The Joy Tashjian Marketing Group has finalized three new deals for NBC’s catalog of classic properties including “Knight Rider” and “Saved By The Bell.”
Lion Forge has signed on to publish a new comic book series and collection of graphic novels based on the shows “Knight Rider,” “Miami Vice,” “Air Wolf,” “Punky Brewster” and “Saved By The Bell.” Lion Forge will create new storylines that build on the series’ original plots and are designed to appeal to existing and new fans. In addition to print versions, the comics will also be distributed digitally through iOS and Android apps.
Round 2 is planning a line plastic model kits, slot cars and slot car sets modeled after the famous vehicle from “Knight Rider.”
And finally, MJC International Group will create junior's, women's and men's sleepwear inspired by “Saved By The Bell.”
“NBC’s classic series are evergreen, pop culture staples that will continue to attract retailers and consumers everywhere,” says Joy Tashjian, principal, JTMG. “We enjoy the role of helping to maintain the legacy of these revered properties by working with respected companies excited about being a part of their timeless appeal.”