Kathy Davis Growth Leads to New Lines

Social expressions designer Kathy Davis saw sales of more than $100 million of her licensed goods at retail last year, prompting a “Splash” (the name of her newest collection) of new product across multiple lifestyle categories.

Demdaco, Madison Park Group, C.R. Gibson, Creative Converting, Prestige Arts, Creative Bath, Checks in the Mail, Westminster Fibers and Whitmor all have new Kathy Davis lines, and American Greetings continues to generate significant Kathy Davis card sales through both its everyday and seasonal programs.

In addition, gift book publisher Sourcebooks will debut the second in a multi-book series this May–Love Blooms in a Mother’s Heart: A Celebration of Motherhood. The book will feature companion products in stationery, gifts and fashion accessories.

“Over the last year, the Kathy Davis Studio success and capability generated tremendous momentum,” says Alex Meisel, licensing agent, Kathy Davis Studios. “Kathy’s new collections have attracted some of the leading providers in the gift, stationery, baby, home décor, publishing and party markets to join American Greetings and our other top-tier licensed partners in bringing exciting new products to serve multiple retailers in a diverse market.”

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