percent decrease in net sales.
U.K.-based toy retailer The Entertainer will expand its presence in Cyprus with existing franchise partner Ermes.
The Toy Association, formerly called the Toy Industry Association, has revealed a new mission statement, name and major rebrand.
Marvel and Build-A-Bear Workshop have joined forces to release a new line products inspired by the upcoming film Guardians of the Galaxy Vol. 2.
Studio Bozzetto has tapped a host of new licensees to create a range of “Tip the Mouse”-branded products for the Italian market.
Moose Toys and Koba Entertainment have joined forces to debut the first live theatrical production based on the collectible toy brand Shopkins.
MGA Entertainment has secured nearly 40 new global licensing partners for its scented novelty and collectibles brand Num Noms.
Kids Preferred has unveiled a new line of toys based on Beatrix Potter’s classic tale Peter Rabbit.
Moose Toys has tapped PercyVites, a digital party platform, for digital invitations and thank you videos featuring Shopkins.
Nickelodeon and Viacom Consumer Products has tapped HTI to manufacture and supply toys for “Blaze and the Monster Machines,” “Paw Patrol” and “Shimmer and Shine” in the U.K. and Eire.
CBS Consumer Products has partnered with Mattel to create a 50th Anniversary "Star Trek" Barbie Collection featuring Kirk, Spock and Uhura.
CBS Consumer Products has tapped a number of licensees for a range of new products to commemorate “Star Trek’s” 50th anniversary.
Hasbro has unveiled the official logo for its upcoming film, My Little Pony: The Movie.
Toys ‘R’ Us has unveiled its lineup of exclusive products that will be available at San Diego Comic-Con, July 21-24.
Country musician Reba McEntire has teamed with Cracker Barrel Old Country Store to launch her new retail line, Rockin’ R by Reba, exclusively at the restaurant’s stores.
Overtaking last year’s mid-year and annual growth rates, the U.S. toy industry has grown 7.5 percent in the first half of 2016, according to the NPD Group.
Activision Publishing has unveiled a number of new characters and content for its video game, “Skylanders Imaginators.”
Toys ‘R’ Us has revealed its 2016 Holiday Hot Toy List, comprised of 40 products that will the retailer predicts will top kids’ wish lists this holiday season.
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