License! Global is hosting a free seminar at the Asian Licensing Conference in Hong Kong Jan. 7 (which is today, depending on what time zone you’re in)–“Learn How to Assess Branded Value and Protect Intellectual Property.”
Chaired by License! Global’s group publisher Steven Ekstract, the workshop will advise participants on how to assess a brand’s value and protect IP given the differing laws and regulations from country to country.
Taking a practical, case study approach, legal experts and brand owners will help attendees find the best way to take advantage of global opportunities safely.
Panelists will include:
- Simon Ho, group marketing and licensing director, OMQ ZMedia;
- Jonathan So, founding president, Asian Animation-Comic Culture & Creative Association; and
- Yvonne Chua, president, Licensing Executives Society International.
The Asian Licensing Conference is taking place today and Tuesday at the Hong Kong Convention and Exhibition Centre. The “Learn How to Assess Branded Value and Protect Intellectual Property” workshop will be held Tuesday at 2 p.m.