Knockout Deals for Tea

Licensing agency Knockout Licensing has brokered a deal on behalf of the Downton Abbey licensing program with The Republic of Tea.

The premium tea purveyor has produced a line of three Downton Abbey teas in North America. The custom blend teas–English Rose, Downton Estate Blend and Grantham Breakfast Blend–are all natural, calorie-free and gluten-free, and can be served hot or cold. The teas come in tins featuring the series’ characters.

“From the moment we launched our licensing program, we knew we had to do a great Downton Abbey tea–we knew the fans would be expecting it–so we are thrilled to have found the perfect partner in The Republic of Tea,” says Carole Postal, co-president, Knockout Licensing.

English Rose tea is the first to launch, and is available now across the U.S. at natural and specialty food stores and through Republic of Tea’s website. Grantham Breakfast Blend will be available for purchase nationwide starting next month, while Downton Estate Blend will be sold exclusively at Cost Plus World Market starting in December.

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