Smart home, sleep and wireless audio were among the new product categories, trends and opportunitites at this year's event.
Twentieth Century Fox Consumer Products has partnered with State Bicycle Co. to create a series of merchandise inspired by “The Simpsons.”
Lisa Marks Associates has secured a raft of licensees to create new products inspired by the PEZ and Warheads candy brands as well as to celebrate the 100th anniversary of the MoonPie brand.
Design company Poketo and Misfit have joined forces to design and release a special edition accessory for Misfit’s Shine 2 Activity Tracker.
Rodale has partnered with Hearst Fujingaho Co. to launch digital media editions of Men’s Health and Women’s Health in Japan.
Gold’s Gym has partnered with C+A Global to develop a line of branded protein powders and small kitchen appliances.
Target has partnered with Anna Kaiser, a fitness expert, trainer and founder of AKT, to create a limited-edition collection of activewear and accessories for the retailer’s C9 Champion brand.
Gold’s Gym has teamed with Vibram to develop a range of footwear for the gym.
David Hasselhoff has appointed Prominent Brand + Talent to serve as his exclusive worldwide branding and licensing agent.
The adult lifestyle and fitness brand Gold’s Gym has tapped Rocket Licensing to serve as its agent in U.K.
The Tapout brand is expanding to now include its first flagship gym, Tapout Fitness, in New York City.
Gold’s Gym and Smoothie Factory have partnered to test several Smoothie Factory locations inside select Gold’s Gym locations.
Sequential Brands Group has agreed to acquire Gaiam for approximately $146 million in cash.
Beachbody, a provider of in-home and gym-based fitness programs, has partnered with Global Brand Partners to expand into the footwear and apparel categories.
Condé Nast has inked a series of deals to expand the reach of its GQ, Self and Epicurious publishing brands into new categories including swimwear, fitness and cookware.
Head Sport has tapped Capelli New York for a number of branded fitness products.
Fam Brands has partnered with GCE International to extend its activewear brand Marika, as well as its sister brand The Balance Collection, into additional categories.
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