Footwear company Keds and singer-songwriter Taylor Swift have unveiled their new spring collaboration. The range is a follow up to the partners’ summer 2013 collection.
Featuring playful prints and sunny colors, the new range is inspired by Swift and will be available at retailers worldwide in March.
"Taylor has such a unique fashion point of view that's rooted in timeless silhouettes, but her take is always very modern," says Rick Blackshaw, president, Keds. "Sometimes a subtle tweak can make all the difference, and this idea inspired us to reimagine familiar prints in fresh ways. The spring collection is the perfect way for Keds girls to welcome the warmer months, and add some endless style opportunities to their wardrobe."