Kabillion Goes “Crazy” for Pet Initiative

Kabillion launched a new kid- and pet-friendly microsite www.kabillion.com/crazypets in conjunction with Crazy Pet, which promotes the values children learn from caring for their family pets.  In addition to participating on Kabillion’s Video On-Demand and online broadband (Kabillion.com) channels, Crazy Pet will also provide interstitial programming featuring live-action joke videos, animated shorts, and tips for proper (and fun) pet care and training. The theme of the microsite, “Characters Building Character” features the Crazy Pet characters in a variety of activities, games, and videos as well as a caption contest, Crazy Pet of the Week photo contest, and Joke of the Week, as well as IM icons and wallpapers.

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