New Style Guide Re-Imagines Penguin's Flower Fairies

Penguin Ventures, part of Penguin Random House, has launched a new style guide that will reimagine the classic publication Flower Fairies.

The new style guide, which was created in partnership with design agency Andsome Creative Agency, features a host of new design treatments that were inspired by the publication’s original artwork as well as recent trends in fashion and interiors.

Penguin Ventures is currently seeking licensees to discuss opportunities surrounding the new style guide. New consumer products featuring the Flower Fairies are slated to launch in fall 2018.

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