PVH has inked two new deals with BH Fashion Retailers to bring Izod and Van Heusen-branded apparel and accessories to the Philippines.
Under the new agreements, BH Fashion Retailers will market and distribute sportswear, golfwear, dress shirts, neckwear, outerwear, swimwear and accessories for Izod; and sportswear, outerwear, dress furnishings and accessories for Van Heusen. The deals will extend through December 2018,
Additionally, BH Fashion Retailers is planning to open free-standing Izod and Van Heusen stores and shop-in-shops throughout the country.
“We are excited about the future of our Van Heusen and Izod brands in the Philippines,” says Ken Wyse, president of licensing, PVH. “BH Fashion Retailers has extensive knowledge and expertise in men’s apparel, both in the wholesale and retail channels, and we believe they are the best company to market our brands in the Philippines.”