Surf brand Hang Ten has tapped D6 Sports for a range of new products in the action sports and wheeled categories.
This is the first new deal since Hang Ten’s announcement earlier this month that it was planning to refocus on the U.S. market. (The read more, click here.)
D6 will develop an array of products including beach cruisers, stand-up paddleboards, skateboards, surfboards and various beach accessories such as beach chairs, umbrellas and sunshades.
“By partnering with D6 Sports, Hang Ten is enhancing our product offerings and diversifying our collection by creating premium merchandise in new categories that will not only engage our original supporters, but attract a new group of consumers as well,” says Paul Kim, brand manager, Hang Ten.
The collection will hit shelves in the third quarter of this year.
“We are excited to collaborate with Hang Ten, a pioneer in action sports and one of the most respected brands in American surf culture,” says Jeff Balaban, senior vice president, D6 Sports. “We are looking forward to delivering fresh products that not only stay true to Hang Ten’s roots, but also reach a new generation of sports enthusiasts.”