Jam Brands has added a swath of new partners for the Paddington Bear brand in Canada, the U.S., Australia and New Zealand.
Allison’s Fine Foods is planning a line of candies and confectionery items for Canada that will include gummy bears, jelly bears, kabobs, lollipops, marmalade hard candy and marshmallow pops.
In Canada and the U.S., Stuffed Animal House has signed on to create a line of co-branded plush bears featuring the Royal Canadian Mounted Police, and Upper Canada Soap is planning line of Paddington health and beauty accessories that will include gel packs, hot water bottles, neck pillows, cozy socks, bath scrubbies and hair brushes.
Eugene Textiles is creating a range of fabrics-by-the-yard and fabric craft kids for the famous bear in the U.S., Canada, Australia and New Zealand. Also in the same four countries, Oh! Naturals Flavoured Snacks will launch a range of banana chip snacks featuring Paddington.