Issac Mizrahi Expands into Menswear

 

Xcel Brands has signed two new deals for the Issac Mizrahi apparel brand with a new partnership for tailored menswear and plans to bring the designer’s Issac Mizrahi Live! brand to Canada on The Shopping Channel.

Xcel has tapped J & G Trybus Corporation to produce a line of men's tailored clothing under the Isaac Mizrahi New York brand. The collection will be available at better department stores in fall 2014.

"The Isaac Mizrahi New York brand is a great complement to our current brands and distribution,” says Gary Trybus, president and original founder of the Trybus Group. “Xcel has done an incredible job with Isaac Mizrahi New York making it a brand that is well known for fresh innovation and timeless style. The tailored clothing line will be focused on high quality with a superb fit at an extraordinary value."

Since acquiring the Issac Mizrahi apparel property in 2011, Xcel has expanded the brand into more than 100 categories. Recently, Mizrahi launched the Isaac Mizrahi New York and Isaac Mizrahi Jeans collections.

In 2009, the designer launched his exclusive lifestyle collection, Issac Mizrahi Live! on QVC, and now he is bringing that brand to Canada through a new partnership with The Shopping Channel.

Debuting on Sept. 6, the curated selection of apparel, footwear and accessories will also be available at The Shopping Channel website.

"My lifestyle brand will bring whimsical, vibrant classics and colorful prints and patterns into the homes of Canadian women," says Mizrahi. "I'm thrilled to be partnering with Canada's premier home retailer, The Shopping Channel, and can't wait to offer my Isaac Mizrahi Live! line of apparel and accessories to a new and exciting market."

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